Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Azure Data Factory
Score 8.0 out of 10
N/A
Microsoft's Azure Data Factory is a service built for all data integration needs and skill levels. It is designed to allow the user to easily construct ETL and ELT processes code-free within the intuitive visual environment, or write one's own code. Visually integrate data sources using more than 80 natively built and maintenance-free connectors at no added cost. Focus on data—the serverless integration service does the rest.N/A
Fivetran
Score 8.4 out of 10
N/A
Fivetran replicates applications, databases, events and files into a high-performance data warehouse, after a five minute setup. The vendor says their standardized cloud pipelines are fully managed and zero-maintenance. The vendor says Fivetran began with a realization: For modern companies using cloud-based software and storage, traditional ETL tools badly underperformed, and the complicated configurations they required often led to project failures. To streamline and accelerate…
$0.01
per credit
Cortana (discontinued)
Score 7.5 out of 10
N/A
Microsoft's Cortana was a general purpose productivity assistant, that has been deprecated as a standalone product.N/A
Pricing
Azure Data FactoryFivetranCortana (discontinued)
Editions & Modules
No answers on this topic
Starter
$0.01
per credit
Standard
$0.01
per credit
Enterprise
$0.01
per credit
No answers on this topic
Offerings
Pricing Offerings
Azure Data FactoryFivetranCortana (discontinued)
Free Trial
NoYesNo
Free/Freemium Version
NoNoNo
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Azure Data FactoryFivetranCortana (discontinued)
Considered Multiple Products
Azure Data Factory
Chose Azure Data Factory
Azure Data Factory is more of a universal pipeline. SAP BW is a tool offering good SAP connectivity but very limited third-party connectivity. The same is the case with BW4hana. Sap DataSphere is offering better connectivity with SAP sources, but not so good when compared to …
Chose Azure Data Factory
Informatica is a great product. However, given the Azure ecosystem and the pay-as-you-go model's optimal cost, Azure Data Factory was our choice. Also, it is better on the data ingestion and orchestration side. For complex data transformation, we can consider technologies like …
Chose Azure Data Factory
Azure Data Factory fits well into our overall systems architecture where we already utilize largely Azure services and also Microsoft based products in the on-premises environment. I think cost structure is also very competitive with Azure Data Factory. Most services provide a …
Chose Azure Data Factory
Azure Data Factory helps us automate to schedule jobs as per customer demands to make ETL triggers when the need arises. Anyone can define the workflow with the Azure Data Factory UI designer tool and easily test the systems. It helped us automate the same workflow with …
Chose Azure Data Factory
The easy integration with other Microsoft software as well as high processing speed, very flexible cost, and high level of security of Microsoft Azure products and services stack up against other similar products.
Chose Azure Data Factory
I'd chose data factory because its very easy to use, its UI is beautiful, it's library for .net is very useful and it lives within the microsoft ecosystem.
Chose Azure Data Factory
Azure Data Factory is a relatively new player in the space, and its feature set marks it as such. It does not have the full features of a more mature product set such as any of the above. However, it does allow for the creation of ETL/ELT flows/pipelines with minimal initial …
Fivetran
Chose Fivetran
Matillion requires a lot more initial setup effort and the resulting schemas are also much more "raw" data than the nicely cleaned schemas which Fivetran provides. Therefore it would also require more (manual) post-processing efforts compared to Fivetran. So the savings on time …
Chose Fivetran
Fivetran is much easier to set up and maintain. Airbyte still had a degree of technical knowledge requirement that we didn't have the resources to commit. Fivetran allowed a non-technical employee to establish pipelines and immediately start using the data without having to …
Chose Fivetran
Fivetran is a powerful data replication tool that supported use cases for organization-wide data platforms.
Chose Fivetran
We never seriously considered using anything else. Our data engineers had used Fivetran extensively in previous roles so when it came time to make a decision, there wasn't much of a process. They gladly signed the contract with Fivetran pretty quickly.
Chose Fivetran
Fivetran came well with the connectors' availability and updates with the source changes.
We had an idea on data requirements in our case which helped us to work out on cost implication and take a decision for Fivetran as a data provider for our organization.
