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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Astrato Analytics

    Score8.5 out of 10
    N/AA self-service BI solution, Astrato puts analytics in the hands of every user, enabling them to build their own reports and answer data questions without IT help. Astrato accelerates adoption, speeds up decision-making, and unifies analytics, embedded analytics, data input, and data apps in one platform. With Astrato, Self-Service business users can see and understand data that resides in the Data Cloud (Snowflake, Databricks, BigQuery, Redshift, Dremio,…

    $12

    per month per user

    Klipfolio Klips

    Score6 out of 10
    Small Businesses (1-50 employees)
    Klipfolio is a customizable dashboard and reporting platform that provides real-time business insights. It is used by small to mid-sized businesses and agencies to track performance metrics and create tailored reports, and to consolidate, transform, and visualize data.

    $90

    per month

    Looker Studio

    Score8.2 out of 10
    N/ALooker Studio is a data visualization platform that transforms data into meaningful presentations and dashboards with customized reporting tools.

    $9

    per month per user per project

    Pricing
    Astrato AnalyticsKlipfolio KlipsLooker Studio
    Editions & Modules
    No answers on this topic
    Base
    $90
    per month
    Grow
    $190
    per month
    Team
    $350
    per month
    Looker Studio Pro
    $9
    per month per user per project
    Looker Studio
    No charge
    Offerings
    Pricing Offerings
    Astrato AnalyticsKlipfolio KlipsLooker Studio
    Free Trial
    YesYesNo
    Free/Freemium Version
    NoNoYes
    Premium Consulting/Integration Services
    YesYesNo
    Entry-level Setup FeeOptionalOptionalNo setup fee
    Additional Details—Discount available for annual pricing. There are various implementation and training options available, from a 60 Day Proof of Concept, to Onboarding & Training, or ongoing dedicated Data Hero support.—
    More Pricing Information
    Community Pulse
    Astrato AnalyticsKlipfolio KlipsLooker Studio
    Considered Multiple Products
    Astrato Analytics LTD.
    No answer on this topic
    Klipfolio
    Chose Klipfolio Klips
    Over the years, I have been required to work with other platforms to collect and analyze data for a variety of ad agencies and clients that I have worked with. It really came down to a Goldilocks comparison where we consistently found that dashboard platforms were bloated with …
    Incentivized
    Chose Klipfolio Klips
    Klipfolio had the best API. We could connect more MarTech with Klipfolio than any other BI tool we used. Klipfolio's API was also the most stable. We ran into connectivity issues with some of the competitors. The metrics wouldn't refresh because the API lost the connection …
    Incentivized
    Chose Klipfolio Klips

    Klipfolio is certainly the best solution for dashboards. Compared to Power BI, Power BI is more of an analyst tool to build deep analysis and reports. Making and sharing dashboards in Power BI is a pain. Tableau is great but cost way more. Also, the skills needed to build …

