Aptean Industrial Manufacturing ERP Traverse Edition vs. Insightly

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Aptean Industrial Manufacturing ERP Traverse Edition
Score 9.0 out of 10
N/A
The Aptean Industrial Manufacturing ERP TRAVERSE edition is a business accounting software suite for small- to medium-sized businesses using the Microsoft Windows operating system, that can be hosted on-premises or in the cloud, or in a hybrid fashion. Traverse runs using the Microsoft SQL Server database. In versions released from 1994 to 2009, Traverse was coded with Visual Basic for Applications, and operated as a Microsoft Access application. The current version is coded using the C#…N/A
Insightly
Score 7.7 out of 10
N/A
Insightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.
$348
per year per user
Pricing
Aptean Industrial Manufacturing ERP Traverse EditionInsightly
Editions & Modules
No answers on this topic
Plus
$29
per month (billed annually) per user
Professional
$49
per month (billed annually) per user
Enterprise
$99
per month (billed annually) per user
Offerings
Pricing Offerings
Aptean Industrial Manufacturing ERP Traverse EditionInsightly
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Aptean Industrial Manufacturing ERP Traverse EditionInsightly
Considered Both Products
Aptean Industrial Manufacturing ERP Traverse Edition

No answer on this topic

Insightly
Features
Aptean Industrial Manufacturing ERP Traverse EditionInsightly
Security
Comparison of Security features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
5.5
1 Ratings
41% below category average
Insightly
7.5
313 Ratings
11% below category average
Single sign-on capability5.01 Ratings7.6279 Ratings
Role-based user permissions6.01 Ratings7.4214 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
2.0
1 Ratings
114% below category average
Insightly
-
Ratings
Standard reports3.01 Ratings00 Ratings
Custom reports1.01 Ratings00 Ratings
General Ledger and Configurable Accounting
Comparison of General Ledger and Configurable Accounting features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
1.8
1 Ratings
124% below category average
Insightly
-
Ratings
Accounts payable2.01 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
-
Ratings
Insightly
7.3
420 Ratings
7% below category average
Customer data management / contact management00 Ratings8.2402 Ratings
Workflow management00 Ratings7.0369 Ratings
Territory management00 Ratings7.387 Ratings
Opportunity management00 Ratings8.1365 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings7.1376 Ratings
Contract management00 Ratings6.521 Ratings
Quote & order management00 Ratings7.172 Ratings
Interaction tracking00 Ratings6.9330 Ratings
Channel / partner relationship management00 Ratings7.724 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
-
Ratings
Insightly
7.1
13 Ratings
8% below category average
Case management00 Ratings7.011 Ratings
Call center management00 Ratings7.28 Ratings
Help desk management00 Ratings7.19 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
-
Ratings
Insightly
6.9
327 Ratings
12% below category average
Lead management00 Ratings6.5311 Ratings
Email marketing00 Ratings7.3260 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
-
Ratings
Insightly
6.7
403 Ratings
14% below category average
Task management00 Ratings6.9389 Ratings
Billing and invoicing management00 Ratings6.039 Ratings
Reporting00 Ratings7.1339 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
-
Ratings
Insightly
7.5
364 Ratings
2% below category average
Forecasting00 Ratings7.092 Ratings
Pipeline visualization00 Ratings7.9341 Ratings
Customizable reports00 Ratings7.7328 Ratings
Customization
Comparison of Customization features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
-
Ratings
Insightly
7.3
366 Ratings
5% below category average
Custom fields00 Ratings8.2365 Ratings
Custom objects00 Ratings7.3123 Ratings
Scripting environment00 Ratings6.86 Ratings
API for custom integration00 Ratings7.0192 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
-
Ratings
Insightly
7.4
90 Ratings
1% below category average
Social data00 Ratings6.825 Ratings
Social engagement00 Ratings8.078 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
-
Ratings
Insightly
6.3
156 Ratings
17% below category average
Marketing automation00 Ratings7.5156 Ratings
Compensation management00 Ratings5.14 Ratings
Platform
Comparison of Platform features of Product A and Product B
Aptean Industrial Manufacturing ERP Traverse Edition
-
Ratings
Insightly
5.5
325 Ratings
32% below category average
Mobile access00 Ratings5.5325 Ratings
Best Alternatives
Aptean Industrial Manufacturing ERP Traverse EditionInsightly
Small Businesses
Zoho One
Zoho One
Score 9.3 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Infor VISUAL
Infor VISUAL
Score 7.4 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
24SevenOffice
24SevenOffice
Score 9.0 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Aptean Industrial Manufacturing ERP Traverse EditionInsightly
Likelihood to Recommend
1.0
(1 ratings)
7.6
