Adobe's Real-Time Customer Data Platform allows marketers to collect, normalize, and unify known and pseudonymous consumer and professional data into real-time profiles. These person or account-based profiles then power B2B, B2C, and hybrid customer experiences at scale.
N/A
Boomi
Score7.7 out of 10
N/A
Boomi is a cloud-based, on-premise, or hybrid integration platform. It offers a low-code/no-code
interface with the capacity for API and EDI connections for integrating with external organizations and
systems, as well as compliance with data protection regulations.
$550
per month
Pricing
Adobe Real-Time CDP
Boomi
Editions & Modules
No answers on this topic
Boomi
$550
per month
Offerings
Pricing Offerings
Adobe Real-Time CDP
Boomi
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
Optional
No setup fee
Additional Details
Adobe offers three tiers of Real-Time CDP tailored for any type of business wanting to power their customer experience management strategy with unified customer data. The Business-to-Consumer Edition is for B2C brands wanting to personalize experiences for consumers. The Business-to-Business Edition is for B2B brands wanting to personalize experiences for leads and accounts. The Business-to-Person Edition is for combined B2C and B2B brands wanting to personalize experiences for the same person across all lines of business.
In any scenario where we have a unique offline and online 'Person ID,' we are able to see great results with profile stitching within CDP. In cases where we do not have a unique Person ID between datasets, we find ourselves at a point where we would need to change our architecture to have the same Person ID to see results.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Legacy systems often need to be replaced or integrated with new applications in order to modernize businesses. A strong API strategy that avoids custom coding and third-party programs is essential to enable this integration. Boomi's new-age connectivity and integration solutions ensure safe, secure, and robust integration. In the age of information, businesses are under more pressure than ever to be able to collect and manage large amounts of data. This data comes in from a variety of sources, including personalized devices such as voice assistants and wearable tech. While this data can be immensely valuable to businesses, they often lack the infrastructure necessary to handle it effectively. This can lead to data build-up in databases or silos, and can eventually lead to problems with integration and security.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
More from a development perspective. It is always difficult to use the properties features. It takes a while to understand how the data/variables can be used across an integration.
Dell Boomi should also invest more on API Management and not just seen as a ETL,ESB tool.
Should roll out features more often based on users reviews.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It helps faster deal cycles, higher win rated and a lot better prioritisation of leads. The churn rate is low this leads to a higher lifetime value. All decisions are now impacted with the real time data provided by Adobe Real-Time Customer Data Platform. It is very useful in increasing average revenue per customer hence this rating is well justified for the product
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Dell Boomi has provided us with the ability to connect our campus together using our various existing platforms. There are many supported features and have yet to run into something that we cannot do. Its user interface is very intuitive which would allow users to begin developing fairly easily. There is a myriad of resources available
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Activation - great Segmentation - in UI, there should be the possibility of writing advanced code Tags. Both Mobile and Desktop Data Ingestion - might be pain in the ass. Changing one customer attribute is time-consuming. It should be some super admin or some feature. One user can change some customers' attributes easily. Data Transformation - Maybe there are some modules for that in AJO?
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
My IT and Finance teams have noted that setting up the tool is a breeze. Dell Boomi has never caused an issue during a system implementation that I am aware of. We are pleased with the tool and recommend others consider it.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The atom sphere takes a time to load, when I open a process or when I open a log. One more slow processing is when I import objects from NetSuite.
About the performance of processing, it looks like Boomi takes a time to initialize some things such as connectors before starting the process. This is also performance we have.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Boomi support was responsive and knowledgable, however being a closed cloud service, it doesn't have good community support. We found the learning curve to be steep and there aren't avenues like google, forums, or blogs that provide community driven insight into the product or how to go about designing solutions using the tool
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Real time access of data Very popular so no need of marketing Customer profiles are updated immediately and easy to access multiple customer data Apt for both business to customers and business to business accounts Maintains strong focus on customer growth and standard profiles Privacy and confidentiality is better when compared to other customer data profile softwares
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
We decided to go with Dell Boomi because another department in our company was already using the software. We did not research competitor applications to use as our business solution. Dell Boomi was very easy and quick to set up, so once we decided to use Dell Boomi for systems integration, we had it set up and running within a few working days.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It has allowed us to scale significantly without having to add headcount, specifically those geared towards data entry. We went from a $10m ARR business to $200m ARR business with the same amount of Order Processors and 12x amount of transactions by leveraging Boomi to perform a lot of the work, and then having the Order Processing team to simply review that the transaction was processed successfully.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
