Agency Analytics vs. Lumar

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agency Analytics
Score 9.2 out of 10
Mid-Size Companies (51-1,000 employees)
Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…
$60
per month
Lumar
Score 8.0 out of 10
N/A
DeepCrawl is a search engine optimization software solution offered by DeepCrawl.N/A
Pricing
Agency AnalyticsLumar
Editions & Modules
Freelancer
$12
per month per client campaign (minimum 5 client campaigns)
Agency
$18
per month per client campaign (minimum 10 client campaigns)
Enterprise
contact for enterprise pricing
No answers on this topic
Offerings
Pricing Offerings
Agency AnalyticsLumar
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWhat is a Client Campaign? A client campaign represents a client (their website and integrations).
More Pricing Information
Community Pulse
Agency AnalyticsLumar
Features
Agency AnalyticsLumar
SEO
Comparison of SEO features of Product A and Product B
Agency Analytics
-
Ratings
Lumar
6.5
7 Ratings
17% below category average
Keyword analysis00 Ratings3.05 Ratings
Backlink management00 Ratings2.05 Ratings
SERP ranking tracking00 Ratings8.04 Ratings
Page grader00 Ratings10.04 Ratings
Competitive analysis00 Ratings5.04 Ratings
Site audit / diagnostics00 Ratings10.07 Ratings
Site recommendations00 Ratings10.06 Ratings
Task management00 Ratings4.04 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Agency Analytics
-
Ratings
Lumar
5.8
4 Ratings
27% below category average
Local SEO00 Ratings6.02 Ratings
Social SEO00 Ratings3.02 Ratings
Mobile SEO00 Ratings4.03 Ratings
Global SEO00 Ratings10.03 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Agency Analytics
-
Ratings
Lumar
9.0
7 Ratings
7% above category average
Multi-domain support00 Ratings9.05 Ratings
Integration with web analytics tools00 Ratings9.07 Ratings
Best Alternatives
Agency AnalyticsLumar
Small Businesses
Supermetrics
Supermetrics
Score 9.9 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Supermetrics
Supermetrics
Score 9.9 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Alteryx Platform
Alteryx Platform
Score 9.1 out of 10
Conductor
Conductor
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Agency AnalyticsLumar
Likelihood to Recommend
10.0
(16 ratings)
8.0
(7 ratings)
Usability
-
(0 ratings)
6.0
(1 ratings)
Support Rating
9.8
(4 ratings)
7.0
(1 ratings)
User Testimonials
Agency AnalyticsLumar
Likelihood to Recommend
AgencyAnalytics
Agency Analytics has made the overall marketing procedure quite effective, where all the approaches have been brought into a single dashboard for the purpose of easy and quick functionality. [I] highly recommended analytic software for better growth of your company.
Read full review
Lumar (formerly Deepcrawl)
If someone is looking for a SEO tool that excels in finding technical issues for a site, Lumar is a fantastic choice. Not only does it outline everything that's wrong, it does a much better job than other tools as to showing you how it the issue is presented. For instance many tools could outline a temporary redirect on your site, but Lumar will show you where that redirect starts, if there's a chain involved, and why it's worth fixing
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Pros
AgencyAnalytics
  • Agency Analytics has the capability of connecting with web analytical solutions.
  • Besides, the application conducts both local and global SEO, perfecting the ranking of our company.
  • The tool facilitates the black-link management for SEO purposes.
  • Lastly, the customer support addresses all problems that clients face daily.
Read full review
Lumar (formerly Deepcrawl)
  • Really good to understand when and where any issues are on the website
  • Helps full breakdowns for each website, to understand where to improve
  • Helps work out where content etc needs to be optimised, which can then be passed to the content team
Read full review
Cons
AgencyAnalytics
  • Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
  • Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
  • Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
  • Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
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Lumar (formerly Deepcrawl)
  • I find the loading panel during a crawl to be a bit deceptive. It's very hard to tell how long a crawl will take—a more accurate estimate would go a long way.
  • I love the "fetch time" tab in theory, but I have a hard time believing it—not that the figure they give is untrue, but I find it at wide variance with other tools. PageSpeedInsights will have a site looking disastrous and DeepCrawl will log it all fetching "quick". But perhaps page speed is just notoriously difficult to assess.
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Usability
AgencyAnalytics
No answers on this topic
Lumar (formerly Deepcrawl)
It's great once you know how to use it... That being said there can definitely be some hiccups trying to learn the program. Even when writing this review i originally gave it an 8 and realized how many things I didn't even know existed after using it for a couple of years. Not the best 'usability' if you can't even find all the features you might want to use.
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Support Rating
AgencyAnalytics
They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.
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Lumar (formerly Deepcrawl)
I liked the platform overall. It is a good crawler. I no longer use because it's duplicate of what I get with seoClarity. I did not give it 10/10 because sometimes I had a hard time isolating site areas that I wanted and didn't get much technical support from Conductor on how to use the tool
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Alternatives Considered
AgencyAnalytics
This is my first experience with a tool like Agency Analytics because I don't have a digital marketing background. My background is in sales, but I quickly realized that Agency Analytics is a selling point for prospective and existing clients. We also use Ahrefs and Semrush, but having access to AA is extremely valuable.
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Lumar (formerly Deepcrawl)
All of the products I have used have been amazing in their own way, but DeepCrawl makes it easier to put it into visuals. Sometimes when you look at results, it can be quite difficult to get something easy to understand. DeepCrawl gets rid of that, the results are so easy to comprehend. I would recommend it to any data consultant (DC).
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Return on Investment
AgencyAnalytics
  • For a small to medium size agency, the $79/month cost is reasonable, allowing for unlimited users, 10 campaigns included, and 1,000 keywords tracked.
  • It is something we can easily build into our pricing model.
  • If more is needed, the platform can scale, allowing for more keyword tracking, more campaigns, etc.
Read full review
Lumar (formerly Deepcrawl)
  • Saves hours within the week on repetitive reporting and analytics
  • Initial time was invested in setting up the account and trackers
  • Suggestions and insights has helped improve digital marketing efforts from seo to sem
Read full review
ScreenShots

Agency Analytics Screenshots

Screenshot of Digital marketing dashboardScreenshot of Facebook analytics dashboardScreenshot of Google Analytics reportScreenshot of Integration pageScreenshot of White label page