(433 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(34 ratings)
Usability
-
(0 ratings)
7.6
(169 ratings)
Availability
-
(0 ratings)
9.0
(6 ratings)
Performance
-
(0 ratings)
7.9
(25 ratings)
Support Rating
-
(0 ratings)
8.9
(34 ratings)
In-Person Training
-
(0 ratings)
9.1
(1 ratings)
Online Training
-
(0 ratings)
9.0
(8 ratings)
Implementation Rating
-
(0 ratings)
8.2
(26 ratings)
Configurability
-
(0 ratings)
10.0
(18 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.5
(3 ratings)
Ease of integration
-
(0 ratings)
9.0
(10 ratings)
Product Scalability
-
(0 ratings)
9.0
(9 ratings)
Professional Services
-
(0 ratings)
10.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(3 ratings)
Vendor pre-sale
-
(0 ratings)
7.9
(3 ratings)
User Testimonials
Aptean Industrial Manufacturing ERP Traverse EditionInsightly
Likelihood to Recommend
Aptean
I honestly think that it's extremely outdated and don't understand why anyone would still use it. Especially in a non-profit setting. In our field we have to be able to track revenue and expenses by funds, and with the way those funding streams tend to cross an agency or company's fiscal year, the fact that it is virtually impossible to pull the information in that manner restricts a finance department more than anything.
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Unbounce
There are a lot of things Insightly is great with for Career Services but much of my job is updating things manually because Insightly doesn't have a way to help me manage the database the way we need to. We have multiple academic records per students but needed to have fields that are multiselect on our contacts. These are all manually updated which are very tedious and not the best for what we need it to be able to do
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Pros
Aptean
  • No confusing reporting.
  • Easy to follow interface.
  • Simplified experience.
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Unbounce
  • The ability to set up filters to generate lists based on just the categories I am interested in.
  • It's integration with our sales data so we can see customer spending trends across multiple years and seasons.
  • The ability to circle back to previous email correspondence to refresh on past conversations with individual clients.
Read full review
Cons
Aptean
  • Not user-friendly or intuitive in the least. Even with the instruction manual, it's like part of it is missing or you are expected to know certain items before even looking.
  • Reporting is very basic and impossible to customize on the user's end. You must have tech support build them for you. Also, no cross fiscal year reporting.
  • Can't cut only one check if you have other invoices already entered in the batch.
  • The chart of account codes are not independent. You must build your whole GL for each fund source or program, which leaves you with an unwieldy chart of accounts.
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Unbounce
  • Once you are immersed in the platform, for all of its integration kudos, the platform became "intuitive" if that is the right word for it. There was some push back from staff on deployment.
  • The service and support team at Insightly was very responsive, but it seemed as if they had fielded similar complaints, and slower learning curves than we expected.
  • Unfortunately, while all has worked out nicely now and we are very happy with the platform, we had to have additional instruction time for all the staff during onboarding as workflows, dashboards, and pipelines were more time intensive than expected on the demo.
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Likelihood to Renew
Aptean
No answers on this topic
Unbounce
Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers
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Usability
Aptean
No answers on this topic
Unbounce
Anyone with any experience with a working knowledge of Facebook or using a Windows computer will be able to quickly adapt to Insightly and use it to suit their needs. It can become more difficult to use as a company might have custom workflows or Insightly customer service might need to customize the program to better suit a company's need. A slow introduction to the system is better than having to learn the program quickly. Parts and knowledge build on each other so it hard to grasp all at once. The learning curve for Insightly is 2-3 weeks while mastery comes with time and exposure to the program
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Reliability and Availability
Aptean
No answers on this topic
Unbounce
The provider is 100% available, with no downtime, maintenance, or unexpected outages. We have been able to perform solid continuous services for 12 months without any interruptions. We have backups as well, unlike the in-house backup that they keep on their end. I believe they have a very good redundancy and backup infrastructure in case they get any outages.
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Performance
Aptean
No answers on this topic
Unbounce