    Incentivized
    Google
    Chose Looker Studio
    The only benefit to Data Studio compared to Klipfolio is being free. In any other aspect or function that I've used, Klipfolio is far better.
    Incentivized
    Key User Insights
    Would buy again
    100%
    Would buy again
    5 Answers
    82%
    Would buy again
    9 Answers
    95%
    Would buy again
    40 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    5 Answers
    90%
    Delivers good value for the price
    9 Answers
    100%
    Delivers good value for the price
    38 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    5 Answers
    100%
    Happy with the feature set
    11 Answers
    95%
    Happy with the feature set
    40 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    5 Answers
    86%
    Lived up to sales and marketing promises
    6 Answers
    97%
    Lived up to sales and marketing promises
    31 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    5 Answers
    100%
    Implementation went as expected
    7 Answers
    89%
    Implementation went as expected
    33 Answers
    Features
    Astrato AnalyticsKlipfolio KlipsLooker Studio
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Astrato Analytics and Klipfolio Klips and Looker Studio
    Feature
    Astrato Analytics
    8.0
    4 Ratings
    2% below category average
    Klipfolio Klips
    9.0
    33 Ratings
    11% above category average
    Looker Studio
    7.0
    62 Ratings
    14% below category average
    Pixel Perfect reports8.24 Ratings9.13 Ratings6.643 Ratings
    Customizable dashboards8.64 Ratings8.933 Ratings7.361 Ratings
    Report Formatting Templates7.24 Ratings9.13 Ratings7.259 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Astrato Analytics and Klipfolio Klips and Looker Studio
    Feature
    Astrato Analytics
    8.0
    4 Ratings
    0% below category average
    Klipfolio Klips
    8.6
    33 Ratings
    9% above category average
    Looker Studio
    7.7
    61 Ratings
    2% below category average
    Drill-down analysis8.44 Ratings8.35 Ratings6.851 Ratings
    Formatting capabilities7.14 Ratings7.85 Ratings7.057 Ratings
    Integration with R or other statistical packages7.72 Ratings9.12 Ratings7.129 Ratings
    Report sharing and collaboration8.74 Ratings9.133 Ratings9.759 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Astrato Analytics and Klipfolio Klips and Looker Studio
    Feature
    Astrato Analytics
    8.9
    4 Ratings
    8% above category average
    Klipfolio Klips
    9.4
    33 Ratings
    14% above category average
    Looker Studio
    8.1
    60 Ratings
    1% below category average
    Publish to Web9.44 Ratings8.931 Ratings8.453 Ratings
    Publish to PDF9.73 Ratings9.228 Ratings8.753 Ratings
    Report Versioning8.14 Ratings00 Ratings8.139 Ratings
    Report Delivery Scheduling8.43 Ratings10.017 Ratings7.942 Ratings
    Delivery to Remote Servers00 Ratings00 Ratings7.524 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Astrato Analytics and Klipfolio Klips and Looker Studio
    Feature
    Astrato Analytics
    8.6
    4 Ratings
    7% above category average
    Klipfolio Klips
    9.3
    33 Ratings
    18% above category average
    Looker Studio
    6.6
    60 Ratings
    16% below category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)8.74 Ratings8.932 Ratings7.160 Ratings
    Location Analytics / Geographic Visualization8.64 Ratings9.133 Ratings7.757 Ratings
    Predictive Analytics8.42 Ratings10.01 Ratings5.330 Ratings
    Pattern Recognition and Data Mining00 Ratings00 Ratings6.46 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Astrato Analytics and Klipfolio Klips and Looker Studio
    Feature
    Astrato Analytics
    8.8
    4 Ratings
    4% above category average
    Klipfolio Klips
    -
    Ratings
    Looker Studio
    -
    Ratings
    Multi-User Support (named login)8.93 Ratings00 Ratings00 Ratings
    Role-Based Security Model8.93 Ratings00 Ratings00 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)8.74 Ratings00 Ratings00 Ratings
    Report-Level Access Control8.93 Ratings00 Ratings00 Ratings
    Single Sign-On (SSO)8.54 Ratings00 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Astrato Analytics and Klipfolio Klips and Looker Studio
    Feature
    Astrato Analytics
    8.0
    2 Ratings
    3% above category average
    Klipfolio Klips
    -
    Ratings
    Looker Studio
    -
    Ratings
    Responsive Design for Web Access9.12 Ratings00 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile7.02 Ratings00 Ratings00 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Astrato Analytics and Klipfolio Klips and Looker Studio
    Feature
    Astrato Analytics
    8.5
    1 Ratings
    9% above category average
    Klipfolio Klips
    -
    Ratings
    Looker Studio
    -
    Ratings
    iFrames9.01 Ratings00 Ratings00 Ratings
    Themeable User Interface (UI)8.01 Ratings00 Ratings00 Ratings
    Best Alternatives
    Astrato AnalyticsKlipfolio KlipsLooker Studio
    Small Businesses
    Cyfe
    Score4 out of 10
    Chartio (discontinued)
    Score7.5 out of 10
    Chartio (discontinued)
    Score7.5 out of 10
    Medium-sized Companies
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Jet Reports
    Score9.5 out of 10
    Jet Reports
    Score9.5 out of 10
    Enterprises
    Jaspersoft Community Edition
    Score7 out of 10
    Kibana
    Score8.4 out of 10
    Kibana
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    Astrato AnalyticsKlipfolio KlipsLooker Studio
    Likelihood to Recommend
    8.6
    (5 ratings)
    8.8
    (35 ratings)
    8.3
    (63 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    Usability
    8.2
    (4 ratings)
    9.5
    (13 ratings)
    8.4
    (14 ratings)
    Support Rating
    9.0
    (1 ratings)
    9.1
    (12 ratings)
    6.7
    (10 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    -
    (0 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    8.9
    (23 ratings)
    -
    (0 ratings)
    Data Sources
    -
    (0 ratings)
    9.6
    (23 ratings)
    -
    (0 ratings)
    User Testimonials
    Astrato AnalyticsKlipfolio KlipsLooker Studio
    Likelihood to Recommend
    Astrato Analytics LTD.
    Astrato Analytics provides a feature-rich application that it easy to use for the non-technical user yet robust enough to create a sophisticated SaaS application. Astrato Analytics provides native integration to all the major large cloud data platforms and the implementation is very straight forward. The value provided through their feature-rich platform and competitive pricing is unmatched.
    Read full review
    Klipfolio
    Using Klipfolio is one of the finest ways we can expand our business because it is so simple to use and always has new features that make it better. We also appreciate the excellent customer service they offer. There are several benefits to making this investment in your company's efficiency and profitability. We think it's worth the money.
    Incentivized
    Read full review
    Google
    Visualizing cross-channel campaign performance can blend data from a few different sources to compare performance metrics like spend, clicks, and conversions side-by-side in a single view, which helps in quick budget reallocation decisions. When dealing with massive volumes of data (millions of rows) or highly complex queries, Looker Studio dashboards can become slow, laggy, or even crash. Performance issues are a frequent complaint when working with large datasets, making it unsuitable for enterprise-level companies
    Incentivized
    Read full review
    Pros
    Astrato Analytics LTD.
    • Writeback to the database is simple and straightforward and allows us to build apps in the tool with a level of interation that is not possible with other BI tools
    • Version control that is built into the workbooks allows us to quickly deploy changes without the fear of losing the older version and maintianing both a historcal updates and the ability to rollback
    • Easy connectivity to a wide range of data platforms including Snowflake, Databricks, and Google Workspace within the same tenant allows us to leverage data from each of these platforms for specific use cases
    Read full review
    Klipfolio
    • All my reporting requirements have been met.
    • Salesforce, HubSpot, Mailchimp, Google Drive, and other business applications are quite easy to integrate with.
    • The information you need is at your fingertips in a matter of seconds.
    • Whenever I have a question, the customer service is always there to answer it.
    Incentivized
    Read full review
    Google
    • Breath of data - the number of ways to interrogate the data is endless, and the options to view metrics alongside each other make for comprehensive datasets.
    • Data visualisation and customisation - the options for presenting data and separating out across pages allow for clean visuals and segmented information.
    • Easy shareability/usability - a quick and simple tool to introduce colleagues to, and easy to grant access for them to be able to view the data, without having to understand the setup itself.
    Incentivized
    Read full review
    Cons
    Astrato Analytics LTD.
    • The product is still young, as a consequence, some features aren't as mature as competitors. Astrato has worked to catch up quickly, by rolling out new features regularly
    • Better ability to control icons and themes from a central point, instead of having to add/change them on each report
    Incentivized
    Read full review
    Klipfolio
    • While Klipfolio covers so many of the bases, one area where I would like to see expansion would be offering additional design and graphics themes for even more customization.
    • Klipfolio has an extensive offering but might be even better if there were a way that we could integrate with some small to mid-sized CRM solutions for audience list segmentation and marketing integrations.
    • It would be interesting if Klipfolio could enable us to overlay the data learnings for cross-referencing of multiple client campaigns for comparative insights.
    Incentivized
    Read full review
    Google
    • It needs better handling of complex logic. We often need workarounds to perform complex custom calculations, and it can be really unpleasant at times.
    • Felt it got slow with a larger data set, and in one minor report, we had to set up time filters so that calculations during spikes could be traced more quickly.
    • Compare to competition they need to improve with notification things.
    Incentivized
    Read full review
    Likelihood to Renew
    Astrato Analytics LTD.
    No answers on this topic
    Klipfolio
    No answers on this topic
    Google
    It is the simplest and least expensive way for us to automate our reporting at this time. I like the ability to customize literally everything about each report, and the ability to send out reports automatically in emails. The only issue we have been having recently is a technical glitch in the automatic email report. Sadly, there is almost no support for this tool from Google, but is also free, so that is important to take into consideration
    Incentivized
    Read full review
    Usability
    Astrato Analytics LTD.
    It is a very intuitive system, a pleasure to use, practical and simple, for medium to advanced activities. BI supervisors are delighted with much of the functionality, but highlight some weaknesses that they still have, such as the loading speed in HEIC-type files.

