BombBomb in Colorado Springs offers a video messaging and marketing platform to accelerate and personalize sales processes. The video, which integrates with Gmail, Salesforce, and Outlook, provides open tracking and video response capabilities, reminder and notifications, reusable text for sales emails, and content library custom branded content for integration with emails.
$38
per month
StreamYard
Score 8.1 out of 10
N/A
StreamYard is a live streaming studio in a browser. Users can interview guests, share a screen, and simulcast to platforms like Facebook, YouTube, and LinkedIn.
BombBomb is great for direct, individually-sent emails where you want to custom the email, particularly with a video message. BombBomb is not the best mass email tool that I have seen on the market. In my experience, they penalize you when people unsubscribe, even if they NEED to be receiving your emails. We have people who unsubscribe and then miss info they need for work. That's not our fault. But, in our experience, BombBomb displays that we are not a good company to mass email because of it.
Because it's browser-based, StreamYard is especially well-suited for a situation like mine, where I'm unlikely to have repeat podcast guests very often. It's great that guests don't have to download special software just for a one-time appearance! I haven't personally used StreamYard for livestreaming, but based on its name and reputation, I imagine it's especially well-suited for that use case
I like BombBomb's animated GIF preview of our video content. I think it's definitely more attention-grabbing than traditional email.
BombBomb's automation tools are simple and easy to use. You can program a series of emails to go out X number days following the previous one and at a certain point in time.
BombBomb's email builder is also pretty easy to use, once you get the hang of it. (If you've used other email tools, Constant Contact, MailChimp, etc. --- this one should be a snap.)
As said before, the usability is very straightforward and the customization options are good enough to get the job done. There is a mobile app to help with real-time engagement so that is useful too. They offer plenty of training and best practices to make sure you are getting the most out of BombBomb.
Overall it's very easy to use and the video emails stand out. Everything loads quickly and they make it easy to set up. It features CRM-like functionality to view opens, clicks, time watched, etc., but it doesn't port that info over to your existing CRM which is where some of the friction occurs. Still, it's amazing for what it does. I recommend giving it a try for our outreach.
A few times over the years I have asked for features to be added to BombBomb and I am amazed at how fast they can implement. Zapier integration is a perfect example. They implemented the connection to Zapier within 30 days of my feature request. It took a much larger company, Keller Williams Realty over 10 years to implement the same request.
I believe my customer service director looked into a couple of other companies before deciding on BombBomb and I know the Outlook integration was a big deal. I think they really liked how easy the program is to use too.
I've already covered this in other responses. The key reasons I wound up using Descript for certain elements of my process was the better usability of its transcripts and the more-robust AI capabilities it offers. Its suggestions for strong clips seemed more on-point, and it offered functionality like chapter suggestions
Overall, I think BombBomb has given us a positive ROI on our email marketing efforts. I don't have numbers to support that claim, but it's more affordable and better positioned for what we needed to do than many other tools out in the marketplace. If you need to differentiate your email, the video component is a great way to go.
It has increased the reach rate and the number of followers on social media pages, for example, on our Youtube page, the number of followers increased by 2 times the original amount.
It has reduced the amount of time our communications team spends on editing videos.
More team members are able to use StreamYard by themselves, which has allowed us to reduce the time our communications team spends on managing live sessions before.