These were 2 …
Chose Fivetran
Fivetran is more intuitive and easier to use than code-based ETL/ELT tools. The data modelling Fivetran performs makes the data more usable more quickly. Fivetran's dbt support and integration is unique.
Chose Fivetran
Honestly, we haven't done much investigation in a while, it just works 360 days of the year. The other five days there may be a hiccup that will throw us a day off of data, but it gets caught up in the end.
Cortana (discontinued)
Chose Cortana (discontinued)
IBM Watson Assistant has been early into this market and has improved a lot over time compared to Azure AI Cortana. More documentation related to the services. But Ease of integration Azure AI ranks over IBM Watson Assistant. And again in terms of services offered under the …
Chose Cortana (discontinued)
- Lower acquisition cost (my institution has other contracts with Microsoft which lowers the global cost of many tools and technologies)
- More learning and study material available (which facilitates learning by teams
- More intuitive technology
Chose Cortana (discontinued)
Have not evaluate any other similar products, we are a Microsoft Software house so it was a logical decision to use Cortana over other alternatives.
Features
Azure Data FactoryFivetranCortana (discontinued)
Data Source Connection
Comparison of Data Source Connection features of Product A and Product B
Azure Data Factory
8.5
Ratings
2% above category average
Fivetran
10.0
Ratings
19% above category average
Cortana (discontinued)
-
Ratings
Connect to traditional data sources9.00 Ratings10.00 Ratings00 Ratings
Connecto to Big Data and NoSQL8.00 Ratings10.00 Ratings00 Ratings
Data Transformations
Comparison of Data Transformations features of Product A and Product B
Azure Data Factory
7.8
Ratings
4% below category average
Fivetran
7.4
Ratings
9% below category average
Cortana (discontinued)
-
Ratings
Simple transformations8.70 Ratings7.50 Ratings00 Ratings
Complex transformations7.00 Ratings7.30 Ratings00 Ratings
Data Modeling
Comparison of Data Modeling features of Product A and Product B
Azure Data Factory
6.3
Ratings
22% below category average
Fivetran
6.2
Ratings
23% below category average
Cortana (discontinued)
-
Ratings
Data model creation4.40 Ratings2.00 Ratings00 Ratings
Metadata management5.50 Ratings4.00 Ratings00 Ratings
Business rules and workflow6.00 Ratings8.00 Ratings00 Ratings
Collaboration7.00 Ratings7.80 Ratings00 Ratings
Testing and debugging6.30 Ratings9.00 Ratings00 Ratings
Data Governance
Comparison of Data Governance features of Product A and Product B
Azure Data Factory
5.7
Ratings
34% below category average
Fivetran
8.3
Ratings
3% above category average
Cortana (discontinued)
-
Ratings
Integration with data quality tools4.30 Ratings8.30 Ratings00 Ratings
Integration with MDM tools7.00 Ratings8.30 Ratings00 Ratings
Best Alternatives
Azure Data FactoryFivetranCortana (discontinued)
Small Businesses
Skyvia
Skyvia
Score 10.0 out of 10
Skyvia
Skyvia
Score 10.0 out of 10

No answers on this topic

Medium-sized Companies
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.0 out of 10
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.0 out of 10

No answers on this topic

Enterprises
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.0 out of 10
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.0 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
Azure Data FactoryFivetranCortana (discontinued)
Likelihood to Recommend
7.3
(0 ratings)
8.2
(0 ratings)
7.1
(0 ratings)
Usability
7.7
(0 ratings)
9.0
(0 ratings)
-
(0 ratings)
Performance
-
(0 ratings)
8.0
(0 ratings)
-
(0 ratings)
Support Rating
7.0
(0 ratings)
-
(0 ratings)
-
(0 ratings)
User Testimonials
Azure Data FactoryFivetranCortana (discontinued)
Likelihood to Recommend
Azure Data Factory is a great data integration tool for developing a cloud data platform, especially within the Azure ecosystem. Azure Data Factory is very good for the Data Ingestion part. It can work for simple data transformation with its Data Flow, but it will also need cluster configuration, and there is some cost. Also, it is an excellent tool for orchestrating data pipelines. But for complex data transformations, you may need to use technologies like Databricks and PySpark.
