AWeber Reviews

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Score 8.4 out of 101

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Reviews (1-25 of 29)

Jackie Bassett profile photo
Score 10 out of 10
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AWeber is a must-have for any company seeking to capture the most from email marketing campaigns, and we run several. I had used AWeber at other companies but this time I needed it for one of our strategic business units, Creating The Future Today.Life.

We also have a newsletter so needed the best tool to manage and automate subscriptions, especially in the days of GDPR. Permissions matter! They've been the go-to tech for this for years and have all the required compliance expertise designed into the product that we were looking for.
  • Subscription management
  • Multiple brand/product launches
  • Audit recordkeeping of permissions
  • Templates - there's always room for more choices and more agility
  • More video training for really new users, even though AWeber has been around a long time
It is absolutely the best when you want to/need to get permissions and authenticate subscribers. It's an easy audit-recordkeeping system and must-have for marketing compliance, so automation by these experts is perfect!

Campaigns can be personalized much better using AWeber. There's nothing worse than sending a campaign out with either inaccurate or generic titles or messages. Global audiences are hyper fragmented. Agility in personalization makes a measurably greater impact.
Read Jackie Bassett's full review
Craige Hardel profile photo
Score 7 out of 10
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AWeber was just to send list broadcasts and also to put new subscribers through a drip sequence to become familiar with our brand to purchase our products.
  • Great customer support.
  • Simple to use and set up.
  • Trial period. They allow you to try their service and provide really good supporting material.
  • Intuitive UX.
  • List segmentation could be more seamless. They make it so confusing because they still use a list based tagged system.
  • Have subscribers confirm their emails by default when you import a list. I found that a bit sneaky.
  • Add a workflow builder to create even more complex sequences.
AWeber is suited for the small business owner who is getting started and the experienced campaigner who wants a tried and true solution. Their support is great and they really go the extra mile to help. AWeber is really good for someone just getting starting selling products and services online as it provides a gentle introduction to email marketing. It wasn't suitable for myself wanting to set up more complex dynamic automation sequences where email sent are determined by behavioral conditions.
Read Craige Hardel's full review
Suzanne Glorie profile photo
Score 9 out of 10
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We use AWeber to run all our e-mail marketing campaigns. It helps us to stay in close contact with our target audience and to streamline our campaigns.
  • Easy to use.
  • Set up drip campaigns.
  • Managing distribution lists.
  • Creating a funnel.
  • Setting up the connection with Gravity forms in WordPress was a bit of a hassle.
  • When creating plain text messages I have trouble including the links.
Great tool if you want to run email campaigns.
Read Suzanne Glorie's full review
Ruby Javaid profile photo
Score 7 out of 10
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I currently use AWeber to send out email newsletters for a client. The client has compiled a list of over 7k people over the years, and one of the easiest ways for him to get his phone ringing is to send out a newsletter every month. Usually, each mailing yields several big projects.
  • List compilation -- I can make as many different lists as I need to on AWeber and send out newsletters to a certain group or segment easily. In addition to having the ability to create multiple lists, each list can be further broken down by adding tags to each subscriber
  • Email reliability -- Emails from AWeber typically make it to the inbox and have a lesser rate of going to spam
  • Content elements -- While there are design limitations, there are plenty of options to choose from on what kind of content you can add in your mailing
  • Content elements design/layout for newsletter -- getting things to look exactly as you want them takes some work. This is probably not an issue for the average user, but for a web/graphic designer perspective, it's more complicated than it should be to add columns or sections or styling in some instances.
Email newsletters for audiences of over 2,000 subscribers work well with AWeber. The most well-known competitor, Mailchimp, is free for up to 2k subscribers, so I would go with that option if the list size is small.
AWeber also has a better spam/unsubscribe tolerance. Mailchimp is very strict and will shut down your account if you have too many people marking your email as spam. AWeber lets you know that you need to do something about it if your spam count is high, but will give you time to work out your issues rather than close down the account.
