Balto vs. Gong

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Balto
Score 10.0 out of 10
N/A
Balto is a real-time guidance tool for contact centers from Balto Software in St.Louis. Balto provides sales managers a way for to coach call rep behaviors at scale, maintain quality, and know what's working and what's not. Balto offers dynamic prompts, listens to both sides of a conversation, and can insert preferred rebuttals and responses that agents can then read. And it includes desktop sticky notes, used to send reps reminders, contest details, strategic reminders, or other…N/A
Gong
Score 9.1 out of 10
N/A
Gong helps people and companies reach their potential. The Gong Revenue Intelligence Platform™ enables customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform automatically captures and analyzes. Gong then delivers insights at scale, to empower revenue and go-to-market teams to determine the best actions for winning outcomes. The vendor boasts companies like Morningstar Inc., Paychex, LinkedIn,…N/A
Pricing
BaltoGong
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BaltoGong
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
BaltoGong
Considered Both Products
Balto
Gong
Chose Gong
I've never used anything outside of Gong before, but I have heard that chorus is a similar product but also that it doesn't work that well. Gong is the only product I would ever entertain if I were to ever leave this company and have a need for a recording call provider.
Chose Gong
I didn't personally select Gong, but shines in conversation intelligence and filtering granularity in comparison to outreach and revenue.io
Chose Gong
We use them for different purposes: one for dialing and one for recording meetings. However, Gong's AI summaries heavily outweigh Dialpad's summaries in accuracy, pulling of key details, and call transcription.
Chose Gong
I did not make the choice, but Dooly offered a tool for my own input on the account and next steps. That is missing for me in Gong.
Chose Gong
Gong just has far more insightful and accurate information. The other tools integrate well with gong, and would not be able to standalone without Gong as the hub of this.
Chose Gong
Hands down, Copilot is no Gong.io. Gong is way ahead of other tools in this space. I like how Gong will recommend next steps, follow-ups, and even set up calendar invites for future meetings. This is why we chose Gong over other tools in this space, and they continue to …
Chose Gong
I have used Dialpad, which is another calling log situation that keeps a record and also provides AI summaries. I just think they stack up in the way that they provide similar features and usability for the people who use both platforms.To be fully transparent, I am completely …
Chose Gong
Gong has much more robust features like the AI insights for meetings, account briefings, and creating daily to-do's so there is very minimal manual work. It also has a clean interface that is easy to navigate.
Chose Gong
In my first time role as an SDR I've only had the opportunity to use Gong but I wouldn't have it any other way.
Chose Gong
I was not the decision maker here. We used Outreach Kaia previously, and its AI functionality and analytics were not as robust. It did not get as comprehensive an account view and was integrated with fewer of our business systems. I know that Gong is expensive, but it's been a …
Chose Gong
No experience - was not involved in purchasing or evaluating other vendors.
Chose Gong
Salesloft is like Gong but it doesn't have all the intricate AI features Gong has.
Chose Gong
Granted it has been a couple of years since I have used or evaluated these tools but I feel like with Gong's call recording and insights from that perspective, along with all of the other pieces that it can achieve, it's the obvious choice for sales orgs to be most efficient …
Chose Gong
Gong is way more robust and easier to use than its competitor.
Chose Gong
Comparing to Chorus, I believe Gong does a really great job in terms of insights, actionable outcomes, summaries and get great next steps. This is important for all SaaS softwares to work on the product based on the customer feedback. Also, I would like to see Gong as their …
Chose Gong
We also use Loom and Gemini: both have call recording and analysis capabilities. Although I like the notes that Gemini takes, I prefer Gong's next steps summary and other functionality. Loom can't be beat when it comes to screen recordings, but I'm not very impressed with the …
Chose Gong
It stacks up in a different way. All of these companies try to do some feature that Gong does. Like Call recording, call analysis, AI discovery, Forecasting and Sales Activity tracking. Gong beats most, Otter.ai is a growing competitor though.
Chose Gong
I have definitely utilized Gong more than Fireflies or Fathom. The interface feels the easiest to grasp and start getting insights into calls right away.
Chose Gong
To be clear, I didn't select Gong, our exec team did. But I like Gong better than Fathom because the interface is better, there isn't a special Gong recording agent that shows up on my zoom calls (better for CX), I love the integration with Hubspot, and the ability to ask the …
Chose Gong
Gemini is the closest alternative. Gemini does an "OK" job of summarizing the meeting/discussions, but I feel that Gong is much more accurate.
Chose Gong
In my opinion, Gong outshines Outreach when it comes to conversation intelligence. The summaries are more detailed, the conversational speaker intelligence is more accurate, and the ability to sort calls into specific streams has more functionality than Outreach has exhibited …
Chose Gong
Privacy concerns were a factor and Gong passed that test with our IT team
Chose Gong
Gong works better with slack. Also, Gong works the best with SFDC. In general, provides better integration with the enterprise tech stack.
Chose Gong
Gong is way more advanced for what concerns AI, call recaps and insights, as well as the automatically generated follow up emails.
Features
BaltoGong
Conversation Intelligence Software Features
Comparison of Conversation Intelligence Software Features features of Product A and Product B
Balto
-
Ratings
Gong
8.8
Ratings
10% above category average
Speech-to-Text Transcription00 Ratings8.90 Ratings
Keyword Detection00 Ratings9.00 Ratings
Sentiment Analysis00 Ratings8.10 Ratings
Speaker Diarization00 Ratings8.70 Ratings
Call Recording Playback00 Ratings9.60 Ratings
Call Summarization00 Ratings9.10 Ratings
Conversion Metrics00 Ratings8.60 Ratings
Keyword Search & Retrieval00 Ratings8.80 Ratings
