What users are saying about
28 Ratings
28 Ratings
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Score 8 out of 101

Likelihood to Recommend

Ontraport

ONTRAPORT is great if you have a scalable team, and want to keep people accountable for their tasks.It's not so great for agile development. Things can feel like they happen a bit too slow, and it's scary to test out small ideas. I realize this is rather subjective.
Andrew Muller profile photo

Feature Rating Comparison

Email & Online Marketing

Ontraport
7.9
WYSIWYG email editor
Ontraport
8.4
Dynamic content
Ontraport
7.3
Ability to test dynamic content
Ontraport
8.3
Landing pages
Ontraport
7.1
A/B testing
Ontraport
5.3
Mobile optimization
Ontraport
7.5
Email deliverability
Ontraport
8.4
List management
Ontraport
9.2
Triggered drip sequences
Ontraport
9.6

Lead Management

Ontraport
8.6
Lead nurturing
Ontraport
9.2
Lead scoring and grading
Ontraport
8.5
Data quality management
Ontraport
8.3
Automated sales alerts and tasks
Ontraport
8.5

Campaign Management

Ontraport
6.9
Calendaring
Ontraport
6.2
Event/webinar marketing
Ontraport
7.6

Social Media Marketing

Ontraport
7.1
Social sharing and campaigns
Ontraport
7.1
Social profile integration
Ontraport
7.2

Reporting & Analytics

Ontraport
8.5
Dashboards
Ontraport
8.1
Standard reports
Ontraport
8.3
Custom reports
Ontraport
9.1

Platform & Infrastructure

Ontraport
7.9
API
Ontraport
9.0
Role-based workflow & approvals
Ontraport
8.0
Customizability
Ontraport
8.7
Integration with Salesforce.com
Ontraport
7.3
Integration with Microsoft Dynamics CRM
Ontraport
7.3
Integration with SugarCRM
Ontraport
7.3

Pros

Ontraport

  • It automatically lets sales people and marketers know which contacts in the database are the most active and even allows you to see which web pages a particular contact has visited.
  • The marriage of rules and sequences allows us to sit down with clients and map out their marketing, sales and customer service processes and then program ONTRAPORT to carry them out. The business guides the software, not the other way around.
  • ONTRAPORT encourages a mix of communications; email, post card, postal and text messages. This helps keep the relationship real with the contacts. They don't feel like they are just on an email list. They are communicated in a way that matches their behavior and preferences.
Chad Root profile photo

Cons

Ontraport

  • Its blessing is its curse. Too much flexibility and a broad range of features means it can be hard to use to its full potential if you're not familiar with it and some of the features are not as advanced as stand alone solutions; like email templates for example.
  • The shopping cart and gateway communications are not really geared for product sales yet. It's coming though.
  • Reporting is a challenge. It's very flexible because you can download just about anything. You just have to figure out how to report it.
Chad Root profile photo

Likelihood to Renew

Ontraport

Ontraport 9.1
Based on 8 answers
We're committed to the platform and have built our business with it.
Chad Root profile photo

Usability

Ontraport

Ontraport 7.8
Based on 3 answers
The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes.When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
Eric Foronjy profile photo

Performance

Ontraport

Ontraport 7.7
Based on 4 answers
Very responsive system - and if the infrequent delay or mishap occurs, they are quick to respond.
Bill Miles profile photo

Support

Ontraport

Ontraport 9.0
Based on 3 answers
The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
No photo available

In-Person Training

Ontraport

Ontraport 9.1
Based on 1 answer
I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
David Jaeger profile photo

Implementation

Ontraport

Ontraport 9.1
Based on 2 answers
If you know your business, ONTRAPORT is easy
Chad Root profile photo

Alternatives Considered

Ontraport

ONTRAPORT allows automation and having the best of ShoppingCart and Aweber in one package. Beside the fact that ONTRAPORT doesn't handle inventory as ShoppingCart does, we still love the ability to have one source to manage our products and customers in one location.
Chris Castillo profile photo

Scalability

Ontraport

Ontraport 8.2
Based on 1 answer
With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
Jen Levitz profile photo

Return on Investment

Ontraport

  • Because I'm connecting more consistently, I am seeing a quick turn in my sales cycle
  • The task management feature ensures that we are delivering consistent service to our customers
  • With lead flow mostly automated, the team in freed up to actually work with clients, rather than trying to just manage relationships
Jen Levitz profile photo

Pricing Details

Ontraport

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Ontraport Editions & Modules

Edition
Pro$2971
Basic$792
Plus$1473
Enterprise$4974
  1. per month (3 Users -- up to 10,000 Contacts)
  2. per month (1 User -- up to 1,000 contacts)
  3. per month (2 Users -- up to 2,500 Contacts)
  4. per month (5 Users -- up to 20,000 Contacts
Modules
100,000 extra contacts$991
Additional user$472
100,000 extra messages$993
First-class postcards$13
  1. Other
  2. Per User per Month
  3. Other
Additional Pricing Details
Packages are priced on a month to month contract where you can cancel your account at any time. Clients may opt-in for an annual contract, where they pay for 10 months up front and the last two are "free."

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