Read Ruby Javaid's full review
Haley Fox profile photo
Score 8 out of 10
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AWeber is an essential daily marketing platform. It is used to gain new followers, engage in sales or promotions and even get feedback for our clients. It solves many problems, like knowing when the best time of the day to send an email is, finding out when a client has read an email, which titles get opened more, etc.
  • Email design
  • Email layout with suggestions
  • Best times to send emails
  • When emails are opened
  • Engagement testing
  • The price should be free up to a certain amount of followers, like MailChimp.
  • The back office can be a tad confusing for my clients and I have to usually spend several hours with them over the phone explaining how to navigate, but saying this, I have the same problem with all of the other email marketing platforms as well.
  • Drop and Drag is a great feature, but it doesn't seem to work perfectly on certain templates, where it does on others. It should work the same across all of them.
When I have a client that only has a few 100 followers, I always recommend MailChimp as they are free until you get to 2000 followers. If the client doesn't care about money and doesn't want to move them over later, then this is the platform I will recommend.
Read Haley Fox's full review
Ibrahim Campos profile photo
Score 9 out of 10
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It is an application that the company has been using to create marketing campaigns efficiently and quickly through emails. It facilitates the work that was carried out within the company to reach all customers through emails to bring some news or promotion of a product. It has options that allow us to see who has read our emails and also allows us to know what is most interesting to them.
  • It is a program that allows us to have good interactions with the created contact list.
  • It allows us to have control of who is interested in the email we send.
  • AWeber has a great variety of templates, much better than other similar programs. They have a great capacity for personalization and they allow you to save your created templates to use them when necessary.
  • It allows you to automate sending emails.
  • It can be difficult to learn how to use this program since its interface can be confusing. It is necessary to follow a guide to know this program.
  • Faults can occur when sending emails, arriving in a different way than we thought it would.
  • It can be complicated when it comes to automating the sending of emails since it is not easy to understand. Finding the tools that this program offers can be difficult.
AWeber is a perfect program for small or medium companies. It is perfect for companies that do not send large amounts of emails and has the necessary capacity for these companies, whether to do marketing, inform different customers, or send information about different promotions. It works perfectly for small businesses that need something quick without so much customization or so many steps to start using.
Read Ibrahim Campos's full review
Joe Gatto profile photo
Score 10 out of 10
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We use AWeber to build our email list and stay in touch with prospects and customers. We know who is engaging with us and can give them extra attention, which leads to sales. It's used across the whole organization. AWeber makes it as easy as possible to build an email list, and then keep in touch with people, as it provides useful analytics.
  • AWeber makes it as easy as possible to build an email list, and then keep in touch with people, as it provides useful analytics.
  • I can track who clicked on certain links to determine their level of engagement. This is important because I can follow up with a phone call to the best prospects.
  • It's easy to save templates and reuse them, which saves time.
  • It's a bit clunky and slow sometimes.
  • I wish it didn't count duplicates as unique subscribers.
  • I wish I could set a default font and style.
AWeber is perfect for building an email list for SAAS companies, e-commerce stores, paid newsletter writers, local businesses, tourism businesses, and other types of digital marketers.

For example, a tourism business could send guests an email in various languages encouraging guests to leave a review on the major booking sites — TripAdvisor, Agoda,, etc., and send it to guests after checkout. It's easy for customers to sign up in person too with AWeber's Atom app for a smartphone or tablet.

Read Joe Gatto's full review
Mohammed Anzil profile photo
Score 8 out of 10
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AWeber helps us to connect with our readers easily. We have been using AWeber since 2016 and it feels the best email marketing tool out there. It integrates perfectly with other services.

