Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”
$99
per month
Captora (discontinued)
Score 7.0 out of 10
Mid-Size Companies (51-1,000 employees)
Captora in Mountain View, California, offers their eponymous lead acceleration and inbound marketing tool to optimize organic and paid search.
N/A
Pricing
Ahrefs
Captora (discontinued)
Editions & Modules
Lite
$99.00
per month
Standard
$179.00
per month
Advanced
$399.00
per month
Agency
$999.00
per month
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Offerings
Pricing Offerings
Ahrefs
Captora (discontinued)
Free Trial
No
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Ahrefs
Captora (discontinued)
Features
Ahrefs
Captora (discontinued)
SEO
Comparison of SEO features of Product A and Product B
Ahrefs
8.2
72 Ratings
7% above category average
Captora (discontinued)
-
Ratings
Keyword analysis
9.769 Ratings
00 Ratings
Backlink management
9.270 Ratings
00 Ratings
SERP ranking tracking
8.768 Ratings
00 Ratings
Page grader
7.062 Ratings
00 Ratings
Competitive analysis
9.270 Ratings
00 Ratings
Site audit / diagnostics
7.465 Ratings
00 Ratings
Site recommendations
7.161 Ratings
00 Ratings
Task management
7.033 Ratings
00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Ahrefs
6.6
63 Ratings
13% below category average
Captora (discontinued)
-
Ratings
Local SEO
7.051 Ratings
00 Ratings
Social SEO
6.048 Ratings
00 Ratings
Mobile SEO
6.047 Ratings
00 Ratings
Global SEO
7.557 Ratings
00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Ahrefs is a must have in the SEO toolbox. It is one of the leading tools in the industry for serious SEO research. It can do almost everything you need on the non-technical side of SEO. In my opinion, it is not great if you need a detailed technical tool that identifies errors and helps with fix suggestions. In that instance, I think there are better tools on the market. But - for content and keyword related tasks, I think it's must have.
If you want to quickly create large numbers of pages across a lot of keyword groups, I have no idea how you would do it unless you used a tool like Captora.
I have been using this platform in my organization to develop several SEO tools to help to grow our website much.
It has all the main features which include competitor research, keyword research, website audit, content research, and rank tracking.
I have been using all these functions in the organization for several purposes. It provides complete information and complete performance details of the SEO.
It provides us the detailed keyword research with volume, CPC, and other information.
Great Customer Support. The team is very responsive to our needs and always follows up with action items from our meetings and calls. I think this comes down to the people they hire and their willingness to create customer relationships. Ask for Steve as your CSM.
Competitive insights are great as Captora consolidates all of your competitor data into a single view. You can then tag different ideas for your content team or just view on periodic basis to see what the competition is up to.
Getting campaigns at scale. Captora does a great job in helping your team scale campaigns fast. Part of this is due to the ease of use (once you get trained) and the other part is due to the content team and algorithms behind the product. You can scale to hundreds of campaigns within weeks if you desire.
Can't export graphs: some graphs within the tool would be useful as an export. Unfortunately, exporting them is not an option.
No "blanket" reporting options: though Ahrefs is excellent for gathering and exporting intel/data, there are no blanket SEO reports provided. Exporting data is great, but simple report exporting would make it better.
Would be great to get integrated reports to show how our pages are performing, end-to-end, across all funnel areas.
Some of our pages are not pretty, which is mostly on us. Would be great if Captora has some kind of page effectiveness score to help us improve our high traffic pages.
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
Majestic and Ahrefs are really close in terms of tool. Ahrefs does offer competitive comparison and they do have a more up to date data base. Majestic however has a more comprehensive historical view of sites which is also extremely valuable. Majestic also offers a link velocity chart that is missing on Ahrefs. Ahrefs makes up for this with their links gained/lost calendar which Majestic is missing.
The biggest area that Captora has brought to us is over all reach. With Captora we are getting in front of more prospects, faster. Captora is helping us drive more traffic to our website and more inbound leads. On the paid side, we are able to understand what content converts and make smarter decisions in the long run.
