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ARInsights ARchitect vs. Awario

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ARchitect

    Score9 out of 10
    N/AARInsights’ SaaS platform is used by B2B tech and services companies for managing their analyst relations (AR) and influencer relations programs. The flagship solution, ARchitect, along with multiple complementary products, help improve AR professionals’ efficiency and productivity.N/A

    Awario

    Score10 out of 10
    Mid-Size Companies (51-1,000 employees)
    Awario is a social media and web monitoring tool that businesses use to track mentions of their brand, competitors, industry, or anything else online. Awario is primarily used for reputation management, social customer service, influencer marketing, competitor analysis, market research, and social selling. While presented as an affordable tool, Awario also offers Enterprise-level capabilities, and includes sentiment analysis, mention maps, an influencers report, a Boolean search mode, and…

    $39

    per month

    Pricing
    ARchitectAwario
    Editions & Modules
    No answers on this topic
    Starter
    $39.00
    per month
    Pro
    $119.00
    per month
    Enterprise
    $399.00
    per month
    Custom
    Contact us
    Offerings
    Pricing Offerings
    ARchitectAwario
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    User Ratings
    ARchitectAwario
    Likelihood to Recommend
    9.0
    (11 ratings)
    9.4
    (2 ratings)
    Likelihood to Renew
    1.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    7.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    6.0
    (2 ratings)
    8.9
    (2 ratings)
    User Testimonials
    ARchitectAwario
    Likelihood to Recommend
    ARInsights
    If you have an AR program across the globe and want to track all interactions you have with them, this tool is right for you. As you can imagine the tool is only as good as the data you put in, so you do have to make it part of your work day to input the data. Say a team member leaves and you have to jump in to cover for them, you are able to see all the interactions they have had with analysts
    Incentivized
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    Awario
    Awario is incredible for finding just about any odd brand mention online. It even picks up brand mentions on spammy spun content sites. I use it daily for keeping track of everything that's going on with the brands I manage.
    Incentivized
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    Pros
    ARInsights
    • The Event Manager function is a great way plan, invite and send agendas to your analyst attendees.
    • Projects - although needing more work - is a great way to track progress during an evaluation.
    • Premium content is perfect for tracking mentions, sharing reports that are relevant to your constituents and reporting.
    Incentivized
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    Awario
    • Monitor brand mentions & keywords across a number of platforms (Twitter, Facebook, Instagram, YouTube, Reddit, and blogs/websites).
    • Advanced filtering by date range, country, negative keywords, domains, and more.
    Incentivized
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    Cons
    ARInsights
    • We would like to see some project management functions to track RFI, log follow-up actions and assign tasks inside the team.
    • I'd be good to see email open state in the analyst interactions tab.
    • An easier way to report insights from interactions would be hugely useful.
    Read full review
    Awario
    • A better onboarding process would've gotten me hooked earlier
    • Better ongoing training and support, perhaps a certification process, would make this easier to customize for niche use cases.
    • Using advanced functionality would be easier with more hand-holding
    Incentivized
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    Likelihood to Renew
    ARInsights
    As a freelancer I am unlikely to have the budget to use ARchitect on a regular basis I would however look at it seriously if asked by a client or if I was working in an agency with a significant AR practice I would look at it seriously.
    Incentivized
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    Awario
    No answers on this topic
    Usability
    ARInsights
    It's super easy to use, and anything that I cannot figure out, their team usually helps me within hours of my asking!
    Read full review
    Awario
    No answers on this topic
    Support Rating
    ARInsights
    In the instances I have had issues its been a little tricky to figure things out, some of the videos are helpful but getting email responses are not great compared to online chat and I have found that the response rates have been more than a day in some instances which is not as responsive as I would like compared to other platforms.I have seen ARInsights have made a number of new hires in the area of account management so I am sure that will have improved the support provided
    Incentivized
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    Awario
    I haven't had any actual issues with Awario, but the few times I have had questions the live chat agents were extremely helpful and quick to respond. They were polite, courteous, and patient when explaining different settings and/or pointing me to articles in the help center/knowledge base. I couldn't have asked for a better experience when it came to getting the help and answers I was looking for.
    Incentivized
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    Alternatives Considered
    ARInsights
    Prior to using ARchitect, we were using Salesforce. While we did have some customization added, it did not nearly have the robustness that ARchitect provides -- especially since it is designed for AR professionals. We've been using ARchitect for about 8 years and have never looked back. Some examples of vast improvements: 1. Analyst firms/bios. With Salesforce, we needed to maintain all analyst bios -- something that ARchitect does. 2. Analyst coverage. We used to track all analyst coverage by visiting multiple analyst websites and manually pasting into spreadsheets. We now not only get a feed of coverage that can be exported into Excel, but we can also customize reports by topic. 3. Reporting. Salesforce did not provide the same reporting capabilities that ARchitect provides.
    Incentivized
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    Awario
    There are a lot of excellent options, but Awario has it all. I also originally got it as a lifetime deal, so I don't have to worry about paying for it ongoing.
    Incentivized
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    Return on Investment
    ARInsights
    • The Event Module has taken days if not weeks out of the prep process for big events.
    • ARchitect is a great way to allow communication with peers, without the need for extra emails, ect, because everyone on the team can see what each other is doing and who they are talking to about which topics.
    Incentivized
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    Awario
    • I've been able to find a handful of negative mentions about my brand that wound up being a misunderstanding - by responding to these complaints I was able to clear up misunderstandings, which helped retain customers and bring on new ones - it's hard to calculate exact ROI, but it's definitely been in the positive.
    Incentivized
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    ScreenShots

    ARchitect Screenshots

    Screenshot of The database of 10,000+ contacts, where users can search for, discover, and gather information on industry analysts and other prominent B2B influencers.Screenshot of Interactions (inquiries, briefings, meetings, etc.) with analysts and B2B influencers, tracked and managed in a calendar view.Screenshot of A Content Summary that can be used to compare brand’s mentions with competitors’, with tools to identify, track, and analyze research reports, blogs, tweets, and media quotes by industry analysts and b2b influencers.Screenshot of ARchitect’s Emailer solution, with an email designer used segment target lists, schedule and execute campaigns, and report on results.Screenshot of Projects in ARchitect allow users to plan, organize and manage projects (such as vendor evaluations, product launches and analyst days), view progress and stay on track.Screenshot of Briefing books that include analyst bios, analyst research and media coverage, and prior interactions recorded in ARchitect, to prepare executives for their next analyst meeting.

    Awario Screenshots

    Screenshot of Awario dashboardScreenshot of Email notificationScreenshot of Alert comparisonScreenshot of Mention feed