We have a list of 2000+ subscribers and get 100% inbox rate. AWeber's landing pages are simple yet powerful and easy to customize. They have plugins for different CMS - that means AWeber is available for anywhere at any time.
  • Easy to Use
  • Great Inbox rate
  • Plugins available for different CMS
  • Nice Templates
  • A little more expensive
  • Customer Support is not good
  • Drag and Drop Editor doesn't work sometimes
  • Not beautiful designs for your email
If you have enough budget and you are ready to spend good amounts for email marketing campaigns, AWeber could be a good companion for you. What we like the most on AWeber is its awesome eEmail analytics. If you are a blogger, you can easily email your articles to your subscribers. Also, you will like AWeber's email scheduling, it works perfectly.
Read Mohammed Anzil's full review
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Score 9 out of 10
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I currently use AWeber on behalf of a client company in the training and management consulting space. We use it to send out weekly blog updates to opt-in subscribers as well as periodic campaigns such as webinar registrations. AWeber makes it easy to build an opt-in subscriber list from the client's website, segment the list, stay in touch with current subscribers, and encourage subscribers to take additional actions (such as viewing a video or scheduling an appointment).
  • List building: AWeber makes it easy to grow opt-in subscribers through customizable signup forms as well an integration with tools like Sumo and Hustle Pro.
  • List segmentation: with a little more information about each subscriber, it's easy to create custom segmented lists based on different criteria.
  • Deliverability: AWeber enforces opt-in rules to keep spammers out of its system and improve deliverability rates for reputable users. We rarely have issues with our messages from AWeber being routed to spam folders.
  • Double opt-in: AWeber makes it easy to set up double opt-in to make extra certain you have a high-quality mailing list.
  • Pricing for very small companies: While AWeber's pricing is competitive overall, it would be nice if there were a free level for beginners and those just starting to build a list, and if the lowest pricing tier had a higher ceiling on subscribers, such as 2,000 instead of 500.
  • Standard template design: Though it's possible to send beautiful emails with AWeber, their "out of the box" standard designs for templates and forms are somewhat dull and outdated.
  • Reporting glitches: We've occasionally had issues with the reporting not being accurate, but these instances are the exception rather than the rule, and AWeber support is generally very responsive in solving these issues.
AWeber is best suited for small to midsized B2B companies and smaller ecommerce suppliers who don't have huge mailing lists (20,000 or fewer subscribers) and don't need sophisticated automation sequences or personalization. Because of its pricing model (based on subscribers, but no limit on emails) it's great for vendors who do multiple mailings each month but to a reasonably small list. Larger companies will likely look for a more sophisticated offering or bring this in-house with marketing automation software.
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Score 9 out of 10
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AWeber was previously used by my organization for our email marketing needs. This was being implemented specifically by the marketing department, but was used for advertising services deployed by our organization as a whole. For us, it solved the problem of getting out sharp, eye-catching marketing emails while being able to access analytics about those emails. In the end, this allowed us to pinpoint what was working with our emails and what wasn't.
  • Their customer service was pretty great. I was able to get answers to my questions fairly quickly, which was helpful when I was under a deadline
  • Their pre-built email templates are customizable. This is fairly standard across most email marketing sites now, but I preferred AWeber's templates to ones I found on other sites. There was more variety and more options for customization
  • The analytics provided for each email were, for the most part, comprehensive. They worked well for what our organization needed at the time, and it was helpful to see open rates, click rates, etc.
  • I'd love to see more extensive analytics options become available. It would be great to see tracked emails where I could see when someone opened one of my emails, forwarded that email, etc. Details like this would help our organization better hone in on when our target audience is active.
AWeber is great for launching mass email marketing campaigns. If you have a large database you need to reach all at once, a service like AWeber is ideal. The only scenario where I think a service like this would not be appropriate is if you are sending more personalized emails to 1 person (or a small group of people).
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Score 7 out of 10
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We used AWeber to send emails to students about different housing events and important housing information. It helped us manage our mailing list for each semester as well as helped us create templates and use those for each of our emails. It also provided the students a way to unsubscribe from our list.
  • Easy to use
  • Great list segmentation
  • Automation capabilities
  • Templates could be improved
  • Tagging could be more robust
  • Automation could have more triggers
AWeber is great for larger email lists that need to be segmented, but not for online marketing if you want fancy templates or automation. AWeber sends emails fast and has a streamlined backend, but that doesn't give me all of the flexibility that I get from other email service providers.
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Greg Dungan profile photo
Score 9 out of 10
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Aweber is used by several of my clients to manage their mailing lists. It is connected to the opt-in forms on their websites and it is the utility used to send and track their newsletters and other broadcasts. Some of my clients have Aweber connected to their blogs so that an email goes out to their mailing list every time they publish a new post. Other only use it for sending messages periodically.