Pages normally load quickly, but every now and then, as entering updates to fields, it take a while to update. Sometimes even after refreshing the screen, we have to exit and go back in to get the fields or queries to update.
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Support Rating
Aptean
No answers on this topic
Unbounce
We have used Insightly for almost 2 years now. We have always been able to get in touch with support for a variety of reasons and they have never disappointed us. The support staff have always been very understanding. They have assisted with answers to our questions and have provided great tech support. We would highly recommend them.
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In-Person Training
Aptean
No answers on this topic
Unbounce
Well, we didn’t get the chance to do this in-person training but rather one-on-one online training with HR in-house. There were PowerPoints to discuss as well as video instructions on how to use the app, so it was okay. We were able to play around with it during the training or onboarding session.
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Online Training
Aptean
No answers on this topic
Unbounce
I've used Insightly's online training &/ or learned as I went. I've found the blogs and online written material helpful. I've also attended a few webinars, which can be useful if you use a J-I-T approach so as not to overwhelm you (or your staff) with functionality that you are using just yet. The fact that it's all available on their website and you can learn at your own pace is invaluable
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Implementation Rating
Aptean
No answers on this topic
Unbounce
did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product
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Alternatives Considered
Aptean
If you've used CYMA, you'll be familiar with the way OSAS builds the GL, however CYMA is light years ahead of OSAS. If you've used anything like Abila MIP, you'll understand the comparison when I say "Abila is like using power tools to build your bookcase, CYMA is like using a hand saw and hammer, and OSAS is using a chisel to carve one out of wood." They all will get the job done and at the end of the day, you have a book case. But depending on which tools you use will either be ready for a library or a couple of small tomes. I didn't select OSAS, and never would it have been given consideration to be used as my accounting software
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Unbounce
Insightly is significantly better than Zendesk. It is easy to use, pleasant to look at, and makes sense. However, I don't think Insightly is fair now compared to Salesforce. Insightly can do many of the same things as Salesforce, but I've only started on some of these features. Insightly has excellent potential, and its support team drives me to make it what I believe it can be. For the price, I believe Insightly is worth it.
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Contract Terms and Pricing Model
Aptean
No answers on this topic
Unbounce
I don’t have the exact answers for this, but our accounting or finance department negotiates this. They always handle this kind of stuff and negotiate yearly licenses. Usually, they purchase 10 licenses in bulk and ask for a discount in bulk. Other than that, if there are any issues encountered on the app, they account for that. If it’s broken, that’s also taken into consideration when renewing the contract.
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Scalability
Aptean
No answers on this topic
Unbounce
(+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of. (-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.
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Professional Services
Aptean
No answers on this topic
Unbounce
Our Customer Success Manager was great. A real professional and knowledgeable about the features and how they worked with our requirements
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Return on Investment
Aptean
  • We have to do so much tracking of expenses by hand, that using OSAS doesn't save us any money in that respect.
  • I believe my predecessor used OSAS for over 15 years so she obviously felt comfortable with it. I can make do with it and at least track my bottom line.
  • No real reporting other than basic balance sheets.
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Unbounce
  • Positive Impact>Visibility is critical when it comes to taking proactive measures within the organization. The Insightly Tool has helped use with that which minimizes costs when it comes to rework. We can proactively plan for upcoming growth and identify areas of improvement.
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ScreenShots

Insightly Screenshots

Screenshot of Insightly's lead status and activity tracking, available so that nothing falls through the cracks.Screenshot of the reporting feature, which provides insight into sales and productivity performance.Screenshot of the Insightly Opportunities dashboard.Screenshot of Insightly on mobile.Screenshot of Screenshot of