Antavo Enterprise Loyalty Cloud vs. Open Loyalty

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Antavo Enterprise Loyalty Cloud
Score 7.6 out of 10
N/A
Antavo is an Enterprise Loyalty Cloud, providing technology to manage experience-based, paid, and lifestyle loyalty programs online, in-store, or on mobile. Antavo’s no-code, API-centric platform makes the loyalty program experience customizable so loyalty and marketing teams can run their program internally, without IT help. The vendor states Antavo invests 60% of its revenue into its product and issues quarterly product releases. Antavo helps global clients like BMW, KFC or…N/A
Open Loyalty
Score 10.0 out of 10
N/A
Open Loyalty is an API-first engine for introducing gamified loyalty programs at scale to increase profit margin and Customer Lifetime Value.N/A
Pricing
Antavo Enterprise Loyalty CloudOpen Loyalty
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Antavo Enterprise Loyalty CloudOpen Loyalty
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredOptional
Additional Details
More Pricing Information
Community Pulse
Antavo Enterprise Loyalty CloudOpen Loyalty
Top Pros
Top Cons
Best Alternatives
Antavo Enterprise Loyalty CloudOpen Loyalty
Small Businesses
Growave
Growave
Score 9.5 out of 10
Growave
Growave
Score 9.5 out of 10
Medium-sized Companies
Oracle Marketing
Oracle Marketing
Score 7.3 out of 10
Oracle Marketing
Oracle Marketing
Score 7.3 out of 10
Enterprises
Oracle Marketing
Oracle Marketing
Score 7.3 out of 10
Oracle Marketing
Oracle Marketing
Score 7.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Antavo Enterprise Loyalty CloudOpen Loyalty
Likelihood to Recommend
7.6
(4 ratings)
10.0
(1 ratings)
Usability
7.4
(4 ratings)
-
(0 ratings)
Support Rating
6.0
(1 ratings)
-
(0 ratings)
User Testimonials
Antavo Enterprise Loyalty CloudOpen Loyalty
Likelihood to Recommend
Antavo
One specific scenario where Antavo proved to be well-suited was the activation of a challenge where customers earned bonus loyalty points if they used a specific gift card for a purchase on the website. This feature was implemented smoothly and effectively boosted customer engagement. On the other hand, a scenario where Antavo fell short was during an export of the entire customer database (2.5 million users), aggregated by levels (4 levels) with details of points that had expired over the course of the year. The extraction process for these data, even after months, was never completed.
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Open Loyalty
The scenario where Open Loyalty is better suited is with a customer that has one and only one e-commerce site or equivalent. Many customers think it would be easy to customize Open Loyalty for multiple companies, using only one installation. This is difficult to Open Loyalty since different companies will have different rules, levels of rewards, etc, and that's not easily configured on Open Loyalty. So, the price of OpenLoyalty for third-world countries is a little steep, making its acquisition possible only to large companies.
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Pros
Antavo
  • The technology that makes sense our innovative loyalty program.
  • -The company's constant evolution improving their features and releasing new ones.
  • -Great customer support.
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Open Loyalty
  • Has a powerful API that makes it easy to integrate points, actions and rewards on any software
  • Has a lot of experience in the loyalty realm, so every nuance and the special case is already thought of
  • Allows for the implementation of loyalty programs for a number of scenarios: for consumers, employees, students, etc
  • Has a well-proven solution for any POS solution out there!
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Cons
Antavo
  • Workflow function difficult to use
  • More B2B functionality
  • Dashboards
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Open Loyalty
  • Many customers expect Open Loyalty to have an e-commerce interface. Maybe they could build a barebones interface to satisfy the rare customer that still doesn't have a CRM o ERP or equivalent in place
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Usability
Antavo
Overall usability is very satisfying and it is a good systematic user experience, all the systems having some issues so it is also having issues in the system. But it makes some of our campaigns easily manageable and you can get the best return on investment on our campaigns. It is also very easy to manage too.
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Open Loyalty
No answers on this topic
Support Rating
Antavo
Customer support is not well organised and you can make many efforts to get the resolution. For email or phone support you have to have the patience to deal with the support team, also if you submit a query the responding time is usually high.
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Open Loyalty
No answers on this topic
Alternatives Considered
Antavo
No answers on this topic
Open Loyalty
Open Loyalty is way more powerful than Tango Card. Zoho CRM doesn't really stack up against OL, since it's too generic. The area where we think Open Loyalty would beat other products is scalability and customization. Open Loyalty has been tried on really large customers and the database never felt sluggish nor the web interface or the web services.
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Return on Investment
Antavo
  • Loyalty members’ AOV in 2023 was more than twice than AOV of not loyalty members
  • Antavo has positively impacted our overall business objectives by enhancing customer retention over years.
  • Antavo made possible increasing engagement through loyalty challenges and rewards.
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Open Loyalty
  • My company implements OpenLoyalty, but we've seen a positive ROI for our customers, since everybody and their uncles are implementing loyalty / rewards programs in LATAM
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ScreenShots

Antavo Enterprise Loyalty Cloud Screenshots

Screenshot of Antavo is a pure-play loyalty program technology vendor.Screenshot of Antavo’s no-code Workflows tool has a visual editor, so creating, running, and modifying loyalty campaigns & offers requires neither coding nor help from the IT department.Screenshot of A comprehensive look at a member’s stats, transaction and reward history inside the loyalty platform. Antavo’s Customer Insights helps to answer these questions.Screenshot of Antavo provides a variety of gamification elements and makes it easier for clients to set up their gamified loyalty program.Screenshot of Build and manage a reward catalog in Antavo’s Back-office, to allow users to ffer a range of incentives, including experiential rewards, coupons, vouchers, products or even services.Screenshot of Antavo’s platform offers a built-in editor for Mobile Passes that can be used without a learning curve. The editor is integrated with both Android & iOS platforms.

Open Loyalty Screenshots

Screenshot of a dashboard view of a loyalty campaign memberScreenshot of the loyalty campaign management interfaceScreenshot of a view of the Open Loyalty dashboard