Aweber is an affordable, feature-packed tool that allows companies of any size to nurture their customer relationships and provide extra value through publishing. The fact that it can send immediate messages or pre-scheduled autoresponder messages makes it both versatile and valuable.
  • Aweber manages mailing lists particularly well. By this I mean that it handles subscribe and unsubscribe requests automatically, so you never have to worry about annoying people by accidentally sending them information they opted out of.
  • Aweber provides reliable scheduling of messages. This works for newsletters that you want to write and schedule in advance as well as auto-responder sequences that you create for a specific campaign. It also connects directly to your blog and social media profiles so that you can post in one location and have it show up on all your profiles. That's really handy!
  • Aweber provides detailed analytics for all of your broadcasted messages without overcomplicating things. You can easily see who received, opened, and clicked the links within your messages, so that you can consistently refine your marketing efforts.
  • Aweber is also affordable. Some mailing list applications cost an arm and leg, but Aweber can easily fit into just about any budget. It's reasonable cost also allows it to pay for itself very quickly.
  • Aweber would be even better if it had the ability to host landing pages. I have to use a tool like to do this if I don't want to create the landing pages as part of my client's website. If I manage their site, it isn't a problem, but it keeps me from using Aweber for clients who manage their own sites or dont' have one.
  • Aweber would greatly benefit from a more robust reseller program. Firms like mine have multiple clients and, with each client needing an individual Aweber account, it would be nice to have access to margin so that we could resell the services.
  • Along the lines of a reseller program, it would be great of Aweber allowed resellers to white label the interface and administrate multiple accounts from one agency account.
Aweber is particularly suited to small to medium businesses and organizations who need to manage their mailing lists and communicate periodically with their customers or members.

