What users are saying about

Awario vs Mention

Awario
6 Ratings
Mention
39 Ratings

Awario

6 Ratings
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Score 8.5 out of 100

Based on 6 reviews and ratings

Mention

39 Ratings
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Score 8 out of 100

Based on 39 reviews and ratings

Attribute Ratings

  • Awario is rated higher in 1 area: Likelihood to Recommend
  • Mention is rated higher in 1 area: Support Rating

Likelihood to Recommend

9.4

Awario

94%
2 Ratings
6.5

Mention

65%
21 Ratings

Performance

Awario

N/A
0 Ratings
9.2

Mention

92%
6 Ratings

Support Rating

8.9

Awario

89%
4 Ratings
9.3

Mention

93%
16 Ratings

Likelihood to Recommend

Awario

Awario is incredible for finding just about any odd brand mention online. It even picks up brand mentions on spammy spun content sites. I use it daily for keeping track of everything that's going on with the brands I manage.

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Maddy Osman | TrustRadius Reviewer
Maddy Osman
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Mention

I would ask if they have ever used a software like Mention before, if not, I would totally suggest they start with it. It's easy to use, easy to set up and while it may be confusing at first, it's probably the cheapest and most effective. My suggestion to a new marketer or first-time user of this kind of software would be Mention.

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Mark Anderson | TrustRadius Reviewer
Mark Anderson
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Pros

Awario

  • Monitor brand mentions & keywords across a number of platforms (Twitter, Facebook, Instagram, YouTube, Reddit, and blogs/websites).
  • Advanced filtering by date range, country, negative keywords, domains, and more.

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Drew Harrison | TrustRadius Reviewer
Drew Harrison
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Mention

  • Mention has nice support and implementation function. They will do some of the harder work for you (e.g. refining your alerts).
  • It helps us to easily track and rank influencers, which improves the effectiveness of our Public Relations (PR).
  • You can filter and refine alerts e.g. by language. This is useful if you want to break into new markets.

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Anonymous | TrustRadius Reviewer
Verified User
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Cons

Awario

  • A better onboarding process would've gotten me hooked earlier
  • Better ongoing training and support, perhaps a certification process, would make this easier to customize for niche use cases.
  • Using advanced functionality would be easier with more hand-holding

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Maddy Osman | TrustRadius Reviewer
Maddy Osman
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Mention

  • Yes, I just said it is clean and easy to use, but there is always room for improvement in even the most perfect software. I would personally love to see the ability to custom message options a bit more or just customize the look and feel of your dashboard.
  • Bugs. Mention works great 95% of the time. The other 5%, you may run into major crashes or see mentions that you cleared coming back, etc., but nothing that is a deal breaker or unexpected with a tool like this. Worth noting nonetheless!
  • Better plans. This is a small issue, but I wish the lower plans has some basic reporting.

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Aaron Treguboff | TrustRadius Reviewer
Aaron Treguboff
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Pricing Details

Awario

General

Free Trial
Yes
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Starting Price

$39 per month

Awario Editions & Modules

Edition
Starter$39.001
Pro$119.001
Enterprise$399.001
CustomContact us
  1. per month
  2. none
Additional Pricing Details
—

Mention

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Starting Price

$0 per month

Mention Editions & Modules

Edition
Solo$29.001
Starter$99.001
CompanyCustom1
  1. per month
Additional Pricing Details
—

Performance

Awario

No score
No answers yet
No answers on this topic

Mention

Mention 9.2
Based on 6 answers
Mention works quickly and its user interface is easy to use. Alerts update regularly and I've never noticed any lag. It integrates with our CRM via Zapier, but this is not something which we use yet. The only thing I would say is that it takes time for Mention to reach its full potential. It only starts to rank influences from when you set up the alert, so it can take a few weeks to build a map of your influencers.

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Anonymous | TrustRadius Reviewer
Verified User
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Support Rating

Awario

Awario 8.9
Based on 4 answers
I haven't had any actual issues with Awario, but the few times I have had questions the live chat agents were extremely helpful and quick to respond. They were polite, courteous, and patient when explaining different settings and/or pointing me to articles in the help center/knowledge base. I couldn't have asked for a better experience when it came to getting the help and answers I was looking for.

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Drew Harrison | TrustRadius Reviewer
Drew Harrison
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Mention

Mention 9.3
Based on 16 answers
Mention always responded promptly and gave excellent support. Any problem we had with the software, from login trouble to broken features were addressed quickly. There was once a problem with our quota, where we were unable to see results we should have been able to see. We sent an email, and within an hour, the situation was resolved!

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Kenny King | TrustRadius Reviewer
Kenny King
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Alternatives Considered

Awario

There are a lot of excellent options, but Awario has it all. I also originally got it as a lifetime deal, so I don't have to worry about paying for it ongoing.

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Maddy Osman | TrustRadius Reviewer
Maddy Osman
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Mention

Currently, there are no other tools available with the features that Mention has possible according to our knowledge and experience. We firmly believe that Mention has placed themselves in a category all of their own. In the ten years, our company has been around. We have yet to come across any other companies like Mention. Pretty sure there may be another company or competition. None like Mention in our opinion are available, however.

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Stephen Thomas | TrustRadius Reviewer
Stephen Thomas
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Return on Investment

Awario

  • I've been able to find a handful of negative mentions about my brand that wound up being a misunderstanding - by responding to these complaints I was able to clear up misunderstandings, which helped retain customers and bring on new ones - it's hard to calculate exact ROI, but it's definitely been in the positive.

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Drew Harrison | TrustRadius Reviewer
Drew Harrison
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Mention

  • Mention has had a positive impact on my business because it gives people the impression that I was following them, even if I might not have been. It makes me appear active on all social media platforms, even if I ONLY look at my mentions each day!
  • Because I have only used the free plan but have benefitted greatly, I would say that my ROI is fantastic!
  • The only negative impact that Mention has is that I do get a daily email in my inbox, and it is one more thing to check. However, it is worth the time.

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Heidi Butkus | TrustRadius Reviewer
Heidi Butkus
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