Audiense vs. Crowdtap

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Audiense
Score 9.3 out of 10
N/A
Audiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.
$99
per month
Crowdtap
Score 6.1 out of 10
N/A
Crowdtap is an influencer marketing platform from the fast growing company of the same name headquartered in New York, for marketers who wish to leverage fans and consumers' content and ideas. Crowdtap is popularly used by well known brands like Kraft, Weightwatchers, Verizon, Hershey's, and more.N/A
Pricing
AudienseCrowdtap
Editions & Modules
Twitter Marketing (formerly Socialbro)
$39
per month (billed annually)
Audience Insights
$696
per month (billed annually)
No answers on this topic
Offerings
Pricing Offerings
AudienseCrowdtap
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Best Alternatives
AudienseCrowdtap
Small Businesses
Talkwalker
Talkwalker
Score 8.6 out of 10
Mention
Mention
Score 9.4 out of 10
Medium-sized Companies
Talkwalker
Talkwalker
Score 8.6 out of 10
Mention
Mention
Score 9.4 out of 10
Enterprises
Talkwalker
Talkwalker
Score 8.6 out of 10
Meltwater
Meltwater
Score 6.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AudienseCrowdtap
Likelihood to Recommend
7.4
(23 ratings)
10.0
(1 ratings)
Likelihood to Renew
5.8
(4 ratings)
-
(0 ratings)
Usability
8.0
(1 ratings)
-
(0 ratings)
Availability
8.0
(1 ratings)
-
(0 ratings)
Performance
8.0
(1 ratings)
-
(0 ratings)
Support Rating
9.5
(2 ratings)
10.0
(1 ratings)
Online Training
9.0
(1 ratings)
-
(0 ratings)
Implementation Rating
9.5
(2 ratings)
-
(0 ratings)
User Testimonials
AudienseCrowdtap
Likelihood to Recommend
Audiense
When you start a strategy and want to discover how the audiense is composed, this is the first step to start exploring and then create your buyer personas with more details from other auxiliary tools (social listening, market research). Audiense is the best way to start exploring. It works better when you are dealing with big social media accounts when you want to explore audiences from a specific country or very specific interests. It’s good to import information from listening tools like Brandwatch to get better results about your audience.
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Crowdtap
Crowdtap is a good application for teams that need quick feedback on new design or advertising options. They seem to have good data on the respondents and their relative fields. Many of the designs of the questions are easy to distinguish and do not overload the respondent with too many options
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Pros
Audiense
  • Audiense is the best tool I have found for tie your tweets to changes in your followers. In essence, I can see when tweets are gaining or losing followers for my account.
  • Audiense also has great analytical tools like best time to tweet reports
  • Audiense also provide a very complete look at each person you follow or is following you. It helps to understand who the people are.
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Crowdtap
  • Short quick interactions.
  • Easy payouts.
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Cons
Audiense
  • For the USA, if Audiense.com is able to pull in the FULL spectrum of Acxiom data, then we have a truly splendid solution.
  • For the world, if Audiense.com is able to enrich an audience with PIPL, Apollo.io, and Full Contact API data, then we have the next iteration of this already amazing solution
  • As Audiense.com refines its SEMRush partnership, we will see advanced SEO unlink anything seen in past decades.
  • If Audiense.com were to integrate the full capabilities of Relationship Science ( relsci.com ), then we would, as salespeople, have the next iteration of the solution as a sales power tool.
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Crowdtap
  • Occasional question errors.
  • Occasionally run out of questions.
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Likelihood to Renew
Audiense
I have been using it for a few years now and I still think it's a pretty competitive tool, although a lot of new interesting tools are coming on the market and I am always on the lookout for new solutions. If it keeps innovating, however, Audiense could stay relevant for some time to come
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Crowdtap
No answers on this topic
Usability
Audiense
The dashboard is excellent and easy to understand. Their messaging is very clear. The reports are visual and powerful.
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Crowdtap
No answers on this topic
Reliability and Availability
Audiense
I have never had an issue.
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Crowdtap
No answers on this topic
Performance
Audiense
I have never had an issue.
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Crowdtap
No answers on this topic
Support Rating
Audiense
Any questions we had were promptly answered.
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Crowdtap
Crowdtap is the easiest and most straightforward way to get quick and easy feedback for competing designs or ideas
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Online Training
Audiense
Pretty simple to start using. Have to do some self-study to learn more advanced features
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Crowdtap
No answers on this topic
Implementation Rating
Audiense
Just a plug and play online tool
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Crowdtap
No answers on this topic
Alternatives Considered
Audiense
I have used a few audience insight tools but I find Audiense has a large mix of data within one platform. For instance, IBM Watson, Demos, Social Listening, Hashtags. It is great to have a lot of insights about an audience in one place to have a holistic understanding.
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Crowdtap
Crowdtap allows the user to provide short questions and images to get quick turnarounds for competing ideas and designs. The rewards system is useful and seems to be very competitive with other products. The questions are mostly short, however you can also create detailed multi-step questions within a campaign. Overall Crowdtap is the best in its area.
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Return on Investment
Audiense
  • Definitely increased the value of my social intelligence data. Now I'm able to really understand who my audience is and this helps my clients think about them as real people instead of an anonymous group.
  • Time saved, being able to click a button and then have my audience generated within a couple of hours without me having to do anything else is invaluable.
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Crowdtap
  • Good interaction with employees.
  • Quick feedback and turnaround.
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ScreenShots

Audiense Screenshots

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