AWeber vs. InboundWriter

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AWeber
Score 8.1 out of 10
N/A
AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.
$15
per month
InboundWriter
Score 8.0 out of 10
N/A
InboundWriter is a relatively focused content marketing tool containing predictive analytics, suggestions, and authoring guidelines for content optimization. InboundWriter has been backed by about $2.5 million in venture capital since its inception in 2011.N/A
Pricing
AWeberInboundWriter
Editions & Modules
AWeber Lite
$15
per month Starting at
AWeber Plus
$30
per month Starting at
Done For You Email
$30
per month Starting at
Unlimited
$899
per month
No answers on this topic
Offerings
Pricing Offerings
AWeberInboundWriter
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$79 one-time feeNo setup fee
Additional DetailsAWeber offers usage-based pricing starting at $15/month. Plans scale based on the number of subscribers and features needed. Options include: Lite Plan – Core tools like email automation, landing pages, sign-up forms, and AI Writing Assistant. Plus Plan – Advanced features including split automation paths, behavioral triggers, analytics, A/B testing, ecommerce, and custom branding. Done For You – A fully built email marketing system (emails, landing pages, and automations) delivered in 7 days, with 30 days of unlimited edits. All plans include 24/7 support. 14-day free trial available.
More Pricing Information
Community Pulse
AWeberInboundWriter
Features
AWeberInboundWriter
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
AWeber
7.7
31 Ratings
4% below category average
InboundWriter
-
Ratings
WYSIWYG email editor8.930 Ratings00 Ratings
Dynamic content7.03 Ratings00 Ratings
Landing pages6.04 Ratings00 Ratings
A/B testing8.07 Ratings00 Ratings
Mobile optimization7.026 Ratings00 Ratings
Email deliverability reporting8.031 Ratings00 Ratings
List management8.031 Ratings00 Ratings
Triggered drip sequences8.927 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
AWeber
8.6
31 Ratings
11% above category average
InboundWriter
-
Ratings
Dashboards8.927 Ratings00 Ratings
Standard reports8.931 Ratings00 Ratings
Custom reports7.926 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
AWeber
7.6
3 Ratings
6% below category average
InboundWriter
-
Ratings
URL Validation7.73 Ratings00 Ratings
Link Tracking8.43 Ratings00 Ratings
Image Validation7.13 Ratings00 Ratings
Inbox Display7.13 Ratings00 Ratings
Spam Testing7.13 Ratings00 Ratings
Email Previews8.43 Ratings00 Ratings
Content Creation
Comparison of Content Creation features of Product A and Product B
AWeber
-
Ratings
InboundWriter
8.5
1 Ratings
8% above category average
Ideation00 Ratings8.01 Ratings
Approval workflows00 Ratings8.01 Ratings
Content collaboration00 Ratings9.01 Ratings
Content calendar00 Ratings9.01 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
AWeber
-
Ratings
InboundWriter
8.8
1 Ratings
11% above category average
Content hub00 Ratings9.01 Ratings
Forms / Gated content00 Ratings9.01 Ratings
Embedded CTAs00 Ratings9.01 Ratings
Content distribution00 Ratings9.01 Ratings
Content promotion00 Ratings9.01 Ratings
Content automation00 Ratings8.01 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
AWeber
-
Ratings
InboundWriter
8.2
1 Ratings
10% above category average
Audience profiling and targeting00 Ratings8.01 Ratings
Closed-loop tracking and reporting00 Ratings8.01 Ratings
Content performance analytics00 Ratings8.01 Ratings
Campaign optimization dashboard00 Ratings9.01 Ratings
Competitive analytics00 Ratings8.01 Ratings
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AWeberInboundWriter
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.7 out of 10
Vyond
Vyond
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AWeberInboundWriter
Likelihood to Recommend
8.0
(37 ratings)
8.0
(1 ratings)
Likelihood to Renew
6.8
(6 ratings)
-
(0 ratings)
Usability
8.0
(3 ratings)
-
(0 ratings)
Support Rating
10.0
(3 ratings)
8.0
(1 ratings)
User Testimonials
AWeberInboundWriter
Likelihood to Recommend
AWeber
AWeber is an excellent email marketing solution for small to mid-sized businesses, especially those that are just starting with email marketing campaigns. AWeber is also good for bloggers. But it's not perfect for an affiliate marketer who wants to make a landing page on AWeber. Businesses that require advanced segmentation options may need to consider other email marketing platforms.
Read full review
InboundWriter
I think most users have found that InboundWriter is every bit worth what you pay for it. At a freemium model, it's affordable and helpful in analyzing your posts for SEO direction. It is particularly well suited for getting focused terms on specific topics, and less on more general terms.
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Pros
AWeber
  • List building: AWeber makes it easy to grow opt-in subscribers through customizable signup forms as well an integration with tools like Sumo and Hustle Pro.
  • List segmentation: with a little more information about each subscriber, it's easy to create custom segmented lists based on different criteria.
  • Deliverability: AWeber enforces opt-in rules to keep spammers out of its system and improve deliverability rates for reputable users. We rarely have issues with our messages from AWeber being routed to spam folders.
  • Double opt-in: AWeber makes it easy to set up double opt-in to make extra certain you have a high-quality mailing list.
Read full review
InboundWriter
  • Very easy to use and follow direction.
  • The price is right for this freemium Wordpress plugin.
  • Helps discover what content and keywords are popular around your subject matter.
Read full review
Cons
