Ahrefs vs BuzzStream

• Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far.
• Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player.
• Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries.
• Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress.

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• BuzzStream is the key to keeping our PR team organized! You can assign specific people to manage projects or allow for your whole team to have access.
• It's highly customizable and can be tailored to the type of work your company does. You can create email templates with customizable fields and sales sequences so that you don't have to remember to follow up. Overall, this software can really enhance your email outreach and save you a ton of time.
• Transparency and reporting! BuzzStream gives you a deeper understanding of your outreach campaigns, team performance, and link placements through fully customizable reports. You can look at things like open rates, template efficiency, etc.

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• Anchor text alert notifications for a specific domain would be nice to have.
• Would also be nice to set a specific client domain and then be able to pick 5 competitor sites to compare it to instead of entering in the client site and then 4 competitors to compare.
• Adding emails to forward the exports to from running a report would be good too.

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• BuzzMarker does not always scrape contact information that is accessible on a website. It could do a better job with pulling all of the information needed to contact a website so that people do not have to waste time and dig deeper on their own.
• BuzzMarker does not allow you to create a new page for the same website in another project for the same client. This would help as there are more than one ways to approach a website about a partnership of some kind.
• BuzzStream does not do very well with listing the press list in alphabetical order. If it could do this automatically that would help.

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• Positive: Helped me track total links for clients and show them that we were building more links, which helped them want to renew and gave us more revenue.
• Positive: Same with keyword rankings. Helped prove agency value.
• Negative. It was too expensive for the start up I worked for, based on the SEO progress we could make vs the cost of the software

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• Increased efficiency
• Better organization

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