Things to know before selecting AEM as your CMS
Updated February 02, 2022

Things to know before selecting AEM as your CMS

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Adobe Experience Manager Sites
  • Adobe Experience Manager Forms

Overall Satisfaction with Adobe Experience Manager

Adobe Experience Manager as a CMS platform is been used in our organization to design websites, manage content for digital campaigns such as email templates, images, logos, etc. With AEM, our goal is to create a seamless and consistent digital experience for customers visiting our website, receiving emails about products and services they are interested in, and efficiently managing access to digital content by different teams and users. AEM helps in implementing website changes without any development lifecycle and testing cycles.
  • Efficiently manages digital content which can be searched and accessed easily.
  • Physical forms can be digitalized completing the validation process of forms quickly and efficiently.
  • Headless CMS approach to minimize the impact of failure.
  • Eliminates long development cycles.
  • Complexity in using the platform requires a specific skill set such as java programming.
  • AEM forms can be simplified in terms of component design.
  • Product UI can be simplified.
  • Increased customer page visits by 25% due to better experience as compared to previous CMS.
  • Decrease in customer bounce rate.
  • Cost-saving in marketing budget with better management of resources with tags.
The support portal provided by Adobe is one of the best when compared with similar competitors. On the support portal, experience manager users and easily raise a support ticket based on priority and add attachment to provide evidences.
However, the support agents have very limited understanding which in turn delays the resolution process. For maximum instances, the support team would need help from backend adobe teams which delays even critical issues.

Do you think Adobe Experience Manager delivers good value for the price?


Are you happy with Adobe Experience Manager's feature set?


Did Adobe Experience Manager live up to sales and marketing promises?


Did implementation of Adobe Experience Manager go as expected?


Would you buy Adobe Experience Manager again?


Adobe Experience Manager acts as the backbone of websites. AEM forms automate traditional processes involving forms to be filled by customers, validated by service agents, and data updating by the backend team, by having digital forms integrating with adobe signature for confirmation. Email templates designed on AEM helps in reusability in email marketing campaigns.
The professional services team within adobe is one of the best in terms of technical and solutioning knowledge.
However, considering the billing charges of adobe professional services team, it is always recommended to involve them during platform initial setup or when a complex solution is to be built with platform customizations.
With respect to pricing structure, adobe provided us a reasonable pricing which we had compared with competitor CMS solutions, considering we had a long-term contract, and also procured other adobe marketing cloud solutions along with experience manager.
With respect to contracting terms, adobe provides a complex structure considering multiple modules with AEM like adobe forms etc.
Adobe Experience Manager is well suited if the organization is already using other adobe marketing cloud products like adobe campaigns, analytics, or target as it integrates seamlessly with these adobe products. AEM should also be the first preference for organizations having underlying architecture on java stack, as AEM is built on java and includes ISGI bundles. AEM fits well for organizations looking to have a smooth experience with respect to CMS and having frequent changes on websites and digital platforms.

Evaluating Adobe Experience Manager and Competitors

Flawless management of digital assets and content supporting personalized content delivery. Seamless navigation and user experience on AEM platform WYSIWYG (What You See Is What You Get) editor makes AEM stands out from the crowd which is not available in the Drupal Headless CMS approach to delivering content seamlessly on different channels.

Adobe Experience Manager Reliability

When it comes to availability, adobe experience manager is the best with little to no downtime at least during business hours.
Considering the enterprise scale and critical business solutions built on experience manager, availability was our primary requirement during CMS evaluation and adobe fits best on this parameter.
If there's a planned upgrade, adobe would make sure they do it in non-business hours.
With respect to performance, Adobe experience manager is one of the best in the CMS space. We didn't observe frequent slowness on platform, however the systems which are accessing experience manager should be of good specifications without which slowness would be observed.
Adobe experience manager works well in integration with other solutions, unless the destination application is designed to trigger frequent calls to AEM.