Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and delivering marketing content.
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Jive-x (Discontinued)
Score 4.0 out of 10
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Jive-x (formerly Jive Engage) is Jive's external facing community platform for prospects and customers. It is a leading product in the space and most often competes with Lithium Community and Telligent Community.
I'll answer the second one because I mean, the first one I don't have an issue with. The second scenario is we oftentimes have the need to spin off very small campaign style sites or sites that generate leads but are unbranded and that sort of thing. So that's hard to do in AEM because you have to then create another organization within AEM to do that. And we're talking about sites that are maybe five to 10 pages in size. So we've been investigating Edge, but then that's a different workflow, so we'd have to train people on that. So it would be nice if there was something within the AEM structure that could allow you to do something very similar to Edge, where you make some small micro sites that are not necessarily branded, that you could still host within the platform and not have to retrain everybody on a completely different platform.
Jive-x is great for external communities for support deflection or customer communication and document sharing/editing. If you spend the money on the available add-ons and integrations, you could use it for customer education/learning. It's less appropriate for use as a revenue -generating tool or a lead-generating platform.
It allows us to scale so that we can make a change on a global footer. And it applies to all of the different property websites. It allows us to set up components and compartmentalize things in a way. The big thing is that it's scalable. And then it also ties into Adobe Analytics and other Adobe products. So we are a complete Adobe shop. Every Adobe product that we can use, we use. I don't think we do it for marketing so much, but for doing target testing and analytics, data scientists are using the same product and so it all speaks.
I write these from the perspective of the Community Manager - You can choose your level of moderation on Jive to match the policies of your organisation. From full on content pre-moderation to to completely reactive moderation, you can take your pick. We chose the latter end of the spectrum, trust your colleagues to be professional and you will be rewarded with professional content.
The ability for users to set up their own groups very easily with out the need to revert to developers is great as this allows individuality. This allows for organic growth with out impact on the budgets of departments and teams to get their work done on Jive. The option is always there to get 'someone in to fancy it up a bit' however you will find that your own people will develop those skills themselves. Your users will also learn from each other and you should actively encourage stealing of best practice from across your organisation.
The knowledge repository or Question and Answer features are the most value-adding for me. Having searchable history that allows your to get answers quickly so the next question can be asked is the reason why you should have a collaboration platform in the first place, Jive makes that easy.
Single Sign On has been a excellent addition for us, if Jive does not make your colleagues lives easier then they won't use it.
You can customize and brand Jive to reflect your company identity.
Can sometimes be difficult to troubleshoot bugs/issues as they arise
Sometimes difficult to set up restrictions on how components can be designed to make sure they fit in with existing content
While the integration with Adobe target works fairly well, the process can be a bit opaque and hard to understand, making it difficult to troubleshoot when issues arise
We had and still have a fantastic experience using Adobe CQ. Lots of flexibility, great integration with other Adobe products we already use and a powerful technology make it a great fit for our corporate environment. Also as the community grows, it makes it easier to network with other developers and users to get new ideas on how to continue to get the best out of the software.
For a large company the cost can quickly escalate so this must taken into account when renewing. For me, the decision to review will be taken with upgrading to the cloud version in mind as well. My power users love Jive for it versatility but it is important to note that you must be prepared to constantly train and coach the non-power users
It depends if it is from an administrator point of view or from a business content author point of view. I think from business author point of view the solution is good and with the GEN AI capabilities coming it is doing better and better, however from an administration point of view there are still a lot of improvements to ease the maintenance of user access management and as well as the integration configuration aspect.
Being part of Adobe Suite means you are already notified when the tool has any outages. However, I have never faced unplanned outages. Whenever you face any issue with the site, it is clearly stated if there were any planned outages and how quickly you will be back to normal. So, I will say that even the outages are planned and managed in a great way like their other services.
With respect to performance, Adobe experience manager is one of the best in the CMS space. We didn't observe frequent slowness on platform, however the systems which are accessing experience manager should be of good specifications without which slowness would be observed. Adobe experience manager works well in integration with other solutions, unless the destination application is designed to trigger frequent calls to AEM.
It works wonders. My only gripe would be that there are some customizations you can't make without hiring a vendor with coding experience to implement them.
Adobe Experience Manager, in all its capacity, is a great alternative to any other CMS you are using. It helps in rapid development and makes life easier for maintaining the website for multi-language sites. Technical know-how is eliminated at content authoring. Better documentation in terms of live examples with videos would be appreciated.
The support has been fantastic when we have been trying to code our own apps. Jive have went above and beyond what was required to help us out. Bugs fixes are generally very good and they are upfront when they are unable to help or a 'problem' is actually in need of Professional Services
Depending on your individual needs, It is really quite simple to create an authoring experience for a website that looks really good. I have been part of many implementations and many teams and have seen many projects that were super successful and others that were not implemented well. AEM has room for a lot of flexibility in the implementation process compared to other CMS like SharePoint
Overall, I prefer AEM as an enterprise site management tool. It allows levels of access control and delegation, while leaving the server management and updates to a specialized team. I do miss the flexibility of being able to search and replace that I have in a WordPress site, and I miss the ability to have one file for redirects like I had in percussion
For the money, it just happens to fit best with our original use case. Now that it's been sold to Aurea, which essentially halted any support or dev for the product before selling it off to Lithium, we will have to eventually move off of it (this assumes Lithium won't hire devs for code they didn't build, and that's not a bad assumption). So, while I recommend it, it's with the caveat that it's been sold and will be evolving in the near future.
Instead of being directly involved in the tool purchase, I am involved in analysis or what we can use to maximize the tool. Small organizations may find it expensive. However, if the team or organization focuses more on your ROI or the features you will get, then it will definitely be worth it. Pricing is based on a number of factors, including team size or the use of the tool. The user can select the pricing option that best fits their needs based on the number of form submissions they make or the number of pages they wish to publish on their global/multisite sites.
The professional services team within adobe is one of the best in terms of technical and solutioning knowledge. However, considering the billing charges of adobe professional services team, it is always recommended to involve them during platform initial setup or when a complex solution is to be built with platform customizations.
too soon to tell on increased conversion rates based on external marketing factors in play but having increased visibility into customer engagement trends will most likely lead to improvement of our conversion rates.
There have been productivity gains from the perspective of actually migrating all of our externally managed sites to the same in-house Adobe Experience Manager platform and then being able to utilize those universal components.
Hard to quantify the results...but I also left the company before we had built a mature instance of Jive in-house so the final results/impact were yet to be fully realized and measured.
The use of Jive brought together multiple-departments for the first time in our 50+ year old company to truly build an "end-to-end" approach to our marketing/sales/fulfillment/customer service engine. It was truly phenomenal to watch how the internal life-cycle of a prospect-turned-customer literally transformed and unified our inter-departmental teams through the use of Jive Engage.