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[Fivetran is] very well suited when you are using popular and common data sources, such as the major ad platforms, and SaaS platforms such as Salesforce. If the majority of your data sources are custom internal applications or databases, may be less value as you aren't leveraging the delivered connectors.
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As a provider of software applications to the legal market there is not a huge amount that the Cortana Intelligence suite can be utilised for though at the speed that new features are being added I suspect that will change very quickly. However the current functionality is clearly really well suited for e-commerce companies or vertical markets where process is very prescriptive and linear.
Read full review
Pros
  • It allows copying data from various types of data sources like on-premise files, Azure Database, Excel, JSON, Azure Synapse, API, etc. to the desired destination.
  • We can use linked service in multiple pipeline/data load.
  • It also allows the running of SSIS & SSMS packages which makes it an easy-to-use ETL & ELT tool.
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  • Simplified ETL from a wide range of data sources
  • Stable and painless data pipeline
  • Granular control over what parts of the data source are loaded
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  • Ease of Integration for all AI services.
  • Reduced time for development.
  • A one stop for all AI related services.
Read full review
Cons
  • Limited source/sink (target) connectors depending on which area of Azure Data Factory you are using.
  • Does not yet have parity with SSIS as far as the transforms available.
Read full review
  • Doesn't include support for a Kinesis stream as a data source so couldn't be used for some use cases under consideration
  • Doesn't support the use of "BEFORE DELETE" triggers
  • No support for serverless Aurora
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  • The language understanding service can be a little overwhelming at first trying to understand the differnces between intents and entities
Read full review
Usability
So far product has performed as expected. We were noticing some performance issues, but they were largely Synapse related. This has led to a shift from Synapse to Databricks. Overall this has delayed our analytic platform. Once databricks becomes fully operational, Azure Data Factory will be critical to our environment and future success.
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Very easy and intuitive to setup and maintain as there usually are not that many options. Very well documented (e.g. how to setup each connector, how the schema looks like, any specific features of this connector etc.). Also the operation is intuitive, e.g. you have status pages, log pages, configuration pages etc. for each connector.
Read full review
No answers on this topic
Performance
No answers on this topic
It runs pretty well and gets our data from point A to point cluster quickly enough. Honestly, it's not something I think about unless it breaks and that's pretty rare.
Read full review
No answers on this topic
Support Rating
We have not had need to engage with Microsoft much on Azure Data Factory, but they have been responsive and helpful when needed. This being said, we have not had a major emergency or outage requiring their intervention. The score of seven is a representation that they have done well for now, but have not proved out their support for a significant issue
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No answers on this topic
No answers on this topic
Alternatives Considered
Azure Data Factory is more of a universal pipeline. SAP BW is a tool offering good SAP connectivity but very limited third-party connectivity. The same is the case with BW4hana. SAP Datasphere is offering better connectivity with SAP sources, but not so good when compared to adf. Power Center of Informatica is a legacy tool, and Anaplan is a planning tool with limited connectivity options.
Read full review
Fivetran came well with the connectors' availability and updates with the source changes. We had an idea on data requirements in our case which helped us to work out on cost implication and take a decision for Fivetran as a data provider for our organization. These were 2 places where Fivetran out-performed, other vendors.
Read full review
IBM Watson Assistant has been early into this market and has improved a lot over time compared to Azure AI Cortana. More documentation related to the services. But Ease of integration Azure AI ranks over IBM Watson Assistant. And again in terms of services offered under the ecosystem, Azure AI precedes IBM Watson Assitant.
Read full review
Return on Investment
  • Cost Savings: By automating our ETL processes with Azure Data Factory, we've reduced manual data handling by approximately 60%. This translates to savings from reduced man-hours and the overhead of maintaining legacy systems.
  • Timeliness: Our report generation time has reduced by 70% with Azure Data Factory's scheduled pipelines. Faster insights mean quicker decisions for us, enabling our teams to capitalize on time-sensitive opportunities. We can easily share the data visualizations to all stakeholders.
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  • Saved a lot of manual development days (unable to quantify)
  • Accelerated the time to add a new source to the data warehouse a lot
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  • We do not yet have measurements and impact indicators for the adoption of Azure IA. But I believe it will be of high impact in the years to come.
  • We can improve our analysis and optimize team time
  • We can improve our digitization
Read full review
ScreenShots