Aweber is not particularly suited to agencies who need to broker and provide these services to multiple clients. It's mainly an end-user application.
Read Greg Dungan's full review
Nicole Steen, M.A. profile photo
Score 4 out of 10
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We use it to create sign up forms and email campaigns. It allows us to send targeted emails and analyze campaign results which we can then use to enhance and improve our subsequent campaigns. Its interface is a bit outdated and the design options are too. It works well, though but probably not worth the price, given there are so many other email management software available.
  • Email segmentation - helpful for sending more targeted campaigns
  • Drag and drop email builder - standard interface, not bells and whistles, good for those who like it simple
  • Design options - very limited here, nothing like Constant Contact or MailChimp
  • User interface - the way the lists are separated is a bit unintuitive, having to remember to change the list you are in before creating an email was tough
It is well suited for bare bones type of people who don't need advanced design options. It is not suited for people who are not technologically savvy as the interface is not intuitive which can increase the learning curve.
Read Nicole Steen, M.A.'s full review
Gene Sower profile photo
Score 9 out of 10
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We use Aweber several ways: to send out newsletters for our own business. We also set up clients with their own Aweber accounts so we can use it on their behalf. The other way we use it is as an integration with Lead Pages to capture opt-ins for lead magnets on landing pages.
  • Autoresponders
  • Custom opt-in/sign up boxes
  • Third-party API integration
  • List segmentation
  • Great phone support
  • So many features that sometimes it's hard to find things.
  • Can't put lines or outlines around the actual newsletter templates when you make them from scratch. There should be a way to easily outline boxes/areas within the newsletters. There isn't like there is with some other email tools we use.
  • Can't upload messy lists of email addresses like I can with other programs we use. For instance, in other programs, I can upload a text file with names, addresses, punctuation, etc and the program will pull all the emails out of that mess into a nice neat list. Aweber can't do that.
Well suited to use in conjunction with an ebook or special report in terms of opt-ins and downloads. Less appropriate for newbies due to its increasing complexity and many features that not everyone will use.
Read Gene Sower's full review
Vilhelm Kruse profile photo
Score 7 out of 10
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We use Aweber to
  • manage contact list and campaigns
  • automate email sequences for webinars and small courses
  • handle subscribers to newsletters
  • as a hub between signing up and a website and adding a lead to a list
  • keep track of event participants for off and online workshops
  • segmenting our leads
  • part of our sales funnel
  • Managing subscribers and sending out bulk information as in newsletters. This is what it is built for and it is what it does best.
  • Automation. The automation is straightforward and easy to use. We use it for automated workshops where the participant gets an email every third day throughout the year.
  • I find segmenting lists hard to do with Aweber. There is the possibility of tagging, but last time I checked it was still in Beta.
  • I have found no real way of allowing my leads to self-maintain their information and self select which lists they are opted in on.
  • The UI feels outdated.
For a basic option and sending out newsletters, Aweber does the job and the automation is also straightforward to use. However, I feel I keep hitting the ceiling as to what it can do. For a company with a limited need for bulk email - free alternatives like MailChimp look very appealing.
Read Vilhelm Kruse's full review
No photo available
Score 4 out of 10
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We currently use Aweber in our marketing department exclusively to help automate our user acquisition and retention efforts. It helps us free up our bandwidth by automating tasks that would otherwise be done manually by an associate spending a few hours a week. The reports we export are easy to set up and easily actionable upon by higher levels of management.
  • Great and effective marketing automation makes your strategy more efficient
  • Form templates make building emails so much more simpler without having to know coding
  • Great and reliable deliverability rates for your promo and newsletters
  • Could use some additional tutorials for advanced usage of aweber
  • Lacking some of the filters for targeting email lists by geographical areas ie zip code or dma
  • Has a bit of a learning curve in order to fully implement the full offering of the solution
Aweber excels at email marketing in addition to the built-in solutions it offers such as automated marketing. This makes it perfect for all the triggered emails you need to create for various situations such as e-commerce abandoned cart emails to retain customers and improve your overall revenue. You'll have to review how you'd use the solution.
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Andy Ryan profile photo
Score 9 out of 10
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We used AWeber as our email marketing software for a few online product launches. It was used as the sole email marketing platform for a few years. It was used because it had multiple integrations with other software that we were using at the time. It also allowed us to collect lead information. We used it to automate emails to our email lists.
  • AWeber is good at integrating with other software such as LeadPages.
  • AWeber is good at organizing your contacts for email marketing.
  • AWeber is good at setting up automation for your email lists.
  • Overall, it takes some getting used to. The graphic user interface is a bit dated. It looks like multiple software engineers worked on it. It doesn't have a consistent flow and can be difficult to navigate.
  • It's not really easy or intuitive to get the automation set up.
  • The composing of the email section is strange. We had problems with how it looked on our screens vs. how it looked when we sent it out.
I would say AWeber is well suited for someone who is task oriented minded. Someone who is more of an engineer type brain. I wouldn't recommend AWeber for creatives or people who like their software to be pleasant to look at. It does its job well, but it isn't pretty.
Read Andy Ryan's full review
Anne Theriault profile photo
Score 9 out of 10
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I use Aweber to build relationships with my customers as well as provide value through blogging and mentoring. I also use Aweber to send out surveys to allow my clients to give me feedback on what their needs are. It's a great system as I can send hundreds of e-mails with a simple click. It allows me a great time saver and the system is very easy to use.
  • Aweber has a very simple platform with great tutorials on the site as well as up to date articles on the latest new developments and features.
  • Aweber has a superior customer service team. They are incredibly knowledgeable and always pleasant to speak with.
  • Aweber provides a tremendous library of pre-made templates, saving you a lot of time. It also allows you to customize the templates with simple drag and drop button, such as adding photos, coupons, logos, social media links and signature.
  • Deleting inactive subscribers after a certain period of time would be an added benefit.
  • Their price could be reduced to attract those just starting out online.
  • I cannot think of anything else. They are a great company.
Aweber is very well suited for anyone looking to build a subscriber list in order to market to their customers or clients. Whether you have an online business or an offline business, as long as you are collecting customer e-mails, you can and should be using AWeber to connect with, build relationships with, and provide value to your customers.
Read Anne Theriault's full review
Andreas Jones - LSSGB, CPP, CSCS profile photo
Score 10 out of 10
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Aweber has been extremely helpful with increasing productivity. Aweber has allowed me to improve communications with my clients. My client experience has improved, I am able to segment and direct messages to right customer at the right time. Sales have increase with our ability to communicate with our customers more efficiently and effectivelty
  • User interface and user experience
  • Segmenting
  • Follow ups
  • Intuitiveness
  • Pricing options
  • Mobile accessibility
Aweber is well suited to provide great customer experience with follow-ups, broadcasts and segmenting
Read Andreas Jones - LSSGB, CPP, CSCS's full review
Yvonne Herbst profile photo
Score 8 out of 10
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I am an independent marketing consulting agency offering website development and email marketing services for clients. I have used AWeber for my own email newsletters and set up client newsletters on aweber as well.

