Azure DevOps vs. Ontraport

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Azure DevOps
Score 8.2 out of 10
N/A
Azure DevOps (formerly VSTS, Microsoft Visual Studio Team System) is an agile development product that is an extension of the Microsoft Visual Studio architecture. Azure DevOps includes software development, collaboration, and reporting capabilities.
$2
per GB (first 2GB free)
Ontraport
Score 9.7 out of 10
N/A
ONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.
$29
per month
Pricing
Azure DevOpsOntraport
Editions & Modules
Azure Artifacts
$2
per GB (first 2GB free)
Basic Plan
$6
per user per month (first 5 users free)
Azure Pipelines - Self-Hosted
$15
per extra parallel job (1 free parallel job with unlimited minutes)
Azure Pipelines - Microsoft Hosted
$40
per parallel job (1,800 minutes free with 1 free parallel job)
Basic + Test Plan
$52
per user per month
No answers on this topic
Offerings
Pricing Offerings
Azure DevOpsOntraport
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsOntraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial. Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
More Pricing Information
Community Pulse
Azure DevOpsOntraport
Features
Azure DevOpsOntraport
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Azure DevOps
-
Ratings
Ontraport
9.0
17 Ratings
17% above category average
WYSIWYG email editor00 Ratings8.216 Ratings
Dynamic content00 Ratings10.014 Ratings
Ability to test dynamic content00 Ratings8.37 Ratings
Landing pages00 Ratings10.016 Ratings
A/B testing00 Ratings9.912 Ratings
Mobile optimization00 Ratings8.410 Ratings
Email deliverability reporting00 Ratings6.016 Ratings
List management00 Ratings10.016 Ratings
Triggered drip sequences00 Ratings9.813 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Azure DevOps
-
Ratings
Ontraport
5.5
17 Ratings
35% below category average
Lead nurturing automation00 Ratings7.115 Ratings
Lead scoring and grading00 Ratings2.413 Ratings
Data quality management00 Ratings2.614 Ratings
Automated sales alerts and tasks00 Ratings10.016 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Azure DevOps
-
Ratings
Ontraport
7.7
8 Ratings
4% above category average
Calendaring00 Ratings6.25 Ratings
Event/webinar marketing00 Ratings9.38 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Azure DevOps
-
Ratings
Ontraport
7.1
4 Ratings
4% below category average
Social sharing and campaigns00 Ratings7.13 Ratings
Social profile integration00 Ratings7.24 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Azure DevOps
-
Ratings
Ontraport
9.3
16 Ratings
24% above category average
Dashboards00 Ratings10.015 Ratings
Standard reports00 Ratings8.012 Ratings
Custom reports00 Ratings10.010 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Azure DevOps
-
Ratings
Ontraport
7.3
15 Ratings
2% below category average
API00 Ratings3.011 Ratings
Role-based workflow & approvals00 Ratings9.09 Ratings
Customizability00 Ratings10.013 Ratings
Integration with Salesforce.com00 Ratings7.31 Ratings
Integration with Microsoft Dynamics CRM00 Ratings7.31 Ratings
Integration with SugarCRM00 Ratings7.31 Ratings
Best Alternatives
Azure DevOpsOntraport
Small Businesses
GitHub
GitHub
Score 9.1 out of 10
Vbout
Vbout
Score 9.9 out of 10
Medium-sized Companies
GitHub
GitHub
Score 9.1 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
Perforce P4
Perforce P4
Score 7.2 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Azure DevOpsOntraport
Likelihood to Recommend
8.4
(69 ratings)
10.0
(20 ratings)
Likelihood to Renew
10.0
(3 ratings)
9.1
(8 ratings)
Usability
7.8
(9 ratings)
7.8
(3 ratings)
Performance
-
(0 ratings)
7.7
(4 ratings)
Support Rating
8.1
(11 ratings)
9.0
(3 ratings)
In-Person Training
-
(0 ratings)
9.1
(1 ratings)
Implementation Rating
10.0
(1 ratings)
9.1
(2 ratings)
Product Scalability
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
Azure DevOpsOntraport
Likelihood to Recommend
Microsoft
Azure DevOps works well when you’ve got larger delivery efforts with multiple teams and a lot of moving parts, and you need one place to plan work, track it properly, and see how everything links together. It’s especially useful when delivery and development are closely tied and you want backlog items, code and releases connected rather than spread across tools. Where it’s less of a fit is for small teams or simple pieces of work, as it can feel like more setup and process than you really need, and non-technical users often struggle with the interface. It also isn’t great if you want instant, easy programme-level views or a very visual planning experience without putting time into configuration.
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Ontraport
Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.
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Pros
Microsoft
  • Utilize Git as a repository to share work between multiple users
  • Ability to configure Pipelines to build containers to run virtual deployments and testing scripts.
  • Split individual tasks and relate to master documents for quick navigation and ability to see overall picture of project.
  • Track status of each task
  • Integrate with Git to utilize branches, merging, approvals, history, etc.
Read full review
Ontraport
