AEM | Tool in Adobe Suite that is most useful
Updated February 02, 2022

AEM | Tool in Adobe Suite that is most useful

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe Experience Manager

The Adobe Experience Manager (AEM) is used in most of our organization's departments and by our external agencies to create content for our marketing campaigns. By using it, we can create the required pages (Single Page applications - SPA), landing pages, and email design, which can be integrated with our campaign tools (ACS) in the future. At present, while everyone is moving more towards digital marketing, this is a good tool to help you effectively

Pros

  • Content and assets are managed effectively with AEM, which allows team members to utilize this content effectively.
  • Moreover, as it is part of the Adobe suite, its integration with other Adobe products such as ACS is very easy and effective, compared with others.
  • Components availability

Cons

  • Reporting part need improvement
  • Difficult to learn if you are not from UI background
  • The product is contributing to the investment done by the organization as Adobe experience manager helps us in managing content correctly, which increases traffic on websites and pages developed for clients.
  • No additional tools are needed as it is part of Adobe's suite, which makes it less expensive than other tools, and it provides a high return on investment.
Adobe manages the tool, so we have a lot of support available because it's a part of their suite. Although I have not encountered any major problems with it, at times we do need additional help to learn how to use its powerful features efficiently and effectively.

Do you think Adobe Experience Manager delivers good value for the price?

Yes

Are you happy with Adobe Experience Manager's feature set?

Yes

Did Adobe Experience Manager live up to sales and marketing promises?

Yes

Did implementation of Adobe Experience Manager go as expected?

Yes

Would you buy Adobe Experience Manager again?

Yes

The tool is highly recommended at the present time. Various clients and their different needs can be handled with the tool. What I like best about the tool is that it can easily be integrated with my campaign tools and make my work easier.
Instead of being directly involved in the tool purchase, I am involved in analysis or what we can use to maximize the tool. Small organizations may find it expensive. However, if the team or organization focuses more on your ROI or the features you will get, then it will definitely be worth it.

Pricing is based on a number of factors, including team size or the use of the tool. The user can select the pricing option that best fits their needs based on the number of form submissions they make or the number of pages they wish to publish on their global/multisite sites.
Adobe Experience Manager is a well-suited tool, If you want to manage your content, sites, pages, etc. in one place, this is the perfect solution. Integrates well with other Adobe products, making development easy. The solution allows you to handle global content in one place if you are managing markets in more than one country

Adobe Experience Manager Feature Ratings

Digital Experience Platform ()
Not Rated
9.3
WYSIWYG editor
10
Code quality / cleanliness
8
Admin section
8
Page templates
10
Library of website themes
9
Mobile optimization / responsive design
10
Publishing workflow
9
Form generator
10
8.4
Content taxonomy
9
SEO support
8
Bulk management
8
Availability / breadth of extensions
8
Community / comment management
9
Customer experience management ()
Not Rated
Results and Analysis ()
Not Rated
9.0
API
9
Internationalization / multi-language
9
8.0
Role-based user permissions
8

Adobe Experience Manager Reliability

Being part of Adobe Suite means you are already notified when the tool has any outages. However, I have never faced unplanned outages. Whenever you face any issue with the site, it is clearly stated if there were any planned outages and how quickly you will be back to normal. So, I will say that even the outages are planned and managed in a great way like their other services.
With AEM you can integrate multiple different marketing operations tools without impacting the performance. It is a high performance tool that is leading the market. Whether it is a page load or the creation of new reports, pages, or documents, all of it happens within seconds allowing end users to save a lot of time. Easy integration with other tools enables end users to also save time.

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