Antavo

Antavo provides a SaaS platform and strategy to create customer retention programs that, according to the vendor, change customer behaviour and increase lifetime value. The vendor aims to turn customer data into personalised, omnichannel experiences through Recognition Loyalty. Antavo enables brands and retailers to achieve a single customer view through connecting the online and offline purchases, and getting to know their customers - with innovative mobile passes and cards.

With Antavo, businesses can go beyond rewarding transactions, and reward anything that matter to them. For example, athleisure brands can reward going for a run or completing weekly challenges. Eco-conscious companies can reward bringing back old clothes for recycling. Businesses can encourage people to wear garments, visit their website, or refer a friend - all these with a network of retail tech providers Antavo is working with.

According to the vendor, Antavo allows companies to provide experiences and exclusivity by create private shopping clubs and special interest groups, limiting access and grant more value to selected customers. Antavo helps achieve personalized communication based on various behavioral mechanics.

The vendor reports clients include retail and fashion brands like PEPSICO, Simply Be, JD Williams, Jimmy Jazz and LuisaViaRoma.