    Without a doubt, it is a tool that has become essential in our business routine.
    Incentivized
    Read full review
    Klipfolio
    My initial impressions of the software have been extremely positive. There are YouTube tutorials that explain how to make klips. The intuitive design of the UI It appears that everything in this software has been thoroughly tested to create all the visualizations that can be imagined as well as the user input controls that allow users to have exactly the data they want to be displayed in seconds, considering the various functions and formulas available in the Excel integrations and the extensive list of other services that can be integrated.
    Incentivized
    Read full review
    Google
    Looker Studio is easy to use, and it offers a sufficient variety of predefined visualizations to choose from. It's easy for us, and anyone can set up basic reporting without extensive data visualization skills. The interface layout is easy to understand, and it doesn't take long to get used to.
    Incentivized
    Read full review
    Support Rating
    Astrato Analytics LTD.
    Very friendly, with online help, blog and community. The template documentation could be more complete, however.
    Incentivized
    Read full review
    Klipfolio
    It provides all the necessary information to be able to carry out the analysis of any type of business, to know how money is managed virtually, what to do to have greater visibility, in addition to being a platform that is always accessible and allows continuous and efficient work.
    Incentivized
    Read full review
    Google
    I give it a lower support rating because it seems like our Dev team hasn't gotten the support they need to set up our database to connect. Seems like we hit a roadblock and the project got put on pause for dev. That sucks for me because it is harder to get the dev team to focus on it if they don't get the help they need to set it up.
    Incentivized
    Read full review
    Implementation Rating
    Astrato Analytics LTD.
    No answers on this topic
    Klipfolio
    None at all; just be sure of what information you will need for working.
    Read full review
    Google
    No answers on this topic
    Alternatives Considered
    Astrato Analytics LTD.
    To scale PowerBi, we would have needed a staff of technical folks and a substantial budget, and we still probably could not have created the robust SaaS application we did with Astrato Analytics. Astrato Analytics allowed for a staff of two to create and rollout a SaaS Application in under 60 days and provided hands on support to us as needed. There really is no comparison.
    Read full review
    Klipfolio
    These and many other BI tools are the most direct competitors. I only have experience with Klipfolio and Tableau. Tableau is definitely more capable, but much more difficult to learn and use. Klipfolio is simple and really packs a punch for its simplicity. I have yet to run into a major problem with it lacking a needed functionality.
    Incentivized
    Read full review
    Google
    Looker Studio is far easier to implement, stand up, and learn. The interface is simpler and user-friendly for various levels of data visualization/analysis knowledge and experience. The biggest benefit of Looker Studio, however, is its ease of connection to GA data and speed. Furthermore, since it is an online program/tool, it requires less CPU/battery/storage on the user's device.
    Incentivized
    Read full review
    Return on Investment
    Astrato Analytics LTD.
    • The ability to unify multiple platforms in Astrato provides cost savings.
    Read full review
    Klipfolio
    • It made reporting a breeze as we didn't have to spend time creating the reports
    • The reporting forum really helped give our team more metrics to add to reporting
    • Always ready to view Dashboard meant stakeholders could view reports at any given time
    Read full review
    Google
    • Free, so the only investment is time
    • Because it doesn't have native support of non-Google sources, it can cost more money than Tableau
    • The time spent formatting the templates or building connectors can have a negative impact on ROI
    • As a agency, charging for the reporting service is profitable after the first month or two after building the dashboard.
    Incentivized
    Read full review
    ScreenShots