Business problems addressed: Growing a customer database / email list and communicating with prospects and customers efficiently.
  • Gets email past spam filters and into recipients' email inboxes
  • Customer support is great - love the telephone support when I have a question or am stuck.
  • Makes it easy to identify who has opened emails, who has not, and send emails to list segments based on opens / non-opens
  • Allows you to segment lists by other criteria, such as birthday. We have used Aweber to send out birthday offers to people on the list who have birthdays that month.
  • I like the wide selection of ready made opt in form designs that can be customized and embedded on client websites
  • I like the hosted opt-in form option where you can send people a link to an opt in form without having to host it on your own website .. great for people who need to build a list but don't have a website yet.
  • Double opt-in requirements. While I understand the rationale for double opt-in, I wish Aweber did not require double opt-in when importing email addresses from the client's existing client database as I feel we end up losing a good number of people who are existing customers and have given the business permission to email them but who either don't notice or don't take the extra step to confirm their subscription to the Aweber list.
  • The user interface when designing and setting up html newsletters is not as clearcut and obvious as Constant Contact; it takes more time to get the newsletters to "look right" using Aweber's existing templates.
  • I wish Aweber made it easier to embed a video message simply by inserting the video link or embed code into the email body. The process it seems to require (the last time I tried) was to create a screenshot of the video or insert the video thumbnail image and then link to the video in the right column link section .. it's a 2 step process and would be nice if it were a one click process. Not a deal breaker but I just feel like it could be faster and more efficient to embed video messages in an email.
Read Yvonne Herbst's full review
Nichol Skaggs profile photo
December 09, 2014