Call Tagging00 Ratings8.60 Ratings
Integration with CRM Systems00 Ratings8.80 Ratings
Best Alternatives
BaltoGong
Small Businesses
Clari Copilot
Clari Copilot
Score 9.1 out of 10
Clari Copilot
Clari Copilot
Score 9.1 out of 10
Medium-sized Companies
Clari
Clari
Score 8.6 out of 10
Clari
Clari
Score 8.6 out of 10
Enterprises
Clari
Clari
Score 8.6 out of 10
Clari
Clari
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BaltoGong
Likelihood to Recommend
9.5
(0 ratings)
9.2
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(0 ratings)
Usability
-
(0 ratings)
9.0
(0 ratings)
Availability
-
(0 ratings)
6.4
(0 ratings)
Performance
-
(0 ratings)
7.3
(0 ratings)
Support Rating
-
(0 ratings)
8.2
(0 ratings)
Implementation Rating
-
(0 ratings)
4.6
(0 ratings)
Configurability
-
(0 ratings)
7.3
(0 ratings)
Ease of integration
-
(0 ratings)
7.3
(0 ratings)
Product Scalability
-
(0 ratings)
8.2
(0 ratings)
Vendor post-sale
-
(0 ratings)
7.3
(0 ratings)
Vendor pre-sale
-
(0 ratings)
7.3
(0 ratings)
User Testimonials
BaltoGong
Likelihood to Recommend
New agents are given Balto and are able to take calls successfully from day one. They take incoming calls and Balto listens to both sides of the conversation and when things are said it will prompt the agent to move forward in different ways. It also will prompt if agents are speaking too much or if the agent isn't listening and asking the same question it will prompt them.
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Gong is the perfect, all-in-one tool for Sales reps to be able to succeed. It's my one-stop-shop for updating deals, getting intelligence into the accounts I'm servicing, and for coaching/training myself and others. I could even see its use case extending to CSMs. Maybe a bit less appropriate for non-sales-oriented teams.
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Pros
  • Hears and prompts the agent when key points are mentioned.
  • Helps us celebrate our successes.
  • Helps our new hires become successful right away.
  • Provides an interactive roadmap that changes based off the current call.
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  • The history is quite useful in many aspects of my daily work, as I have a complete and detailed view of transcribed calls and email summaries of previously exchanged emails.
  • It's like an assistant; I can receive email reminders about things discussed during a video call, such as the upcoming date of a scheduled meeting or notes on certain key aspects the client needs for their order.
  • I can share calls through Gong with my clients. This gives me an added advantage, allowing the client to have reminders or a record of what was discussed without having to worry about manually taking notes.
  • The interface is complex but easy to learn, has many assistant-like features, and can also be integrated into many calling platforms, such as Zoom.
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Cons
  • If we jump over a bullet point it sometimes does not go back to an unlight question when we do.
  • If we get a transfer from a fellow agent it doesn't show the correct verbiage to use.
  • It takes a little too long to go from OB verbiage to IB verbiage.
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  • AI analysis - I'd love to see some more proactive analysis or the ability to set warning signs.
  • Cross-account analysis - I'd like to be able to run the Gong prompts across a set of customers or all calls within a certain range
  • Ease of Zapier accesss - I'd love to see even more connections built to Zapier.
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Likelihood to Renew
No answers on this topic
Gong is one of the best if not the best tools we have in or tech stack in terms of ROI and ease of use. The ai features that have been released over the past year have continued to add value and are not just shiny new features that don't get used. It is also an easy to use platform for our sales and customer success reps, takes very little time to become proficient in. The deal boards also provide great visibility into opps for management and leadership
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Usability
No answers on this topic
It does great for all the things I've mentioned. I didn't give it a 10/10 because I still think there is room to improve as far as improving the quality of the insights that are more actionable. I.e. this happened so you should think about doing this thing as a next step.
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Support Rating
No answers on this topic
I give them a 10 because, I have been using Gong for over a year now and have never had issues or concerns go un resolved in a day or two. Their communication is impeccable and their tech support is very hands on and prompt
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Implementation Rating
No answers on this topic
No glitches or issues.
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Alternatives Considered
No answers on this topic
I have used Dialpad, which is another calling log situation that keeps a record and also provides AI summaries. I just think they stack up in the way that they provide similar features and usability for the people who use both platforms.To be fully transparent, I am completely unbiased. I do prefer Gong over Dialpad because it is much more organized. Whenever I try to use Dialpad, it opens 50 tabs to get to one thing, and it's confusing
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Return on Investment
  • This question is above my pay scale.
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  • Time savings. Historically, I had Google Doc note sheets for each client, and it was incredibly time-consuming. With Gong, I let the tool take the notes and help with customer follow ups.
  • Increased collaboration. Rather than sharing notes and meeting, I can send a Gong recording or clip of the conversation that is specific to the business unit I'm working with. This also saves time.
  • Increased visibility into our customer accounts. We have quarterly account reviews and have been tasked with making account plans for every customer. Using Gong and Claude, this is done in seconds as opposed to hours.
  • Better accountability. It also is a system of truth and the recorded conversations hold resources accountable.
  • Improved conversations, the coaching ability helps us understand how we can improve in our meetings and is good training for objective handling.
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ScreenShots