    Astrato Analytics Screenshots

    Screenshot of from the Gallery Dashboard: Maventech CRM Sales PerformanceScreenshot of from the Gallery Dashboard: Healthcare Analytics
The comprehensive Healthcare System Dashboard was designed for Bedford Health System, a tool leveraging Astrato’s data visualization capabilities. This dashboard provides a holistic view of various critical healthcare metrics, enabling informed decision-making and strategic planning.Screenshot of how to add custom data into the semantic layer

    Klipfolio Klips Screenshots

    Screenshot of an example of a customized dashboard. For showcasing KPIs, tracking performance, or telling complex data stories, Klips lets the user tailor layouts, visuals, and insights, ensuring dashboards are suitable for internal teams or external stakeholders.Screenshot of visualizations, with descriptive text blocks and live data to communicate more than just numbers. Klips lets users insert real-time data directly into text to add context, improving interpretation. Progress towards goals and trends can be tracked using vibrant charts, colors, and text descriptions.Screenshot of one example of the over 30 chart types available, some including bar graphs, pie charts, and heatmaps. The library of pre-built Klip templates connect to popular data sources like Google Analytics, HubSpot, or Salesforce. These templates can be modified.Screenshot of Klipfolio’s formula engine. Similar to Excel, the Klip Editor can be used to clean, transform, and analyze data using functions. Users can perform complex calculations, manipulate dates or text, and add logic or statistical formulas.Screenshot of the Klip editor, used to take precise control over visual properties, customizing font sizes, colors, and styles to match a brand, or to emphasize key metrics. Set decimal places for numerical data, and add prefixes or suffixes—such as currency symbols or percentages—for clear and professional formatting. It also supports conditional formatting, and dynamic colors or icons to highlight trends, anomalies, or thresholds. These tools allow the user to craft Klips that not only deliver insights but also communicate them at a glance.Screenshot of a Klipfolio Klips dashboard. These allow users to customize every aspect, from layouts and fonts to colors and chart styles, ensuring that dashboards align with a brand. For presenting on a laptop, a big-screen TV, or by sharing published links, dashboards are designed to look exceptional in both light and dark modes.