Why I like AWeber

Score 10 out of 10
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Verified User
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AWeber is being used to build lists and contact leads, for example newsletters, blog, telesummit or free giveaway. It is also being used for delivery of follow ups and broadcasts after a product is purchased, for example a coaching program.
  • AWeber keeps your lists organized well and gives you many customization abilities for individual lists.
  • AWeber makes it easy for you to cut and paste from word and pdf documents into the editor without first having to strip code which saves time.
  • AWeber keeps a library of images for you so you can easily insert them each time.
  • AWeber gives you many options to create nice looking opt in boxes and forms with custom branding and images for each individual list.
  • AWeber has excellent customer service.
  • AWeber has an intuitive work flow.
  • AWeber could use some improvement in the functionality and range of what options they provide in the editor. For example, it would be nice to have more font choices and if the editor would remember font color choices that are most used (it refreshes after saving). Sometimes the editor doesn't hold your font choice and so you have to go back and select your font choice again.
  • AWeber's editor functionality takes a little getting used to. Sometimes you have to line your image or paragraph blocks up differently than it looks in the editor. I always TEST my emails to make sure images and text aline nicely in the final email, overall it is a good layout and is still easier and less time consuming than writing html newsletters:)
  • It would be nice if AWeber created more customizable social media share buttons you could insert (as an option) that can be used when creating newsletters and blogs.
  • The url/link button could use some improvement as far as work flow goes, it is easy to link text or make a url live, but not easy to break the link on words, usually you have to delete and re-write the words.
  • AWeber should move the pop up image edit box over to the right more for a better work flow, so it doesn't overlap the editor, it makes it hard to delete and move blocks when it is overlapped with the pop up editor.
  • AWeber blog broadcasts are not very appealing visually.
  • It would be nice if AWeber provided more plain/customizable templates for your own branding that allows for background colors that match your branding for newsletter and blogs.
AWeber provides integration with other programs and gateways which makes it more versatile. You can integrate it with Paypal, WordPress, WordPress eStore, LeadPages, WishList, Etsy, Facebook and many other applications and systems. If you are looking for a communications/list building/email system at a fair price that will integrate with each of these pieces then AWeber would be a great choice.
Read Nichol Skaggs's full review
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Score 9 out of 10
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I use Aweber to stay in contact with my high school classmates. Keeping them informed of events and reunions. I also use Aweber for my clients to promote their services and publish their weekly newsletters. The reason I've been using Aweber for 11 years is because it is reliable and easy to use. I think they have been on the block longer or as long as other providers in the email marketing, autoresponder space. They are starting to offer sophisticated automation tools to help them compete with the likes of Infusionsoft and ActiveCampaign.
  • Aweber's email deliverability is among the best in the industry. I have used other email services and Aweber is superior in deliverability.
  • It is easy to setup an autoresponder sequence, a series of time delayed emails delivered over a period of time. This makes it super easy to follow up with leads and customers.
  • Aweber's blog broadcast features makes it easy to notify subscribers of new content on your blog. It can be setup to broadcast when ever you make a new post or summarize posts on a periodic basis.
  • Aweber's drag and drop email designer could be a little easier to use.
  • It is difficult to design templates for the casual user, they almost always need help.
  • The user interface is a little friendlier to a techy than a noobie. MailChimp is much easier to use but I would NEVER recommend MailChimp for serious marketers.
If you are looking for a reliable, easy to use, sophisticated auto responder service with a good track record, look no farther than Aweber. Their email deliverability, tools, automation and segmenting are excellent. While their user interface and email editor could stand some improvement, just about anyone should be able to get a decent looking newsletter and emails right out of the box. However, if you are looking for more automation, tags and segmenting, theirs is just developing and you might find a better fit with ActiveCampaign or Infusionsoft.
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Score 5 out of 10
Vetted Review
Verified User
Review Source
I don't personally use AWeber for my company. I am a freelance graphic designer and web designer/manager and some of my clients have used AWeber in the past.
  • Setting up client segment lists is very easy and intuitive to do.
  • Creating email sequences is also very easy to do - once an acceptable template is created.
  • The opt-in forms that I have set up for clients to use work smoothly and I don't recall any instance where one failed.
  • I wish there was a way to put opt-in sequences into a "test mode" so that someone like me can opt-into a list multiple times without having to go into AWeber and delete my record every time.
  • I think it should be really easy to have people added to multiple lists when they fill out a single form
I think for a company with a fairly small customer base, AWeber is on par with similar programs like 1ShoppingCart & Constant Contact.
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Score 4 out of 10
Vetted Review
Verified User
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[It was] used by our email marketing team for ourselves and on behalf of clients. It's a fine entry-level email marketing tool with basic features.
  • Basic Email Newsletters
  • Basic Metrics and Reporting
  • Custom Forms
  • Too Basic for sophisticated campaigns.
  • Could use e-commerce functionality.
Well-suited: Solopreneurs and others just starting out with limited email marketing experience.