Balto Screenshots

Screenshot of With Balto Notifications, agents form great habits and managers ensure a unified contact center voice.

Backed by decades of habit-formation psychology, Balto’s Notifications give agents instant feedback on keywords, soft skills, and other habits they need to get right every time.Screenshot of Guide agents through make-or-break moments. Balto's Dynamic Prompts automatically show agents what to say when callers ask questions, have concerns or share critical information.Screenshot of Balto automatically scores 100% of calls so you can focus on improving conversations – not on scoring them.

Balto's Dashboards show scores for individuals and groups of agents in real-time, breaking down scores into individual categories.

Get a complete picture of call quality without having to wait hours for processing.Screenshot of No more saying the wrong things in make-or-break moments. Guide every rep to sell like your top performers.

Balto guides reps to win the call and measures what’s working in real-time. Increase conversion rates by up to 26% in just 45 days.

Learn more at https://www.balto.ai/sales/Screenshot of Balto shows reps how to stay compliant and correct mistakes in real-time while keeping track of every conversation. Get bulletproof compliance.

You can’t go back to non-compliant calls, so why not mend things before the conversation is over? 

Learn more at https://www.balto.ai/compliance/Screenshot of Balto powers up your agents to perfect every conversation. Get better customer experiences with Balto Real-Time Guidance.

No more long call times or call backs while agents search for information. Guide your agents to take control from “hello” to “goodbye”.

Learn more at https://www.balto.ai/customer-experiences/

Gong Screenshots

Screenshot of Coach reps into sales superstars. Replicate what works by turning objective, data-based guidance into coachable moments for managers, peer-to-peer coaching, and self-driven improvements — without any drama.Screenshot of Find the truth in your pipeline. There are risks hiding in your pipeline, deals, and customer interactions. Get true visibility from contact to close so you can address them and call the right forecast every time.Screenshot of Bet big. And win. Gong’s early insights into what’s working — and what's not — gives your team the confidence to take big-bet initiatives to market successfully.