Adobe Mix Modeler vs. SharpSpring (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adobe Mix Modeler
Score 0.0 out of 10
N/A
Fragmented measurement methodologies, slow time-to-insight, the deprecation of cookies, and other factors have made it increasingly difficult to measure the true impact of marketing efforts. Adobe Mix Modeler is a marketing measurement and planning application that consolidates and harmonizes marketing performance, conversion, internal and external factors, and other data to holistically measure, model, and plan marketing budget allocations across paid, earned,…N/A
SharpSpring (discontinued)
Score 8.1 out of 10
Small Businesses (1-50 employees)
SharpSpring was a full-funnel marketing and sales automation platform that united marketing and sales teams to launch and track targeted campaigns and personalize every interaction to engage and convert more customers and drive revenue. It was acquired by Constant Contact and sold for a time as simply Constant Contact Lead Gen & CRM, or SharpSpring by Constant Contact. This product, and the former SharpSpring have since been discontinued, and are no longer sold apart fromN/A
Pricing
Adobe Mix ModelerSharpSpring (discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adobe Mix ModelerSharpSpring (discontinued)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Adobe Mix ModelerSharpSpring (discontinued)
Features
Adobe Mix ModelerSharpSpring (discontinued)
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Adobe Mix Modeler
-
Ratings
SharpSpring (discontinued)
7.1
509 Ratings
9% below category average
WYSIWYG email editor00 Ratings9.0469 Ratings
Dynamic content00 Ratings7.2452 Ratings
Landing pages00 Ratings7.0441 Ratings
A/B testing00 Ratings6.0396 Ratings
Mobile optimization00 Ratings8.0427 Ratings
Email deliverability reporting00 Ratings8.0497 Ratings
List management00 Ratings6.0499 Ratings
Triggered drip sequences00 Ratings6.0474 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Adobe Mix Modeler
-
Ratings
SharpSpring (discontinued)
8.5
498 Ratings
9% above category average
Lead nurturing automation00 Ratings8.0485 Ratings
Lead scoring and grading00 Ratings9.0491 Ratings
Data quality management00 Ratings8.0467 Ratings
Automated sales alerts and tasks00 Ratings9.0463 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Adobe Mix Modeler
-
Ratings
SharpSpring (discontinued)
7.6
400 Ratings
3% above category average
Calendaring00 Ratings8.1338 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Adobe Mix Modeler
-
Ratings
SharpSpring (discontinued)
3.7
495 Ratings
59% below category average
Dashboards00 Ratings4.0487 Ratings
Standard reports00 Ratings4.0487 Ratings
Custom reports00 Ratings3.0448 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Adobe Mix Modeler
-
Ratings
SharpSpring (discontinued)
7.8
467 Ratings
3% below category average
API00 Ratings8.0365 Ratings
Role-based workflow & approvals00 Ratings8.0403 Ratings
Customizability00 Ratings8.6439 Ratings
Best Alternatives
Adobe Mix ModelerSharpSpring (discontinued)
Small Businesses
Supermetrics
Supermetrics
Score 9.8 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Supermetrics
Supermetrics
Score 9.8 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Enterprises
Alteryx Platform
Alteryx Platform
Score 9.1 out of 10
LeadSquared
LeadSquared
Score 7.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Adobe Mix ModelerSharpSpring (discontinued)
Likelihood to Recommend
-
(0 ratings)
8.0
(523 ratings)
Likelihood to Renew
-
(0 ratings)
8.1
(32 ratings)
Usability
-
(0 ratings)
8.0
(71 ratings)
Availability
-
(0 ratings)
7.8
(2 ratings)
Performance
-
(0 ratings)
3.2
(2 ratings)
Support Rating
-
(0 ratings)
8.9
(71 ratings)
Online Training
-
(0 ratings)
4.5
(2 ratings)
Implementation Rating
-
(0 ratings)
6.5
(10 ratings)
Configurability
-
(0 ratings)
4.5
(1 ratings)
Ease of integration
-
(0 ratings)
4.5
(2 ratings)
Product Scalability
-
(0 ratings)
2.9
(2 ratings)
Vendor post-sale
-
(0 ratings)
8.2
(1 ratings)
Vendor pre-sale
-
(0 ratings)
1.0
(1 ratings)
User Testimonials
Adobe Mix ModelerSharpSpring (discontinued)
Likelihood to Recommend
Adobe
No answers on this topic
Discontinued Products
SharpSpring is great for creating and tracking campaigns that span multiple channels. With the Salesforce integration, we are able to keep our Sales team focused inside Salesforce without them needing to learn a new tool. Our Marketing team uses SharpSpring to nurture leads before handing them off to the Sales team. Though the features are available, SharpSpring would not be suitable for social media management or blogs; our third-party tools do a better job at that.
