Brave Software’s privacy-oriented browser, combined with its blockchain-based digital advertising platform, aims to provide more secure access to the Web for users, publishers and advertisers. Their mission is to provide users a private, speedier Web experience with much longer battery life, help publishers increase their revenue share, and advertisers to achieve better conversion. Headquartered in San Francisco, Brave currently has over 50 million monthly active users and 15 million daily…
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Shift
Score 8.5 out of 10
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The Shift browser merges web apps into a single window, streamlining work online and providing access to thousands of apps without leaving the browser.
Privacy-Conscious Browsing: Brave is an excellent choice for individuals or organizations that prioritize privacy and security while browsing the internet. It blocks unwanted ads, trackers, and scripts by default, providing a more private browsing experience. Compatibility-Centric Requirements: Some websites or web applications heavily rely on ads or third-party trackers for functionality. In such cases, Brave's ad-blocking capabilities might interfere with the expected user experience or functionality, making it less suitable for those specific scenarios.
I use it every day, and it is so lovely to have a clear desktop and only have one app running with everything I need. For example, when I am creating YouTube content, I need to be able to check analytical data on my YouTube channel, then open up Canva and create additional differences to the thumbnails that Land is making for the following video. I also need to be able to open Google Sheets to update my team and keep track of everything on Trello so we know what project we are currently working on our project. Workflow for content creation is spread across Trello Canva, WhatsApp, and Google Sheets, so to have all of these simultaneously open, I can switch between them all within shift is absolutely a godsend. Also, the fact that it integrates with Microsoft To-Do is beneficial as this is how we keep track of all completed tasks that we, as a team, create.
It is designed to prioritize user privacy. It blocks unwanted ads and trackers by default, providing a more private browsing experience. It also offers features like HTTPS Everywhere and script blocking, which further enhance privacy and security.
It has built-in ad-blocking capabilities that eliminate intrusive and annoying ads, resulting in faster page load times and a cleaner browsing experience. This can significantly improve the overall browsing performance and reduce distractions.
Brave Rewards is a unique feature that allows users to opt into an optional privacy-respecting advertising model. Users can earn Basic Attention Tokens (BAT) for viewing privacy-respecting ads, which can then be used to support content creators or redeemed for various rewards.
Shift provides a seamless, single interface that brings together all of my email accounts and productivity tools (both Google Workspace and 3rd parties)
It allows me to install, login and access the same emails and tools from ANY desktop in the world, securely, and without leaving a footprint of my User information or online working sessions.
The browser-based UX/UI design of Shift makes it intuitive and fast (especially with recent memory handling improvements).
Brave's user interface, while generally intuitive, it could provide more options for customization and personalization. Allowing user to customize the browser's appearance, layout, and settings to a greater extent would enhance the user experience and cater to individual preferences.
While Brave offers syncing across devices, including mobile platforms, sometimes there are issues with the reliability and consistency of syncing bookmarks, settings, and browsing history. Improving the syncing functionality and addressing any potential inconsistencies would be valuable for users who rely on seamless integration across multiple devices.
I wouldn't say I liked the user experience and the difficulty in configuration. I generally like to keep my UX and UI as consistent as possible, and Shift does that. Moreover, I wanted to save all my Gmail labels and have their catalog precisely as on the Gmail website. Thunderbird for Mac is a bit tacky.
As a normal user of Brave browser, I can share my experience in terms of personal benefits rather than business objectives. Brave has positively impacted my online experience by prioritizing privacy and providing the option to earn rewards for viewing privacy-respecting ads. The built-in ad-blocking and privacy features have enhanced my online privacy and reduced unwanted tracking. Additionally, the opportunity to earn rewards through the Brave Rewards program adds an extra incentive for using the browser.
