Benchmark Email vs. Landingi

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Benchmark Email
Score 6.4 out of 10
N/A
Benchmark is an email marketing platform on a global mission to help businesses everywhere ignite relationships with their customers, from the company of the same name in St.Louis, Missouri.
$0
per month
Landingi
Score 9.8 out of 10
N/A
Polish company Landingi offers their landing page builder featuring drag and drop editor, a library of images and templates, optimization and collaboration tools, form creator and lead management system.
$29
per month
Pricing
Benchmark EmailLandingi
Editions & Modules
Pro
Starting at $13
per month
Enterprise
Custom
Free
$0
per month
Lite
$29
per month
Professional
$49
per month
Agency
$149
per month
Unlimited
$1,000
per month
Offerings
Pricing Offerings
Benchmark EmailLandingi
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
Benchmark EmailLandingi
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Benchmark Email
9.5
7 Ratings
16% above category average
Landingi
-
Ratings
WYSIWYG email editor7.86 Ratings00 Ratings
Dynamic content10.06 Ratings00 Ratings
Ability to test dynamic content9.34 Ratings00 Ratings
Landing pages10.04 Ratings00 Ratings
A/B testing10.06 Ratings00 Ratings
Mobile optimization10.07 Ratings00 Ratings
Email deliverability reporting10.06 Ratings00 Ratings
List management10.07 Ratings00 Ratings
Triggered drip sequences8.24 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Benchmark Email
8.3
7 Ratings
7% above category average
Landingi
-
Ratings
Dashboards7.66 Ratings00 Ratings
Standard reports10.07 Ratings00 Ratings
Custom reports7.23 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Benchmark Email
10.0
1 Ratings
16% above category average
Landingi
-
Ratings
Inbox Display10.01 Ratings00 Ratings
Email Previews10.01 Ratings00 Ratings
Best Alternatives
Benchmark EmailLandingi
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Leadpages
Leadpages
Score 6.3 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.5 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Adobe Marketo Engage
Adobe Marketo Engage
Score 8.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Benchmark EmailLandingi
Likelihood to Recommend
7.0
(7 ratings)
9.8
(6 ratings)
Likelihood to Renew
8.0
(1 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Benchmark EmailLandingi
Likelihood to Recommend
BenchmarkONE
For low volume non-profits, Benchmark Email provides a respectable free service. Ease of use is high and customization of the email is good. The discount for 501(c)(3) organizations and fully free use for non-profits that help children is commendable. Although the GUI editor is flexible and easy to learn, it does have some issues with certain detailed formatting concerns, like properly showing the newlines between paragraphs. Image/photo processing and presentation is similarly both easy to use, but frustrating due to some capability gaps and quirks, like specifying image sizes and display on hi-resolution devices.

Overall, Benchmark Email provides a good service that is easy to learn to expand your communication reach; however, the ROI and satisfaction may not be as high if paying fees comparable to other offerings.
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Landingi
Landingi is well suited for someone who needs to put something up in a hurry, who doesn't need to know anything about web development, and for someone who doesn't need to share their pages on Facebook! Ultimately, given its price and feature set, it's more of a tool for solopreneurs or those just starting out. To me, Landingi is quite good as a "bargain" landing page builder, but I would probably recommend anyone who can afford it to choose a more polished builder.
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Pros
BenchmarkONE
  • 2,000 contact list space available with no time limit to those who can't upgrade.
  • The AB Testing feature helps to improve the performance of your emails by experimenting with different content and send times to determine what works best. Thus great emailing objectives are easier to achieve.
  • There is a feature where website and email engagement trigger an automatic email series. For example, the automatic flow of a subscriber from a leads list to a customer list upon making a purchase is awesome.
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Landingi
  • Large template library across a wide range of industries.
  • Very responsive customer service team.
  • The ability to export landing pages directly to Wordpress and to also share with other Landingi accounts.
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Cons
BenchmarkONE
  • List maintenance -- navigating multiple lists is a cumbersome activity.
  • Analytics about user engagement could be better. It's not super robust, especially if you're used to Google Analytics.
  • Customer support is kind of slow to get back to us.
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Landingi
  • Some powerful features are left out of the Core plan that would be nice to be included (such as custom fonts and icons) - while Landingi needs to have incentives to get users to upgrade plans, it does add to the barrier to entry for smaller businesses who can't afford the larger plans right away.
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Support Rating
BenchmarkONE
No answers on this topic
Landingi
I haven't ever reached out to Landingi support, so I really don't know what their support is like. I just didn't want to give them a lower score since I don't know how good or bad it is. They've created a great product and I haven't had any bugs or issues, and have been able to figure out how to utilize the features I'm interested in by messing around with the interface or looking at their blog posts/updates.
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Alternatives Considered
BenchmarkONE
I stated this plenty of times in my previous responses but we moved to Benchmark from Mad Mimi. Mad Mimi's feature set is extremely basic and only suited for start-ups or very small businesses. Benchmark provides enough customization to take the next step in your email marketing program. It's also fairly affordable
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Landingi
Landingi is more affordable and overall easier to use than ClickFunnels and, in my opinion, just as effective for most companies. As an agency, we have found great value in using a tool that is more affordable and super-fast. Overall, Landingi allows us to put pages up fast, get leads fast and optimize conversions with a couple of clicks.
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Return on Investment
BenchmarkONE
  • If we think particularly on the ROI then benchmark email gives you a definite amount of ROI. But it takes time, you will see the results after a six month span of time. Because sending an email itself is a slow and steady process to follow.
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Landingi
  • Quickly im[roves the number of leads received daily
  • We fell more confident about our page designs because they offer the option to built a secondary page deign to be tested (A/B test), so the page that converts better stays.
  • Our clients are very happy with the page built with Landingi, as well as the conversion, improving our client retention.
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ScreenShots

Benchmark Email Screenshots

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Landingi Screenshots

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