Worth more than your time
November 02, 2021

Worth more than your time

Cole Mauer | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Review Source

Overall Satisfaction with BrightEdge

Brightedge is currently being used by my entire SEO department of twelve across more than a dozen different clients from nearly every vertical our agency works in. We use Brightedge chiefly as our enterprise-level keyword research platform, but we also engage with Brightedge to win new business, conduct ad hoc reports, and inform paid and listings strategies.
  • Hyperlocal keyword tracking
  • Keyword auditing
  • Keyword rank tracking
  • Dashboard reporting
  • Customer service
  • Strategy partnership
  • Continued platform education
  • Reseller assistance
  • New business partnerships
  • Content and technical SEO
  • The platform's UI, while usable, can feel a bit clunky sometimes
  • Navigating the extreme depth of the platform can feel cumbersome at first
  • Additional net-new clients
  • Improving client retainer duration
  • Existing client revenue expansion
  • Team knowledge and training
While relatively expensive, Brightedge really does offer the best quality product but just as importantly (if not more so) the level of client/agency support. We have biweekly training with the entire team to continually stay up to date on Brightedge's offerings and strategies. They also offer the ability to do ad hoc reporting using some of their tools that can help us win new business and recommend Brightedge to additional clients, expanding our business as well.

Do you think BrightEdge delivers good value for the price?

Yes

Are you happy with BrightEdge's feature set?

Yes

Did BrightEdge live up to sales and marketing promises?

Yes

Did implementation of BrightEdge go as expected?

Yes

Would you buy BrightEdge again?

Yes

Brightedge is the benchmark platform for keyword research, bar none. Beyond that, their customer and in our case agency support is unparalleled. I've never worked with a vendor or partner with this much invested in the continued use and training of their product. Our customer support team is truly a partner in our business, and in invaluable as such. Regarding new business, not only has Brightedge literally referred clients to us, but they go above and beyond to help us win new business while trusting us to recommend, sell, spec, and implement their platform with the right amount of support.

BrightEdge Feature Ratings

7.1
Keyword analysis
9
Backlink management
5
SERP ranking tracking
9
Page grader
6
Competitive analysis
8
Site audit / diagnostics
7
Site recommendations
7
Task management
6
Local SEO
9
Social SEO
7
Mobile SEO
9
Global SEO
9
Multi-domain support
9
Integration with web analytics tools
7