Azure Bing Search vs. Google Search Console

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Azure Bing Search
Score 8.1 out of 10
N/A
Microsoft Azure hosts a range of Bing Search tools for enterprise applications. These include: -Bing Custom Search -Bing Autosuggest -Bing Entity Search -Bing Image Search -Bing News Search -Bing Video Search -Bing Visual Search -Bing Web SearchN/A
Google Search Console
Score 9.0 out of 10
N/A
Google Search Console is a search engine optimization software solution offered by Google.N/A
Pricing
Azure Bing SearchGoogle Search Console
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Azure Bing SearchGoogle Search Console
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Azure Bing SearchGoogle Search Console
Considered Both Products
Azure Bing Search
Chose Azure Bing Search
It's our go-to tool - safe, steady, reliable, and good. Security and safety for work is our top concern and azure does it all. We love it! When we need to search something game-related, like for example, a sprite c00 or something like that, it gives us good results regarding …
Google Search Console

No answer on this topic

Features
Azure Bing SearchGoogle Search Console
SEO
Comparison of SEO features of Product A and Product B
Azure Bing Search
-
Ratings
Google Search Console
6.1
54 Ratings
23% below category average
Keyword analysis00 Ratings8.346 Ratings
Backlink management00 Ratings4.642 Ratings
SERP ranking tracking00 Ratings7.044 Ratings
Page grader00 Ratings5.032 Ratings
Competitive analysis00 Ratings2.017 Ratings
Site audit / diagnostics00 Ratings7.646 Ratings
Site recommendations00 Ratings6.243 Ratings
Task management00 Ratings8.518 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Azure Bing Search
-
Ratings
Google Search Console
7.0
51 Ratings
8% below category average
Local SEO00 Ratings4.536 Ratings
Social SEO00 Ratings8.019 Ratings
Mobile SEO00 Ratings7.648 Ratings
Global SEO00 Ratings8.042 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Azure Bing Search
-
Ratings
Google Search Console
8.1
51 Ratings
4% below category average
Multi-domain support00 Ratings8.045 Ratings
Integration with web analytics tools00 Ratings8.248 Ratings
Best Alternatives
Azure Bing SearchGoogle Search Console
Small Businesses
Yext
Yext
Score 8.9 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Guru
Guru
Score 9.4 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Guru
Guru
Score 9.4 out of 10
Conductor
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Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Azure Bing SearchGoogle Search Console
Likelihood to Recommend
8.0
(3 ratings)
9.2
(54 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
9.0
(6 ratings)
Support Rating
-
(0 ratings)
6.1
(8 ratings)
User Testimonials
Azure Bing SearchGoogle Search Console
Likelihood to Recommend
Microsoft
If your desire is to use an Azure Bing Custom Search API for a definitive solution, I recommend that you run a test instance and try it out first. Test it and you will see how easy it is to get the results you want. Take the opportunity to test how easy it is to search for your user
Read full review
Google
There are lots of tools and platforms that help us rank well on search engines. While that is helpful, we do need to know how those efforts paid off. This is where Google Search Console comes in. It is vital for every business or website trying to rank well on search engines to have Google Search Console so that they can track their performance and make necessary adjustments.
Read full review
Pros
Microsoft
  • Searching
  • API for custom search integration
  • Recommending solutions for our products
  • Search Engine Optimization (SEO) options
Read full review
Google
  • You can also submit your sitemap directly to Google and get it crawled.
  • You can also index and crawl you updated and new webpages.
  • It also displays errors that are preventing your site pages to get indexed in Google.
  • You get a list of all the keywords for which your site is ranking.
  • You can track its position, CTR and impressions.
Read full review
Cons
Microsoft
  • Amount of results
  • Marketing (still not really used)
  • Algorithms regarding safe x non-safe x work safe
Read full review
Google
  • It can be a little difficult to navigate
  • More training resources would be an asset. A beginner is given the power to completely destroy a sites search results at the push of a button. Likewise it is a powerful tool to enhance search results also.
  • An option to take care of multiple versions of the same site simultaneously would be helpful. An option to use the same validation script across all versions and administer them simultaneously would be a time save (i.e. non-www, www, http://, and https:// versions of the same site).
Read full review
Usability
Microsoft
No answers on this topic
Google
It's easy to use, but some features are lacking a clear explanation. Somethings don't always match up. For example, the Core Web Vitals often doesn't match what you would see in the Chrome Lighthouse report or the Google Page Speed Insights tool. The tool itself is a little too basic and has to be used alongside other SEO tools and other Google properties such as Analytics
Read full review
Support Rating
Microsoft
No answers on this topic
Google
As with all Google software, your primary source of help is their forums, their knowledge base articles, or whatever tutorials you can find on the web. Often answers on their forums are not straightforward and may not address the actual issue you're experiencing. The KB articles are typically written like instruction manuals - for better or for worse. Tutorials on the web may vary, but the odds are good someone out there had the same questions as you and was kind enough to document their experience.
Read full review
Alternatives Considered
Microsoft
Azure Bing Custom Search is a commercial-grade solution that lets you create a highly personalized web search experience that delivers dramatically better and more relevant results. While Bing's Web Search API lets you search the entire web, Bing's Custom Search lets you select the slices of the web you want to search and control the ranking when searching within the targeted webspace.
Read full review
Google
SEMRush is a supplementary tool we use to provide competitive analysis. While it does, or should, provide the same data that Search Console does, but I only fully trust Search Console when it comes to basic performance in Google for the sites we develop and own. SEMRush, and other products like it, does provide much more in-depth insights that can help drive business decisions, including site performance on other search engines, along putting organic and paid search performance in one spot. However, SEMRush costs money while Search Console is free.
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Return on Investment
Microsoft
  • Increase in productivity
  • Better yield in income
  • Satisfied customers
Read full review
Google
  • Given that this is a free tool, the return on investment has been particularly high - we've identified and addressed a few site issues that could have meant a reduction in search traffic.
  • Our organic search traffic has been on the rise in part due to the insights gained from the search traffic analytics provided within the console.
Read full review
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