  • Dashboards for our daily stats.
  • The email follows up and broadcasts are simple and easy.
  • Sales and marketing can now see the impact they have working together. Nobody can point finger anymore.
  • They have the best customer support. I can't tell you how many times they have walked me through the problems that I created.
  • Amazing email inboxing.
Read full review
Cons
Microsoft
  • I did mention it has good visibility in terms of linking, but sometimes items do get lost, so if there was a better way to manage that, that would be great.
  • The wiki is not the prettiest thing to look at, so it could have refinements there.
  • It could improve the search slightly better.
Read full review
Ontraport
  • Wish they had more options for their forms. Would really like to use multi-step forms.
  • A lot of times their forms load slowly on the website. Would like to see them speed up their services.
  • Their broadcasting options are legacy. There are better options out there for sending broadcast messages.
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Likelihood to Renew
Microsoft
I don't think our organization will stray from using VSTS/TFS as we are now looking to upgrade to the 2012 version. Since our business is software development and we want to meet the requirements of CMMI to deliver consistent and high quality software, this SDLC management tool is here to stay. In addition, our company uses a lot of Microsoft products, such as Office 365, Asp.net, etc, and since VSTS/TFS has proved itself invaluable to our own processes and is within the Microsoft family of products, we will continue to use VSTS/TFS for a long, long time.
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Ontraport
My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
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Usability
Microsoft
It's a great help to get more information about new feature release and stay updated on what the dev team is working on. I like how easy it is to just login and read through the work items. Each work item has basic details: Title, Description, Assigned to, State, Area (what it belongs to), and iteration (when it’s worked on). See image above.They move through different states (New → Discovery → Ready for Prod → etc.).
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Ontraport
The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
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Performance
Microsoft
No answers on this topic
Ontraport
Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
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Support Rating
Microsoft
When we've had issues, both Microsoft support and the user community have been very responsive. DevOps has an active developer community and frankly, you can find most of your questions already asked and answered there. Microsoft also does a better job than most software vendors I've worked with creating detailed and frequently updated documentation.
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Ontraport
The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
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In-Person Training
Microsoft
No answers on this topic
Ontraport
I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
Read full review
Implementation Rating
Microsoft
Was not part of the process.
Read full review
Ontraport
If you know your business, ONTRAPORT is easy
Read full review
Alternatives Considered
Microsoft
Microsoft Planner is used by project managers and IT service managers across our organization for task tracking and running their team meetings. Azure DevOps works better than Planner for software development teams but might possibly be too complex for non-software teams or more business-focused projects. We also use ServiceNow for IT service management and this tool provides better analysis and tracking of IT incidents, as Azure DevOps is more suited to development and project work for dev teams.
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Ontraport
Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
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Scalability
Microsoft
No answers on this topic
Ontraport
With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
Read full review
Return on Investment
Microsoft
  • We have saved a ton of time not calculating metrics by hand.
  • We no longer spend time writing out cards during planning, it goes straight to the board.
  • We no longer track separate documents to track overall department goals. We were able to create customized icons at the department level that lets us track each team's progress against our dept goals.
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Ontraport
  • We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
  • Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
  • Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.
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ScreenShots

Ontraport Screenshots

Screenshot of Manage, track, sort and add to a contact listScreenshot of Design professional emails, forms and landing pages with block formatsScreenshot of Utilize the Support Center's in-depth advice on maximizing Ontraport's features