Poorly-suited for agencies or marketing teams with more robust marketing needs.
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Ron Davis profile photo
Score 6 out of 10
Vetted Review
Verified User
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I've used AWeber both to manage email lists for my own websites and implemented custom software for client websites. For my own sites, I installed web sign-up forms, created autoresponder series, and sent broadcast messages. As a consultant I have written custom code to move addresses between email lists and to synchronize AWeber email lists and other email providers via the AWeber API.
  • Getting started is easy. You can have an email list created and on your website in minutes.
  • Auto-responder series are easy and intuitive to set up.
  • They provide excellent support via their forums for their API.
  • AWeber's delivery rate is at the top of the industry.
  • Aweber has very specific rules for how you can add addresses to their email lists. This improves deliverability but can interfere with normal business practices.
  • You can do things via the API you can't via the web interface, like move a subscriber from one list to another.
  • AWeber has not way to "hibernate" your list. Pricing is strictly on how many people are on your lists, even if you aren't sending any emails. Therefore it is easy to get into a situation where you are paying for a higher tier of service than you are using because your total list size is big, but you only send to part of it.
When you are new and have no list, or a small list, it is great. It's the starter service. It works well for larger lists to, but the costs go up, so you'd better be generating income from those bigger lists. If you need to send emails based on what a user does in another email, there isn't any support for that.
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Feature Scorecard Summary

WYSIWYG email editor (22)
A/B testing (4)
Mobile optimization (19)
Email deliverability (23)
List management (23)
Triggered drip sequences (19)
Dashboards (19)
Standard reports (23)
Custom reports (18)

About AWeber

AWeber is comprised of email marketing and automation tools which the vendor says are trusted by over 100,000 entrepreneurs and small businesses. The vendor aims to help companies turn passive prospects into loyal customers with mobile-friendly HTML email newsletters, engaging autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for your website or blog, and more. Live customer support, 100 app integrations and free mobile apps to grow and manage email lists are included.

AWeber Features

Email & Online Marketing Features
Has featureWYSIWYG email editor
Does not have featureDynamic content
Does not have featureAbility to test dynamic content
Does not have featureLanding pages
Does not have featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability
Has featureList management
Has featureTriggered drip sequences
Reporting & Analytics Features
Has featureDashboards
Has featureStandard reports
Has featureCustom reports
Additional Features
Has featureSubscriber segmentation

AWeber Screenshots

AWeber Integrations

WordPress, Leadpages, Drupal, Cyfe, Geckoboard, RavenTools, Rafflecopter, Antavo, Shopify, Woobox, Unbounce, Instapage, KickoffLabs, ManyContacts,, Zendesk, Wistia, Eventbrite, MeetingBurner, ShortStack, 2Checkout, WooCommerce, Wishpond, Zapier, Vzaar, SumoMe, EZ Texting, Magento Commerce Cloud (formerly Magento), Facebook, PayPal, Rainmaker, Launch Effect, Heyo, ViralSweep, Gleam, Contest Domination, Clickbank, Zaxaa, Etsy, Moonclerk, @Pay, Selz, Ultracart, StoreYa, OptimizePress, Meg, Lander, OptinMonster, Digioh, MailMunch, PadiAct, Justuno, Elevatr, OnSpot Social, Pippity, SplashPost, AddThis, Privy, Member Mouse, aMember Pro, Member Sonic, Wishlist, AW Pro Tools, Viewbix, FormGet, CallLoop

AWeber Competitors


Has featureFree Trial Available?Yes
Does not have featureFree or Freemium Version Available?No
Does not have featurePremium Consulting/Integration Services Available?No
Entry-level set up fee?No

After a 30-day free trial, pricing is determined based on the total number of subscribers in your account. Pricing starts as low as $19/mo. Additional savings are available by paying quarterly or annually.

AWeber Support Options

 Free Version
Live Chat
Social Media
Video Tutorials / Webinar

AWeber Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android