Avenseo vs unbounce

• MVT & A/B/X testing is quite easy but might need knowledge in Web development
• Very good French support (might be available in other langages too ?)
• Avenseo's team can also set your tests for you (if you don't have web dev on your team)

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• Customer Support
• Unbounce provides users with valuable resources for building landing pages, including pre-existing template designs, a navigable technical support forum, and the "live chat with a human" feature. Therefore, Unbounce is ideal for users ranging from beginner to advanced levels of industry experience.
• Cross-Channel Reporting
• Unbounce can be used to track conversion data for major SEM channels such as Bing Ads, Google AdWords, and Google Analytics. By placing javascript at the head of an Unbounce page for Bing UET Tags, Google AdWords Conversion Goals, and Google Analytics Global Site Tags, users begin to compile the necessary data for producing highly detailed multi-channel performance reports.
• Creating Contact Lists For Drip Email Campaigns
• Unbounce also allows users to transfer and store contact information into a mailing list by integrating landing pages with various email marketing platforms (e.g. ConstantContact, MailChimp, etc.), both seamlessly and effectively empowering users to create a new mailing list, or bolster a preexisting audience.

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• It might need more flexibility (which is a choice in that case, once you lock your experiment, some options are definitly locked. You may change the contents of the components still).
• The platform is quite "old style"
• Might be cool to upload files using the platform (images, css etc..)

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• The reporting is very basic - pretty much only A/B test comparisons. If you need more in-depth reporting you will have to use an external system.
• Page performance isn't great. When running our landing pages through Google's Page Speed analysis tool, they did not perform well compared to landing pages we created outside of Unbounce. This was big for us because, in paid search, Google looks at your landing page quality as a factor that affects what you pay per click.

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• Conversion increase makes the cost of Avenseo easily forgotten
• You pay for a number of visitors so you can do multiple tests, so you get a lot of insights and you can wisely use those to make your conversion grow

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• Unbounce has allowed us an easy way to offer lead generation and conversion optimization services regardless of what technology the client is using for their website.
• ROI is achieved fast, as a single client engagement more than pays for the software each month.

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