The best starting point to start discovering audiences.
Updated July 03, 2022
The best starting point to start discovering audiences.
Score 7 out of 10
Vetted Review
Verified User
Software Version
Audience Insights
Modules Used
- Audiense Insight
Overall Satisfaction with Audiense
We used Audiense when we had big social media accounts on Twitter and we wanted to analyze how their audience was composed. The kind of followers, their main insights, and the brands they were more interested in. It was a good start to separate the audience into very specific or clear groups, so you could start creating hypotheses about how you could segment the audience for future strategies.
- Segment kind of users inside an audience.
- Find out the main characteristics between these audiences.
- A good starting point to create an strategy that needs custom segmentation.
- To include more social networks that could help Twitter data.
- An easy way tool from start to segment audiences that share similar characteristics to get a deep-dive.
- Easy to use export reports or an API integration for a Data visualization tool.
- 3 days time saved for desktop research about audiences.
- Increased value of trustful data as a good start point for exploration.
- Enhanced possibilities to explore another countries data, most of marketing tools are more expensive for having this information.
Do you think Audiense delivers good value for the price?
Yes
Are you happy with Audiense's feature set?
Yes
Did Audiense live up to sales and marketing promises?
Yes
Did implementation of Audiense go as expected?
Yes
Would you buy Audiense again?
Yes