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Pros
Adobe
No answers on this topic
Discontinued Products
  • Their Emailers are very easy to construct and user-friendly. It takes your Newsletter and sales emails to the next level, especially with the action groups and trigger functionalities.
  • The life of the lead functionality allows you to see when leads get warmer, so you know when to send them what. Helps improve conversions.
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Cons
Adobe
No answers on this topic
Discontinued Products
  • The landing page builder is a bit hard to use. Doesn’t have much flexibility.
  • Sometimes confusing between types of workflows to use. Opportunity versus visual.
  • If you imported contacts that weren’t formatted correctly. It is hard to delete a bull amount. Need to type DELETE for each one manually. No bull options to make changes.
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Likelihood to Renew
Adobe
No answers on this topic
Discontinued Products
We have been very impressed with all aspects of this software and the potential for it to radically change how we operate is huge! Support has been exceptional and we have discovered many extra uses for the software than originally thought. Not only will it give us benefits for our company's growth, but for our client's growth as well.
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Usability
Adobe
No answers on this topic
Discontinued Products
This rating is coming from an administrative perspective. With so many features, workflows, dashboards, and more, there is certainly a lot going on, and even the most savvy software user can get a little overwhelmed when trying to decide how to best implement and utilize the platform to its full potential. That being said, the SharpSpring platform is well-implemented and well-organized, with most solutions being fairly intuitive, once you have a grasp of the software. It is fairly easy to learn, but difficult to master. Just like any powerful platform, however, the complexity is worth it, and once you are comfortable navigating and problem solving within SharpSpring, it becomes a great marketing and sales tool which can do virtually anything you need it to.
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Support Rating
Adobe
No answers on this topic
Discontinued Products
The support is great which really helps overcome challenges if you become stuck and the training videos are great too. Same-day replies are great and I even got some help with some CSS code on the chat. Not many organizations would do this or even respond.
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Implementation Rating
Adobe
No answers on this topic
Discontinued Products
Overall I would say to be patient and bring everyone who will be touching the platform to the onboarding sessions. The Virtual Classroom lets you onboard as quickly or slowly as you want. Sales, marketing, design, account management, get 'em all in on it. For the most part, they will be happy to use this platform. I recommend getting as many people as possible to see the SharpSpring demo.
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Alternatives Considered
Adobe
No answers on this topic
Discontinued Products
We use different CRMs for different clients, mostly due to budget and other requirements. SharpSpring from Constant Contact is in the middle, price-wise, but is slightly more user-friendly than ActiveCampaign when it comes to certain things, such as drip campaigns and workflows. Though the price can be prohibitive to some clients, it is extremely robust. I definitely prefer the list-building, the ability to send smart emails and the WYSIWYG editor.
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Return on Investment
Adobe
No answers on this topic
Discontinued Products
  • Streamlined Processes - sales and marketing are now all in the same place.
  • Reduced Number of Platforms/Tools - CRM/lead management, email, automation, landing pages, forms, etc are all in the same place rather than using multiple tools.
  • Time-saving - sales pipeline is very easy to use for sales. For marketing, we have dozens of workflows that eliminate much of our manual processes from the past.
  • Return on Investment - We're more focused on moving the building the business than ever before because SharpSpring has simplified so many of our business operations and we're seeing massive results!
  • Lead generation - Up SIGNIFICANTLY (between 3x & 4x) since setting up SharpSpring.
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ScreenShots

Adobe Mix Modeler Screenshots

Screenshot of unified marketing sources. Connect all relevant data sources — including aggregate and event-level data —through a single, AI-driven system. This offers comprehensive measurement and precise channel attribution, so that a marketing budget can be based on holistic results, total incremental ROI, and impact across channels.Screenshot of advanced modeling techniques. Unlock consistent and comprehensive measurement insights for both bottom-up and top-down modeling approaches using proprietary AI and machine learning (ML). This technology integrates advanced multi-touch attribution with marketing mix modeling machine learning methodologies, ensuring measurements are as robust, granular, and accurate as possible.Screenshot of model insights used to guide strategy and optimizations, such as summarized marketing performance, channel contributions, and incrementality scoring, as well as options to dive deeper into historical performance over time, or event-level attribution insights.Screenshot of model transparency, to support investment and planning decisions with visibility into the statistical significance of model results.Screenshot of business factor insights. These enhance measurement, forecasting, and planning by ingesting data from internal and external business factors that affect marketing performance.