What users are saying about
24 Ratings
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Score 8.4 out of 100
17 Ratings
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Score 8.7 out of 100

Likelihood to Recommend

Authoritas (formerly Analytics SEO)

This tool is particularly well suited to SEO teams that don't require a great deal of precision or specialization. For example, this tool provides a very user-friendly way to do keyword research, but might not be well suited to someone that needs exact search volumes or keyword difficulties. The tool offers a great bang for your buck, but isn't the most capable tool out there. Still great!
Nathan Richardson | TrustRadius Reviewer

Serpstat

If you are looking for an affordable all-in-one SEO tool to manage multiple websites then Serpstat is a great option. It is not the best in category for any one feature, but it offers a wide range of very good SEO tools, all housed in a single app. If you are serious with SEO, this will not be your only tool but it will save you the cost and trouble of managing several different SEO monthly subscriptions for various tools.
Gary Shouldis | TrustRadius Reviewer

Feature Rating Comparison

SEO

Authoritas (formerly Analytics SEO)
7.3
Serpstat
8.2
Keyword analysis
Authoritas (formerly Analytics SEO)
9.0
Serpstat
8.4
Backlink management
Authoritas (formerly Analytics SEO)
7.0
Serpstat
7.9
SERP ranking tracking
Authoritas (formerly Analytics SEO)
9.0
Serpstat
9.0
Page grader
Authoritas (formerly Analytics SEO)
8.0
Serpstat
8.1
Competitive analysis
Authoritas (formerly Analytics SEO)
8.0
Serpstat
7.5
Site audit / diagnostics
Authoritas (formerly Analytics SEO)
6.0
Serpstat
8.6
Site recommendations
Authoritas (formerly Analytics SEO)
5.0
Serpstat
8.0
Task management
Authoritas (formerly Analytics SEO)
6.0
Serpstat

SEO Channels

Authoritas (formerly Analytics SEO)
7.3
Serpstat
8.0
Local SEO
Authoritas (formerly Analytics SEO)
7.0
Serpstat
8.4
Social SEO
Authoritas (formerly Analytics SEO)
9.0
Serpstat
7.1
Mobile SEO
Authoritas (formerly Analytics SEO)
7.0
Serpstat
8.0
Global SEO
Authoritas (formerly Analytics SEO)
6.0
Serpstat
8.6

SEO Platform & Account Management

Authoritas (formerly Analytics SEO)
9.0
Serpstat
7.6
Multi-domain support
Authoritas (formerly Analytics SEO)
9.0
Serpstat
9.9
Integration with web analytics tools
Authoritas (formerly Analytics SEO)
9.0
Serpstat
5.4

Pros

Authoritas (formerly Analytics SEO)

  • Keyword Research.
  • Backlink Profile Analysis.
  • Gap Reports.
Nathan Richardson | TrustRadius Reviewer

Serpstat

  • Serpstat has an incredible Chrome extension. It allows us to perform an on-page analysis, domain analysis, and look at on-page SEO parameters. Rather than logging into Serpstat I'm easily able to access and view competitor and our own analytics at a moment's notice.
  • We love using the organic keyword tool to help us track keyword positions over time and benchmark against ourselves and our competitors. These reports also give a dashboard view of all keywords, along with keyword volume, keyword competition, and the average cost per keyword.
  • Being a global company it's important to not only view rankings in the US, but other major countries as well. With Serpstat we are able to view how our website performs all around the world.
Sam Lepak | TrustRadius Reviewer

Cons

Authoritas (formerly Analytics SEO)

  • Crawling.
  • Brand Mentions.
  • Analysis Tools.
Nathan Richardson | TrustRadius Reviewer

Serpstat

  • As a complete product, Serpstat stands with other industry tools. Keyword data is good, but again, as someone who purchased a basic plan to demo the product, limited information really turns me away.
  • Compared to other industry tools, Serpstat is literally right in the middle. There doesn't seem to be any differentiation that makes it stand out against Ahrefs or SEMRush. Perhaps something exclusive to Serpstat would make the product more alluring.
  • Share counting doesn't seem too useful, especially as an SEO tool. The content marketing tools are going in the right path, but do not provide enough information to really be useful.
Mitch Lee | TrustRadius Reviewer

Support Rating

Authoritas (formerly Analytics SEO)

No score
No answers yet
No answers on this topic

Serpstat

Serpstat 10.0
Based on 2 answers
I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.
Drew Harrison | TrustRadius Reviewer

Alternatives Considered

Authoritas (formerly Analytics SEO)

If price isn't a factor, Analytics SEO doesn't stack up very well to competitors like Majestic, Moz, and SEMRush. If we consider pricing, however, I would say that this tool is one of the best, if not the very best, out there. This tool is extremely powerful for how much it costs.
Nathan Richardson | TrustRadius Reviewer

Serpstat

I have used Google Analytics and found it to be good, but limiting. Serpstat does have a much more transparent way to identify, and examine the wealth of SEO links that my sites have. I've tried a few other free programs online for tracking ranks and I looked into other paid versions for SEO tracking. None of them had a good balance between value for money paid. Serpstat finds a good home in value and return.
Tim Mack | TrustRadius Reviewer

Return on Investment

Authoritas (formerly Analytics SEO)

  • Provides great capabilities for the price.
  • Awesome for SEO beginners.
  • Not amazing for SEO experts.
Nathan Richardson | TrustRadius Reviewer

Serpstat

  • Serpstat has helped increase web traffic of numerous clients up to 3,000%
  • With clients having better web traffic, I'm able to close clients at a higher rate.
Evan Laird | TrustRadius Reviewer

Screenshots

Pricing Details

Authoritas (formerly Analytics SEO)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Authoritas (formerly Analytics SEO) Editions & Modules

Additional Pricing Details

Serpstat

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
Optional
$69*

* per user

Serpstat Editions & Modules

Edition
Lite$691
Standart$1491
Advanced$2991
Enterprise$4991
  1. per month
Additional Pricing Details
Big enterprises have specific demands: aside from our self-service-model we offer specific services to enterprise customers. We’ll find an ultimate solution, that will fit your unique needs and benefit your business. If you would like to learn more, please contact us.

Rating Summary

Likelihood to Recommend

Authoritas (formerly Analytics SEO)
10.0
Serpstat
8.1

Support Rating

Authoritas (formerly Analytics SEO)
Serpstat
10.0

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