BrightEdge vs. ProRankTracker

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightEdge
Score 7.6 out of 10
N/A
BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO. Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.
$0
per month
ProRankTracker
Score 9.9 out of 10
N/A
Pro Rank Tracker is a search engine optimization software solution offered by Pro Rank Tracker.
$13.50
per month
Pricing
BrightEdgeProRankTracker
Editions & Modules
No answers on this topic
Free
$0
100 terms for 30 days with all premium features enabled, Then 20 terms basic tracking. No credit-card/PayPal required
Starter
$13.5 - $69
per month 100-750 tracked terms
Pro
$89 - $149
per month 1000-2500 tracked terms
Agency
$180 - $740
per month 3000-20,000 tracked terms
Offerings
Pricing Offerings
BrightEdgeProRankTracker
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BrightEdgeProRankTracker
Top Pros
Top Cons
Features
BrightEdgeProRankTracker
SEO
Comparison of SEO features of Product A and Product B
BrightEdge
8.8
46 Ratings
12% above category average
ProRankTracker
10.0
1 Ratings
25% above category average
Keyword analysis9.646 Ratings00 Ratings
Backlink management7.240 Ratings00 Ratings
SERP ranking tracking9.444 Ratings10.01 Ratings
Page grader8.239 Ratings00 Ratings
Competitive analysis9.246 Ratings00 Ratings
Site audit / diagnostics9.543 Ratings00 Ratings
Site recommendations8.046 Ratings00 Ratings
Task management8.941 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BrightEdge
8.1
44 Ratings
6% above category average
ProRankTracker
-
Ratings
Local SEO8.535 Ratings00 Ratings
Social SEO8.030 Ratings00 Ratings
Mobile SEO7.241 Ratings00 Ratings
Global SEO9.034 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
BrightEdge
8.9
44 Ratings
5% above category average
ProRankTracker
10.0
1 Ratings
17% above category average
Multi-domain support9.035 Ratings10.01 Ratings
Integration with web analytics tools8.743 Ratings00 Ratings
Best Alternatives
BrightEdgeProRankTracker
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightEdgeProRankTracker
Likelihood to Recommend
8.6
(78 ratings)
10.0
(1 ratings)
Likelihood to Renew
10.0
(35 ratings)
10.0
(1 ratings)
Usability
10.0
(10 ratings)
9.0
(1 ratings)
Support Rating
9.0
(14 ratings)
10.0
(1 ratings)
Implementation Rating
8.3
(2 ratings)
-
(0 ratings)
User Testimonials
BrightEdgeProRankTracker
Likelihood to Recommend
BrightEdge
BrightEdge has been a long-standing partner with us. I have had 10 years of experience with using their platform. It is a very large robust platform that allows us to find the information we need and quickly. Unfortunately with the company being so large, they are unable to make quick changes and customers suggested enhancements as quickly as other platforms.
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Pro Rank Tracker
Pro Rank Tracker has been extremely help to myself and my team. We have saved a lot of time doing manual ranks on a monthly basis by using this tool. If you want to easily track your search engine optimization efforts without having to manually track rank changes for specific keywords that you are focusing on then Pro Rank Tracker is the software for you.
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Pros
BrightEdge
  • Strong analytics
  • Integrates with other tools
  • Instant provides real time research, ranking and recommendations
  • The Client Success team is truly an extension of my team with experts in the industry to help support our team and growing the organic channel
  • Education and career growth opportunity—constantly providing ways to connect with others in the industry, user groups, events, and conferences
  • Onboard process is very thorough and customized
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Pro Rank Tracker
  • Accurate tracking
  • Great reports based on what you are looking for (day vs day, week vs week, month vs month)
  • Great resources to help use the tool
Read full review
Cons
BrightEdge
  • The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
  • I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
  • The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
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Pro Rank Tracker
  • I can't think of anything
  • I am pleased with everything Pro Rank Tracker related
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Likelihood to Renew
BrightEdge
I would renew, as I don't feel there is a product out there that would have the impact on our SEO efforts as effectively as BrightEdge. It provides the information I need and integrates with other tools like Google Webmaster Tools, to truly have the depth of information that makes their suggestions for SEO changes so valued.
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Pro Rank Tracker
Because it is affordable and helps us with our monthly marketing initiatives
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Usability
BrightEdge
Easy-to-use and intuitive design make using the BrightEdge platform a joy. Yes, I have familiarity with it and know where to go but there are definitely not a ton of extraneous bells and whistles or unnecessary tools which is part of the brilliance of their UX. Sometimes I get hung up on where keywords and keyword groups are under settings but it is typically because I am moving too quickly, and not because they've moved it.
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Pro Rank Tracker
Because it is easy to use and is a powerful too that is extremely helpful in our agency.
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Support Rating
BrightEdge
This is a area where the BrightEdge team really shines. Their commitment to training and product support is unmatched not only for SEO platforms, but life in general. I often find myself wishing my internet provide and similar would go to BrightEdge for training on support and attitude. I would rank them an 11 if I could.
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Pro Rank Tracker
Because support is immediate and the resource available to help you with a problem are amazing.
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Implementation Rating
BrightEdge
For the most part it was seamless. The load time of clients was a little long, but otherwise was quite easy.
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Pro Rank Tracker
No answers on this topic
Alternatives Considered
BrightEdge
While relatively expensive, Brightedge really does offer the best quality product but just as importantly (if not more so) the level of client/agency support. We have biweekly training with the entire team to continually stay up to date on Brightedge's offerings and strategies. They also offer the ability to do ad hoc reporting using some of their tools that can help us win new business and recommend Brightedge to additional clients, expanding our business as well.
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Pro Rank Tracker
We have never used any other tools other than Pro Rank Tracker so I am unable to stack it up against competition.
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Return on Investment
BrightEdge
  • We have only started with BE a few months ago and so I don't have any hard numbers from an ROI perspective, but i can say that what we spent on BE is a fraction of what we were spending with agencies and we are actually getting results by doing this ourselves. From that perspective we have seen a cost savings.
  • With focused SEO campaigns and projects we have been able to move the needle on our SEO rankings for specific products and services. This is going to have a great impact for us in 2019 as we have some specific product goals and campaigns for 2019 that we have been working to build up over the last couple months of 2018.
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Pro Rank Tracker
  • It has saved us a lot of time and money
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ScreenShots

ProRankTracker Screenshots

Screenshot of ProRankTracker's URL ViewScreenshot of ProRankTracker's DashboardScreenshot of ProRankTracker's Progress ChartsScreenshot of ProRankTracker's Reports Center