The on-premises Avaya Aura Platform delivers unified communications and customer service solutions, designed to enhance employee and customer experiences. It is presented as real time communications architecture using session-based collaboration technologies, and is used to enable multi-modal unified communications and omnichannel customer experience solutions.
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Bicom Systems
Score 10.0 out of 10
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Bicom Systems is an international software telecommunication company. Founded in 2004, the company employs over 150 people across the world with offices in Sarajevo, Tuzla, Zenica, Banja Luka, London, Canada, France, and USA.
Their teams manufacture, distribute and support unified communications end-to-end software solutions to SMBs, Enterprises, Call Centers, and is a Telecommunication Service Providers. They offer a virtualization solution, SERVERware, and a PBX telecommunications…
Avaya Aura is secure and reliable; in our case, for customers that looking for stable solutions on voice, Avaya Aura is that solution fit. In a scenario where our customer is looking for digitalization, I think Avaya Aura is less appropriate.
Small to medium-sized businesses looking for a reliable and flexible communication solution would definitely see their IP telephony taken to the next step with PBXware and its ability to configure lots of different call scenarios, have an ability to manage their working hours very precisely but also businesses with multiple locations that require centralized communication and management or even service providers looking to offer their own hosted PBX services to their clients. I would end by saying that call centers or customer service departments that require advanced call routing and management features would definitely be satisfied using PBXware Call Center edition and gloCOM Agent & Supervisor edition that contains advanced queue features and real time monitoring.
So one of the things it's done well is it's stable. It's networked at all the sites. We have five-digit dialing everywhere, and one of the features we like is the crisis alert feature. So if somebody calls 911 at a particular school, it sets an alarm off on the phones upfront and displays the extension number and the room number of who called 911. So they can respond and they know where to send first responders. So it's pretty cool.
Avaya Aura is extremely complex. Now that AI has come into the fold, Avaya needs to apply AI processes and tools to help identify and resolve issues with an installed platform. In addition, proactively identify potential issues. Ayaya has had some financial difficulties over the last few years. This may be why they outsource their expensive support. Our customer experience would benefit by having access to Avaya knowledgeable Engineers for questions about products and services as needed.
So I've seen the Cisco product out there. I've seen the old Nortel products, Mitel, I've been doing this for a long time. I've seen a lot of other products. And Avaya, Nortel were the Western Electric and Northern Electric of the world way back when. So pretty much the grandparents of all the other stuff that's out there. So their foundation is really strong. So I think this product stacks up amazing, especially for places that are mission critical, like hospitals, maybe the military, and stuff like that. They have the app, if you need an app, they do stuff on mobile devices, and that you can have remote workers. So I think they stack up really well against the other companies. The problem is probably advertising and the schools that are teaching this stuff are promoting a particular product and that's where the other products have the advantage. They're in the schools and it's, I call it indoctrination, but they're in the schools and they're teaching the people. The other product, their competitors are teaching in the schools, their product line. And that's how they can do promotion better.
Having the ability to use Muli-Tenant and one single instance definitely made us stand out whenever prospects were seeking for a new UcaaS solution for their company. The fact that we can make extremely detailed scenarios easily within PBXware also makes Bicom Systems a solution of choice. Also the ability to fully brand every single product is something that prospects were seeking for and are satisfied today using Bicom Systems products. PBXware offers a range of flexible licensing options, including both perpetual and subscription licenses, which makes it easier for businesses to scale up or down as needed. 3CX only offers subscription-based licenses.
As far as a negative impact on a surface level, not too much negative impact was to go right into that and we had the scare eight months ago. Well, we didn't know if Avaya was a product we were going to be able to continue with. But after this conference, we got the warm and fuzzies back. That is a product that we can keep for a number of years and they'll continue to grow and keep on upgrading it and stay current. So we'll be sticking with that.