What users are saying about
12 Ratings
12 Ratings
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Score 8.3 out of 101

Likelihood to Recommend

Serpstat

Serpstat is great for an SEO team and a cheaper alternative to some competitors. I received Serpstat through an AppSumo deal. It was 100% worth it and I got great use of it over the past few years. I feel Serpstat is better for a technical SEO individual and less for content or SEM marketing individuals.
Evan Laird profile photo

Feature Rating Comparison

SEO

Serpstat
8.0
Keyword analysis
Serpstat
8.1
Backlink management
Serpstat
7.3
SERP ranking tracking
Serpstat
8.0
Page grader
Serpstat
8.2
Competitive analysis
Serpstat
7.3
Site audit / diagnostics
Serpstat
8.9

SEO Channels

Serpstat
7.4
Local SEO
Serpstat
7.0
Social SEO
Serpstat
6.6
Global SEO
Serpstat
8.6

SEO Platform & Account Management

Serpstat
7.9
Multi-domain support
Serpstat
9.0
Integration with web analytics tools
Serpstat
6.9

Pros

Serpstat

  • The UI is really clean and laid out in a logical way. Even beginner SEO types will be able to easily find their way around the app.
  • The ability to export data in a variety of different formats makes it very easy to send quick reports to clients or for integrating into larger data sets.
  • Serpstat has a variety of different SEO tools which makes it easy to conduct extensive research on a domain without having to switch to other software.
  • The website auditing tool is fast and thorough and allows to you get a quick snapshot of the SEO health of a domain.
Gary Shouldis profile photo

Cons

Serpstat

  • While Serpstat has a very comprehensive database, we still find with smaller volume keywords their data can be off or non-existent when we compare the data to competitors.
  • The pricing plans can be stingy with the monthly data allotments, especially when it comes to keyword position tracking.
  • Support can be hit or miss. Sometimes they are fast to respond other times it can take several days for support to get back to you.
Gary Shouldis profile photo

Alternatives Considered

Serpstat

Serpstat is much cheaper than other SEO tools & just as good. It's the ideal tool for someone who needs more than the free SEO tool, but cannot afford Moz, etc. Any business that does content marketing needs a tool like this, and Serpstat is perfect for small businesses because it does what they need it to do at a fair price.
Joe Gatto profile photo

Return on Investment

Serpstat

  • Considering we purchased a lifetime subscription with Serpstat from AppSumo, we've definitely gotten our moneys-worth in the first few hours of using it.
  • Serpstat has made a huge difference in our paid media spend by helping us focusing on keywords that have a high amount of traffic and not wasting marketing resources on building campaigns that do not.
  • We've also saved a ton of money and time with their broken link audit. Rather than scouring the web for articles where we are featured in, Serpstat pulled all the broken links and their URLs and we were able to fix 80% of them in a matter of a few days.
Sam Lepak profile photo

Pricing Details

Serpstat

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
Optional
$19*

* per user

Serpstat Editions & Modules

Edition
Plan A$191
Plan B$691
Plan C$1491
Plan D$2991
Plan E$4991
Plan F$9991
Plan G$1,4991
Plan H$2,5001
  1. per user
Additional Pricing Details
Serpstat provides data for the following databases, regardless of the plan you choose: Google: UA, US, UK, CA, AU, RU, BG, LT, LV, BY, ZA Yandex: MSK, SPB, UA User seats per plan: Plan A - 10 Plan B - 100 Plan C - 500 Plan D - 1000 Plan E - unlimited Plan F - unlimited Plan G - unlimited Plan H - unlimited

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