AWeber
  • Aweber would be even better if it had the ability to host landing pages. I have to use a tool like landingpages.net to do this if I don't want to create the landing pages as part of my client's website. If I manage their site, it isn't a problem, but it keeps me from using Aweber for clients who manage their own sites or dont' have one.
  • Aweber would greatly benefit from a more robust reseller program. Firms like mine have multiple clients and, with each client needing an individual Aweber account, it would be nice to have access to margin so that we could resell the services.
  • Along the lines of a reseller program, it would be great of Aweber allowed resellers to white label the interface and administrate multiple accounts from one agency account.
Read full review
InboundWriter
  • Sometimes tough to decide what direction to follow without keyword stuffing your content.
  • Colleagues have complained about the Document Score being unreliable at times.
  • It's only as good as the information you put into it and lacks the ability to give you more high level though leadership terms/topics.
Read full review
Likelihood to Renew
AWeber
AWeber is easy and intuitive for me use. I really like the simplicity and the structure of the work flow as it saves me time. AWeber also integrates with all the other programs, systems and gateways that I use on a daily basis (WordPress, Paypal, LeadPages, Facebook and more) and if I have any questions or have trouble the AWeber customer service technicians are very helpful.
Read full review
InboundWriter
No answers on this topic
Usability
AWeber
See previous answers ... the design / customization interface could be more intuitive and elegant .. for example, for me it has been difficult to easily figure out how to place pictures / images to the right, left or center of text.
Read full review
InboundWriter
No answers on this topic
Support Rating
AWeber
I have always received prompt phone or live chat support that has resolved my issues on the first call in a competent, knowledgeable and friendly manner. By contrast MailChimp offers no live chat or phone support; they only offer email support and the response time for MailChimp is slow by comparison to AWeber.
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InboundWriter
The InboundWriter support is certainly sufficient for the type of troubleshooting you may encounter when using the tool. There are chats and forums available with best practices or knowledge share. For bigger issues, even WordPress can serve as a support system for getting to the answer quickly. Luckily, you're more likely to find that it is a very intuitive tool that is easy to use.
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Alternatives Considered
AWeber
We often use Canva to design our content and then export it as an image to upload into Aweber, as Aweber designs and limitations are too much of a hindrance to our needs. Canva is a brilliant tool for marketing and saves you a lot of time being able to adapt or change an existing template you create.
Read full review
InboundWriter
While Yoast is also very useful as a free WordPress plugin that helps up your SEO game, where it stops at just providing direction for your meta data, like titles and descriptions, InboundWriter takes your search engine reach a bit further and helps you create relevant content for your industry that targets the right keywords and topics.
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Return on Investment
AWeber
  • Aweber delivers my email fast and reliably, never had a problem tech support could not handle (by the way, their support is great!)
  • Since I have been with Aweber for so many years, I have an unlimited plan for a very affordable rate
  • Aweber may not be a sexy as some of the new kids on the block, but it is a solid offering you should consider when choosing an autoresponder
Read full review
InboundWriter
  • InboundWriter has helped us craft more SEO-driven content and balance our keyword usage.
  • InboundWriter has also helped us hone in on the specific topics we should be covering for our industry.
  • Overall, it has helped us achieve our goals of creating pillar content and driving more organic traffic.
Read full review
ScreenShots

AWeber Screenshots

Screenshot of an example of email sequences triggered by actions like purchases or sign-ups to nurture leads, re-engage customers, or onboarding new subscribers. Use tags and behavior-based logic to send the right message at the right time, in the subscriber’s time zone.Screenshot of AWeber's interface for building on-brand email graphics and social content. Built-in Canva access lets users create custom visuals for headers, announcements, and promotions in just a few clicks.Screenshot of where to create and send professional emails used to promote products and drive more sales. Built-in tools like content blocks, saved templates, and branded elements make it easy to stay consistent and launch campaigns faster.Screenshot of where to launch product pages, event signups, or lead capture forms in minutes. Every landing page includes built-in forms, payment collection, and automated follow-ups.Screenshot of the editor used to sell digital products directly from an email or landing page. The checkout experience can be customized with pricing and real-time purchase tracking, while automating confirmation emails and follow-ups to boost customer satisfaction.Screenshot of the editor to write emails faster using built-in AI. This offers help brainstorming content, refining text tone, or generating subject lines to improve open rates, ideal for creators and small teams looking to save time without sacrificing quality.