What users are saying about

Adobe Business Catalyst

58 Ratings
Score 7.8 out of 101

Wishpond

4 Ratings
Score 7.3 out of 101

Add comparison

Likelihood to Recommend

Adobe Business Catalyst

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

Wishpond

It's a great platform if you're looking for something to run contests that provide leads and drive user engagement, but if they also incorporated social media management and scheduling, Wishpond would be a 10 by far. It's definitely worth looking into specifically for running contests throughout the year, for a wide variety of companies and industries.
Alison Walkley profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
Wishpond
8.1
WYSIWYG email editor
Adobe Business Catalyst
2.7
Wishpond
9.0
Dynamic content
Adobe Business Catalyst
8.9
Wishpond
6.7
Ability to test dynamic content
Adobe Business Catalyst
7.3
Wishpond
6.3
Landing pages
Adobe Business Catalyst
6.6
Wishpond
9.0
A/B testing
Adobe Business Catalyst
7.0
Wishpond
8.8
Mobile optimization
Adobe Business Catalyst
8.0
Wishpond
9.8
Email deliverability
Adobe Business Catalyst
8.2
Wishpond
9.7
List management
Adobe Business Catalyst
3.3
Wishpond
7.0
Triggered drip sequences
Adobe Business Catalyst
6.8
Wishpond
6.7

Lead Management

Adobe Business Catalyst
1.9
Wishpond
8.3
Lead nurturing
Adobe Business Catalyst
1.9
Wishpond
8.0
Lead scoring and grading
Adobe Business Catalyst
2.3
Wishpond
8.0
Data quality management
Adobe Business Catalyst
1.5
Wishpond
8.5
Automated sales alerts and tasks
Adobe Business Catalyst
1.9
Wishpond
8.5

Campaign Management

Adobe Business Catalyst
2.5
Wishpond
Calendaring
Adobe Business Catalyst
2.6
Wishpond
Event/webinar marketing
Adobe Business Catalyst
2.4
Wishpond

Social Media Marketing

Adobe Business Catalyst
8.2
Wishpond
8.3
Social sharing and campaigns
Adobe Business Catalyst
7.8
Wishpond
8.3
Social profile integration
Adobe Business Catalyst
8.6
Wishpond

Reporting & Analytics

Adobe Business Catalyst
7.1
Wishpond
8.3
Dashboards
Adobe Business Catalyst
8.1
Wishpond
Standard reports
Adobe Business Catalyst
7.1
Wishpond
8.3
Custom reports
Adobe Business Catalyst
6.2
Wishpond

Platform & Infrastructure

Adobe Business Catalyst
6.3
Wishpond
7.8
API
Adobe Business Catalyst
6.7
Wishpond
7.8
Role-based workflow & approvals
Adobe Business Catalyst
7.1
Wishpond
8.0
Customizability
Adobe Business Catalyst
6.1
Wishpond
9.0
Integration with Salesforce.com
Adobe Business Catalyst
5.5
Wishpond
6.5

Pros

  • Analytics: I am able to see on multiple levels traffic, clicks, and most importantly search terms for improving SEO. The reports are easy to generate as well as read, especially for small inexperienced business owners.
  • Marketing: When using the BC platform businesses are able to link up easily with Adobe Marketing to automatically send out emails and newsletters. Its a very smooth and painless process.
  • Online Editing: This is probably the best part of BC. Once a design is approved and launched on the platform, my clients do not have to contact me for small content updates. This frees me up as a small business owner to concentrate on design, new clients, and larger projects for existing clients.
Dan Butler profile photo
  • Wishpond tracks lead very well, so I could see where certain users were coming from, which benefited Marketing to know where to put our budget.
  • Wishpond had an easy-to-use interface, making contest set-up simple for myself and any of my team members who were utilizing it.
  • Wishpond had a great Customer Service team! I could go in and send a message with a concern, knowing I would get a response within an hour or two.
Alison Walkley profile photo

Cons

  • Pricing seems inflexible and many times it's what makes my clients turn to other CMS systems. How can I defend spending $40 just because I want to use the BC Apps but have no use for the e-commerce function?
  • I used to have a plethora of templates that I could use as a starting point. They are now gone and I miss them.
Goran Billingskog profile photo
  • Wishpond charges by lead, so if we went over a certain about of leads attained, we could no longer access more unless we spent more with them.
  • As a separate platform, we had to purchase another social media platform for scheduling along with Wishpond, which squeezed our budget.
  • We would have liked to see more types of contest options and templates to use.
Alison Walkley profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
Adobe Business Catalyst is our go-to web CMS and, until something comes along that is a lot better, we're going to continue using it to develop our lead-generating websites.
Sean Parnell profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Business Catalyst9.7
Based on 4 answers
It's easy to log in; areas are well marked, and support is available if needed.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
Good support; there have been a few issues that we have been unable to resolve
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

Bigcommerce or Shopify
Lalit Kumar profile photo
I find Wishpond to have a better user interface and it offers a lot more options than Constant Contact. However, Constant Contact does have better, more immediate phone support (there is no phone support for Wishpond).
Kristina Derby profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • As someone who uses it on behalf of other clients, our ROI with BC is definitely positive. We needed a mid-range CMS without huge licensing costs to satisfy mid-range clients who have some dynamic needs but doesn't need the expense or liability of enterprise level products. Without it we would have lost possible customers or taken bigger hits on projects because of the costs involved with satisfying their mid-level needs
  • Our clients are all usually very positive about the BC platform and are able to use it themselves which lessens our Support time/cost.
  • To use the Web App element,. which we do on almost every site, you need to pay for the highest plan. This brings along with it many features most of our clients would never use. A more basic plan with that Web App capability would be a big improvement on our costs.
John Reitz profile photo
  • We've obtained tens of thousands of dollars in business using Wishpond, and yet spend only a few thousand dollars to do that. It's been an amazing tool for us as we get some traction with our business.
  • As mentioned before, I did have to spend an entire day, once, creating a report that I needed, as Wishpond didn't offer me the option to export my data in a format I needed. That was really the only negative ROI experience I've had with Wishpond. I still love the product, but I would love to see more flexible exporting options from the tool.
  • After spending days trying to implement other forms on our WordPress website, to no avail, costing me thousands of dollars, I got beautiful Wishpond forms onto my site within hours (and no frustration). Not only does this save me hundreds of dollars each month, I get thousands of dollars of business from these forms. Nice :)
Kristina Derby profile photo

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Adobe Business Catalyst Editions & Modules
Adobe Business Catalyst
Additional Pricing Details

Wishpond

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Wishpond Editions & Modules
Wishpond
Edition
Basic
$691
Pro
$1191
Growth
$1991
1. per month
Additional Pricing Details
Yearly plans are 36% off.