Bright Pattern Contact Center vs. Zendesk Suite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bright Pattern Contact Center
Score 8.7 out of 10
Enterprise companies (1,001+ employees)
Bright Pattern provides an AI-powered omnichannel contact center software. With the purpose of making customer service, sales, and marketing brighter and faster, Bright Pattern offers an advanced omnichannel cloud platform with embedded AI. Bright Pattern’s platform can be…N/A
Zendesk Suite
Score 8.7 out of 10
N/A
Zendesk is a customer support solution with built-in ticketing, conversational messaging, and live chat, designed to help businesses of all sizes and industries deliver personalized service at scale. Zendesk's AI agents are trained in CX to help Service teams resolve customer issues faster and more accurately while still providing a human-centered experience. Zendesk ultimately aims to help businesses improve time to value, reduce effort per ticket, and keep costs low.
$69
per month per agent
Pricing
Bright Pattern Contact CenterZendesk Suite
Editions & Modules
Omnichannel CX
-
per month per seat
Call Center Standard
-
per month per seat
Digital CX
-
per month per seat
Suite Team
$69
per month per agent
Suite Growth
$115
per month per agent
Suite Professional
$149
per month per agent
Suite Enterprise
Contact Sales
Offerings
Pricing Offerings
Bright Pattern Contact CenterZendesk Suite
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsOne-time set-up fee includes 45 hours of services for workflow implementation and training: Discovery and Design Workshop; Configuration and Customization to customer requirements; Testing and Evaluation; Agent and Supervisor Training; Administration Mentoring & Knowledge Transfer20% discount available with annual pricing.
More Pricing Information
Community Pulse
Bright Pattern Contact CenterZendesk Suite
Considered Both Products
Bright Pattern Contact Center
Chose Bright Pattern Contact Center
More versatile than all of the above and a better implementation team.
Zendesk Suite

No answer on this topic

Features
Bright Pattern Contact CenterZendesk Suite
Contact Center Software
Comparison of Contact Center Software features of Product A and Product B
Bright Pattern Contact Center
8.1
32 Ratings
3% below category average
Zendesk Suite
-
Ratings
Agent dashboard8.631 Ratings00 Ratings
Validate callers8.128 Ratings00 Ratings
Outbound response8.228 Ratings00 Ratings
Call forwarding8.227 Ratings00 Ratings
Click-to-call (CTC)8.124 Ratings00 Ratings
Warm transfer6.131 Ratings00 Ratings
Predictive dialing9.125 Ratings00 Ratings
Interactive voice response8.528 Ratings00 Ratings
REST APIs8.428 Ratings00 Ratings
Call scripts8.524 Ratings00 Ratings
Call tracking8.126 Ratings00 Ratings
Multichannel integration7.727 Ratings00 Ratings
CRM software integration7.328 Ratings00 Ratings
Workforce Optimization (WFO)
Comparison of Workforce Optimization (WFO) features of Product A and Product B
Bright Pattern Contact Center
8.0
29 Ratings
3% below category average
Zendesk Suite
-
Ratings
Inbound call routing8.528 Ratings00 Ratings
Omnichannel inbound routing8.127 Ratings00 Ratings
Recording8.929 Ratings00 Ratings
Quality management7.327 Ratings00 Ratings
Call analytics8.124 Ratings00 Ratings
Historical reporting8.129 Ratings00 Ratings
Live reporting7.427 Ratings00 Ratings
Customer surveys8.126 Ratings00 Ratings
Customer interaction analytics7.221 Ratings00 Ratings
Incident and problem management
Comparison of Incident and problem management features of Product A and Product B
Bright Pattern Contact Center
-
Ratings
Zendesk Suite
8.9
172 Ratings
8% above category average
Organize and prioritize service tickets00 Ratings9.3171 Ratings
Expert directory00 Ratings8.2118 Ratings
Subscription-based notifications00 Ratings8.7119 Ratings
ITSM collaboration and documentation00 Ratings8.2122 Ratings
Ticket creation and submission00 Ratings9.4172 Ratings
Ticket response00 Ratings9.3171 Ratings
Self Help Community
Comparison of Self Help Community features of Product A and Product B
Bright Pattern Contact Center
-
Ratings
Zendesk Suite
8.4
156 Ratings
5% above category average
External knowledge base00 Ratings8.3150 Ratings
Internal knowledge base00 Ratings8.5143 Ratings
Multi-Channel Help
Comparison of Multi-Channel Help features of Product A and Product B
Bright Pattern Contact Center
-
Ratings
Zendesk Suite
8.8
168 Ratings
9% above category average
Customer portal00 Ratings9.1138 Ratings
IVR00 Ratings8.570 Ratings
Social integration00 Ratings8.4112 Ratings
Email support00 Ratings9.3165 Ratings
Help Desk CRM integration00 Ratings9.0128 Ratings
Best Alternatives
Bright Pattern Contact CenterZendesk Suite
Small Businesses
CloudTalk
CloudTalk
Score 7.5 out of 10
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
Medium-sized Companies
CloudTalk
CloudTalk
Score 7.5 out of 10
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
Enterprises
Google Cloud Contact Center AI
Google Cloud Contact Center AI
Score 7.0 out of 10
SysAid
SysAid
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Bright Pattern Contact CenterZendesk Suite
Likelihood to Recommend
8.6
(32 ratings)
9.0
(209 ratings)
Likelihood to Renew
9.1
(2 ratings)
10.0
(43 ratings)
Usability
8.3
(32 ratings)
8.8
(82 ratings)
Availability
10.0
(1 ratings)
9.1
(14 ratings)
Performance
9.0
(1 ratings)
9.1
(11 ratings)
Support Rating
9.1
(32 ratings)
5.6
(31 ratings)
In-Person Training
8.0
(1 ratings)
10.0
(1 ratings)
Online Training
7.0
(1 ratings)
6.4
(10 ratings)
Implementation Rating
7.5
(5 ratings)
9.1
(19 ratings)
Configurability
8.0
(1 ratings)
9.1
(4 ratings)
Contract Terms and Pricing Model
9.0
(1 ratings)
9.1
(1 ratings)
Ease of integration
9.0
(1 ratings)
9.1
(1 ratings)
Product Scalability
9.0
(1 ratings)
9.1
(1 ratings)
Professional Services
-
(0 ratings)
9.1
(1 ratings)
Vendor post-sale
10.0
(1 ratings)
9.1
(1 ratings)
Vendor pre-sale
10.0
(1 ratings)
9.1
(1 ratings)
User Testimonials
Bright Pattern Contact CenterZendesk Suite
Likelihood to Recommend
Bright Pattern, Inc.
Bright Pattern has been fantastic in allowing us to automate voice and chat contacts, and we're currently building out scenarios that will allow us to automate even more. It's super simple to collect data from customers, and using some API calls provides the answers they're looking for without a human needing to get involved. There is less functionality currently for emails. Emails can be routed to queues based on keywords, and auto-replies can be sent, but it's pretty basic functionality. We'd love to see some of the enhanced capabilities offered in voice and chat scenarios for email.
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Zendesk
Being a customer support agent, I found it very good when it comes to send an email or call or chat- with the user. I can do all that from the one single platform which is so easy and time saving for you. It does not take much time to use this, We can chat- with the user and at the same time we can send an email to them as well.
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Pros
Bright Pattern, Inc.
  • AI platform integration - IBM Watson, Google Dialogflow, for example
  • Quality Management - out of the box sentiment anlysis
  • Unified agent desktop - ability to see all channels in one pane of glass
  • Robust analytic widgets that can also drive wall boards
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Zendesk
  • UI/UX; mature macros and automations, slick and well thought out UI.
  • Reporting, reporting, reporting. With user, org, and ticket level tags, we can track every aspect of our ticket flow.
  • Extensibility; the app marketplace is a great resource for expanding functionality from the baseline offering.
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Cons
Bright Pattern, Inc.
  • That they had a text and voice analysis module Que tuvieran un modulo de analisis de texto y voz
  • Customized agent interface with company logos. Interfaz de agente personalizada con logos de la empresa
  • The softphone, when entering multiple interactions, causes the advisors to become confused when they have several. It should be less complex and more adaptable.
  • El softphone al momento de ingresar varias interacciones, los asesores se pierden cuando tienen varios. que sea menos complejo y mas adaptable
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Zendesk
  • Is there a way for AEs and CSMs to be informed in a weekly summary of all their accounts and any tickets? Example: Disney submitted a ticket on XYZ. Google has an urgent issue on X still unresolved.
  • Is there a way for CSMs or AEs to have a Dashboard that's specific to their accounts instead of seeing all the tickets in the queue that are not relevant to them?
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Likelihood to Renew
Bright Pattern, Inc.
Es una plataforma confiable, en la que ya tengo bastante tiempo utilizando y conociendola. Entonces me siento confiada en volver a utilizarla dentro de la empresa e igual que al ofrecer a mis clientes internos y externos, además con el roadmap que nos brindan estoy segura que seguirá innovando cada vez
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Zendesk
Zendesk is an amazing tool for communicating with your customers easily. The communication tickets from sellers to us or from us to sellers are stored, and there are statuses used to make communication easy. We have internal conversations between departments, linked with useful software such as Zingtree, Talkdesk, and Webs.
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Usability
Bright Pattern, Inc.
It's pretty simple for agents to pick up quickly, it takes a bit longer for supervisors to get familiar with. QA tools are pretty barebones but functional enough. It can be as simple or complex as you need it to be, if you spend some time configuring the settings or working with Bright Pattern's support team to build out what you need.
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Zendesk
Pros: The agent interface is sleek, contemporary, and relatively easy to learn compared to many other enterprise tools. For common tasks, admins are given point-and-click options- adding fields, modifying workflows, constructing macros. The knowledge base (Guide) editor is easy to use for non-developers. Drawbacks: Once you move past the initial things - complex automations, reporting/analytics in Explore, and/or customizations integrating the API, it requires much more advanced training to use successfully. Navigating between the different modules (Support, Explore, Chat, Guide) can feel very disconnected; often you are reminded that it really is a "suite" of products brought together -not really one unified platform. If you're using multiple brands managing simultaneous support tickets, or heavily customizing workflows to meet your brand, you may run into a bit of struggle with usability. So: it's a lot more user friendly than the palaces (Salesforce Service Cloud, ServiceNow), but is not used as quickly or with as much streamlined flow as a product made for a small shop. So if you are looking for a great balance, this is a good option if you are a net new organization or an organization on their way to scaling from 15 - 50 employee. Expect some elbow grease from the admin team once learning, adapting, and working efficiently once you move past the basics with your support tickets and initial customizations.
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Reliability and Availability
Bright Pattern, Inc.
It is always on. The only outage to date that I have experienced was with an upstream telco provider a few years ago. The inbound leg telco was hit by a DDOS attack which led to delays in routing calls to the platform. This was not the fault of the Bright Pattern platform but the telco provider. We have had a few minor carrier issues with call quality, or a handful of brief drops, but Bright Pattern is quick to identify these and change carriers when it starts to happen.
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Zendesk
In the past year, I'd say I have only noticed maybe two hours total of downtime in my own usage. Very minimal.
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Performance
Bright Pattern, Inc.
All pages load when expected, and reports render either in the web browser or as a download. I never really have issues with accessing the admin or agent desktop sites. It just works.
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Zendesk
There has been minor performance degradation on a very few days out of the two years I have been using the product.
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Support Rating
Bright Pattern, Inc.
Although we have only had 1 very short outage in our 4 years of service. Bright Pattern support was easy to contact and solved our sisue very quickly as well as provided more than adequate information on an RCA (Root Cause Analysis) for our clients
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Zendesk
We rarely need to contact their support team, but when we do they are responsive. However there have been notable times when communication between myself and the support rep was challenging despite me providing clear explanation of the issue, screenshots, and a thorough explanation of the goal we hope to achieve. It took several back and forth attempt, on a few occasions, to get resolution on an otherwise simple request
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In-Person Training
Bright Pattern, Inc.
In-person and virtual training was great, but Bright Pattern could use some online training videos similar to other platforms. I would welcome online training videos to keep the steady flow of new agents up to date. Admin training is one of the largest areas that need video. The static documentation is great. It is pretty easy to follow and configure your contact center as you progress through each step. The documentation is available online on an easy to use knowledgebase or wiki style site. You do not need a user account to access the help docs, meaning that users at any level can freely access the materials to learn about the platform.
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Zendesk
No answers on this topic
Online Training
Bright Pattern, Inc.
Online training is documentation based only. It is thorough and step by step, but no videos. It would also be helpful to have more information within the help docs on custom reporting. I find that many of the Bright Pattern specific configurations for the Jasper Reporting Server have to be "stumbled" across through existing report templates and they are not clearly listed out somewhere. In person training will not generally go into great depth on report customizations.
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Zendesk
Zendesk has tons of available material for training - videos, webinars, articles, etc. The only reason this is not a 10 is because it can be hard to figure out how to navigate to these things and find what you are looking for.
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Implementation Rating
Bright Pattern, Inc.
As an implementor, I have found the Bright Pattern Contact Center very easy to work with. The platform operates in the manner which I think. Therefore, everything I do seems logical and works exactly as expected. Many solutions are much more difficult to work with and make implementations difficult
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Zendesk
I was very satisfied. They have a free trial for 30 days and I recommend you do that and use it. It is very easy to get started with the basics and the build on over time.

The only thing technically complex was single sign-on and integration to Salesforce.com required some tweaks – otherwise setting up system was very easy
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Alternatives Considered
Bright Pattern, Inc.
As a contact centre technology vendor we have experience of many different contact centre platforms. We chose Bright Pattern Contact Center because its the best omni-channel contact centre we've ever seen, it's incredibly reliable, its hosted in-country, it has the Microsoft integrations many of our customers want, we can integrate with virtually any CRM or ITSM system and the platform offers a vast feature set.
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Zendesk
The customisable reporting every time. Our leadership reply on me to run my team and want to know what customers are telling us so they can elevate our products. We have extensive custom reports that tie up all aspects of our product and customer journeys. I've not found another product that allows me as much freedom as Zendesk Suite explore does, so far.
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Scalability
Bright Pattern, Inc.
Very flexible and will scale without any intervention from my team. Scaling at the carrier/telco layer is handled by Bright Pattern, if you use their offered telecom
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Zendesk
WHY we will use Zendesk in HR and PD internally
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Return on Investment
Bright Pattern, Inc.
  • We saved customers between 30% - 40% of the cost of their current omnichannel contact center solutions when we implemented Bright Pattern Contact Center
  • Very quick to implement so we are able to service more customers with same number of staff
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Zendesk
  • Integrating other AI solutions for an organization with high volumes can cost about USD5000 monthly. With Zendesk AI and by building onto the same with AI powered apps built for Zendesk Suite we save a projected USD4000 monthly.
  • Robust Zendesk APIs have enabled us to integrate our internal system with a customized app saving us hundreds of hours every quarter spent loading customer profiles that are not loaded instantly from the app.
  • Plug and play apps like Round robin save us weeks of sprint delay timelines as they do not require additional coding or developer support to install and start using.
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ScreenShots

Bright Pattern Contact Center Screenshots

Screenshot of Screenshot of Screenshot of

Zendesk Suite Screenshots

Screenshot of the Zendesk Agent WorkspaceScreenshot of Omnichannel MessagingScreenshot of Zendesk TicketingScreenshot of Bots powered by Zendesk AIScreenshot of Tone shift with Zendesk AIScreenshot of Zendesk ticketing side conversations