What users are saying about
9 Ratings
6 Ratings
9 Ratings
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Score 5.9 out of 100
6 Ratings
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Score 5.8 out of 100

Feature Set Ratings

  • Aurea List Manager (formerly Lyris LM) ranks higher in 2 feature sets: Email & Online Marketing, Reporting & Analytics

Email & Online Marketing

7.4

Aurea LM

74%
4.9

MessageGears

49%
Aurea List Manager (formerly Lyris LM) ranks higher in 8/9 features

WYSIWYG email editor

7.0
70%
2 Ratings
3.0
30%
2 Ratings

Dynamic content

6.2
62%
2 Ratings
5.0
50%
3 Ratings

Ability to test dynamic content

6.2
62%
2 Ratings
4.6
46%
3 Ratings

Landing pages

7.9
79%
2 Ratings
N/A
0 Ratings

A/B testing

10.0
100%
1 Rating
4.8
48%
3 Ratings

Email deliverability reporting

6.2
62%
4 Ratings
4.2
42%
3 Ratings

List management

8.1
81%
2 Ratings
5.0
50%
3 Ratings

Triggered drip sequences

8.0
80%
1 Rating
4.3
43%
3 Ratings

Mobile optimization

N/A
0 Ratings
8.0
80%
1 Rating

Reporting & Analytics

7.1

Aurea LM

71%
1.7

MessageGears

17%
Aurea List Manager (formerly Lyris LM) ranks higher in 3/3 features

Dashboards

7.1
71%
2 Ratings
1.9
19%
3 Ratings

Standard reports

7.1
71%
2 Ratings
1.9
19%
3 Ratings

Custom reports

7.1
71%
2 Ratings
1.5
15%
3 Ratings

Pre-Send Testing

Aurea LM

Feature Set Not Supported
N/A
4.7

MessageGears

47%
MessageGears ranks higher in 7/7 features

URL Validation

N/A
0 Ratings
1.0
10%
1 Rating

Link Tracking

N/A
0 Ratings
5.7
57%
3 Ratings

Image Validation

N/A
0 Ratings
7.0
70%
1 Rating

Inbox Display

N/A
0 Ratings
7.0
70%
1 Rating

Spelling and Grammar Check

N/A
0 Ratings
6.0
60%
1 Rating

Spam Testing

N/A
0 Ratings
3.0
30%
2 Ratings

Email Previews

N/A
0 Ratings
3.4
34%
2 Ratings

Attribute Ratings

  • Aurea List Manager (formerly Lyris LM) is rated higher in 1 area: Likelihood to Recommend
  • MessageGears is rated higher in 1 area: Support Rating

Likelihood to Recommend

6.0

Aurea LM

60%
4 Ratings
4.8

MessageGears

48%
3 Ratings

Likelihood to Renew

2.0

Aurea LM

20%
1 Rating

MessageGears

N/A
0 Ratings

Usability

Aurea LM

N/A
0 Ratings
6.0

MessageGears

60%
1 Rating

Support Rating

5.0

Aurea LM

50%
2 Ratings
8.0

MessageGears

80%
1 Rating

Implementation Rating

5.0

Aurea LM

50%
2 Ratings

MessageGears

N/A
0 Ratings

Likelihood to Recommend

Aurea LM

Lyris LM is suited well with an organization or group that have several lists, as virtual list hosting is not represented by any other hosting company as far as I can tell.
Anonymous | TrustRadius Reviewer

MessageGears

MessageGears can be a solid, inexpensive email solution and you can be able to send millions of emails per year. In 2020, we delivered over 235 million emails at a fraction of what that would cost with any other email service provider. We worked with MessageGears on a custom solution with our database.
Anonymous | TrustRadius Reviewer

Pros

Aurea LM

  • Reports: extensive reporting on mailings and membership. Pre-built reports/charts include Mailings, Members, Server Performance, Web site, Purchases, Interest and Surveys. If Aurea ListManager doesn't have the built-in chart needed, you can easily create your own.
  • Easy to analyze mailings: Completed mailing can be analyzed quickly. Options include viewing any errors that may have resulted, and checking list performance, evaluating recipient actions, ( opens, click-troughs). Details can be seen on a per-recipient basis, allowing you to see exactly what happened with each message sent.
  • Discussion Lists. There are numerous list setting to customize each list.
Anonymous | TrustRadius Reviewer

MessageGears

  • The MessageGears Support team is very helpful.
Anonymous | TrustRadius Reviewer

Cons

Aurea LM

  • Tech support is limited for standard users, especially during non business hours even for critical errors
  • Installation/upgrade is often complicated
  • Version releases are too frequent
Kaustav Chakraborty | TrustRadius Reviewer

MessageGears

  • Multivariate testing
  • WYSIWYG email builder
  • SQL audience error report
  • Native reporting
Anonymous | TrustRadius Reviewer

Pricing Details

Aurea LM

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

MessageGears

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Likelihood to Renew

Aurea LM

Aurea LM 2.0
Based on 1 answer
We will most likely not use Lyris LM for much longer. We have recently been offered to utilize a different software that better meets our needs, is current, user friendly, and has fantastic reporting capabilities.
Anonymous | TrustRadius Reviewer

MessageGears

No score
No answers yet
No answers on this topic

Usability

Aurea LM

No score
No answers yet
No answers on this topic

MessageGears

MessageGears 6.0
Based on 1 answer
Our situation is unique so I believe we are working on a semi-outdated UI which needs a tune up / version upgrade. Similarly, our custom connection means that we do not have access to the full feature set so I've never experienced MessageGears' best functionality
Anonymous | TrustRadius Reviewer

Support Rating

Aurea LM

Aurea LM 5.0
Based on 2 answers
I have not needed to utilize customer support during my use of Lyris LM.
Anonymous | TrustRadius Reviewer

MessageGears

MessageGears 8.0
Based on 1 answer
MessageGears support is always quick to respond when we have an issue, which is rare. Gail has been our main rep and she has been great. We don't have many issues so luckily, we don't need to lean on their customer support team much. That said, it would be beneficial to hear from upper management more.
Anonymous | TrustRadius Reviewer

Implementation Rating

Aurea LM

Aurea LM 5.0
Based on 2 answers
I was not part of the implementation process.
Anonymous | TrustRadius Reviewer

MessageGears

No score
No answers yet
No answers on this topic

Alternatives Considered

Aurea LM

We selected Lyris LM based on cost, the fact that we can create custom reports and the way that they handle bounced emails just to name a few, It is easy to use and we have control of who can and cannot use. With a virtual list I can create a list or take a list down at any given time without filling out a form or contact with my provider and my list looks as if it is coming from my own server @museum.com.
Anonymous | TrustRadius Reviewer

MessageGears

MessageGears doesn't come close to Salesforce Marketing Cloud. We chose MessageGears based on how data was accessed. We never really got a good preview of how the system works or what was available, so we didn't know everything that it was lacking until we started using it.
Anonymous | TrustRadius Reviewer

Return on Investment

Aurea LM

  • Aurea as a company is mediocre with support. The former LM staff was better informed about the product.
  • LM can do almost anything you need. it's complete.
  • ROI has suffered as Aurea has not updated the product, charges a considerable amount for renewals, promises with no results.
Anonymous | TrustRadius Reviewer

MessageGears

  • Sending more email!
  • Onboarding handoff was a little rough
  • Great control on who we are sending to
  • Dynamic content is very easy!
Anonymous | TrustRadius Reviewer

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