TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Attentive.ly (discontinued)

    Score1 out of 10
    N/AAttentive.ly, from Blackbaud since 2016 but currently discontinued, was a social marketing automation solution used to personalize messages based on what customers are doing and saying on social media. The product is no longer available.N/A

    Audiense

    Score10 out of 10
    N/AAudiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.

    $99

    per month

    Pricing
    Attentive.ly (discontinued)Audiense
    Editions & Modules
    No answers on this topic
    Twitter Marketing (formerly Socialbro)
    $39
    per month (billed annually)
    Audience Insights
    $696
    per month (billed annually)
    Offerings
    Pricing Offerings
    Attentive.ly (discontinued)Audiense
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    Attentive.ly (discontinued)Audiense
    Considered Both Products
    Discontinued Products
    No answer on this topic
    Audiense
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    19 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    19 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    19 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    19 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    19 Answers
    Best Alternatives
    Attentive.ly (discontinued)Audiense
    Small Businesses
    Talkwalker by Hootsuite
    Score8.1 out of 10
    No answers on this topic
    Medium-sized Companies
    Talkwalker by Hootsuite
    Score8.1 out of 10
    No answers on this topic
    Enterprises
    1-Social
    Score5.1 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Attentive.ly (discontinued)Audiense
    Likelihood to Recommend
    -
    (0 ratings)
    7.3
    (23 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    5.8
    (4 ratings)
    Usability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Availability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    8.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.5
    (2 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.5
    (2 ratings)
    User Testimonials
    Attentive.ly (discontinued)Audiense
    Likelihood to Recommend
    Discontinued Products
    No answers on this topic
    Audiense
    When you start a strategy and want to discover how the audiense is composed, this is the first step to start exploring and then create your buyer personas with more details from other auxiliary tools (social listening, market research). Audiense is the best way to start exploring. It works better when you are dealing with big social media accounts when you want to explore audiences from a specific country or very specific interests. It’s good to import information from listening tools like Brandwatch to get better results about your audience.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    No answers on this topic
    Audiense
    • Audiense is the best tool I have found for tie your tweets to changes in your followers. In essence, I can see when tweets are gaining or losing followers for my account.
    • Audiense also has great analytical tools like best time to tweet reports
    • Audiense also provide a very complete look at each person you follow or is following you. It helps to understand who the people are.
    Read full review
    Cons
    Discontinued Products
    No answers on this topic
    Audiense
    • For the USA, if Audiense.com is able to pull in the FULL spectrum of Acxiom data, then we have a truly splendid solution.
    • For the world, if Audiense.com is able to enrich an audience with PIPL, Apollo.io, and Full Contact API data, then we have the next iteration of this already amazing solution
    • As Audiense.com refines its SEMRush partnership, we will see advanced SEO unlink anything seen in past decades.
    • If Audiense.com were to integrate the full capabilities of Relationship Science ( relsci.com ), then we would, as salespeople, have the next iteration of the solution as a sales power tool.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    No answers on this topic
    Audiense
    I have been using it for a few years now and I still think it's a pretty competitive tool, although a lot of new interesting tools are coming on the market and I am always on the lookout for new solutions. If it keeps innovating, however, Audiense could stay relevant for some time to come
    Incentivized
    Read full review
    Usability
    Discontinued Products
    No answers on this topic
    Audiense
    The dashboard is excellent and easy to understand. Their messaging is very clear. The reports are visual and powerful.
    Read full review
    Reliability and Availability
    Discontinued Products
    No answers on this topic
    Audiense
    I have never had an issue.
    Read full review
    Performance
    Discontinued Products
    No answers on this topic
    Audiense
    I have never had an issue.
    Read full review
    Support Rating
    Discontinued Products
    No answers on this topic
    Audiense
    Any questions we had were promptly answered.
    Read full review
    Online Training
    Discontinued Products
    No answers on this topic
    Audiense
    Pretty simple to start using. Have to do some self-study to learn more advanced features
    Read full review
    Implementation Rating
    Discontinued Products
    No answers on this topic
    Audiense
    Just a plug and play online tool
    Read full review
    Alternatives Considered
    Discontinued Products
    No answers on this topic
    Audiense
    I have used a few audience insight tools but I find Audiense has a large mix of data within one platform. For instance, IBM Watson, Demos, Social Listening, Hashtags. It is great to have a lot of insights about an audience in one place to have a holistic understanding.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    No answers on this topic
    Audiense
    • Definitely increased the value of my social intelligence data. Now I'm able to really understand who my audience is and this helps my clients think about them as real people instead of an anonymous group.
    • Time saved, being able to click a button and then have my audience generated within a couple of hours without me having to do anything else is invaluable.
    Incentivized
    Read full review
    ScreenShots

    Attentive.ly (discontinued) Screenshots

    Screenshot of DashboardScreenshot of DemoScreenshot of Contacts

    Audiense Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot