What users are saying about
39 Ratings
39 Ratings
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Score 8.8 out of 100
1 Rating
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Score 7 out of 100

Feature Set Ratings

  • Netpeak Spider ranks higher in 2 feature sets: SEO, SEO Platform & Account Management
  • BrightLocal and Netpeak Spider are tied in 1 feature set: SEO Channels

SEO

6.7

BrightLocal

67%
9.0

Netpeak Spider

90%
BrightLocal ranks higher in 7/8 features

Keyword analysis

7.0
70%
8 Ratings
N/A
0 Ratings

Backlink management

4.0
40%
5 Ratings
N/A
0 Ratings

SERP ranking tracking

7.5
75%
11 Ratings
N/A
0 Ratings

Page grader

7.5
75%
2 Ratings
8.0
80%
1 Rating

Competitive analysis

7.5
75%
11 Ratings
N/A
0 Ratings

Site audit / diagnostics

10.0
100%
8 Ratings
10.0
100%
1 Rating

Site recommendations

6.6
66%
4 Ratings
N/A
0 Ratings

Task management

3.1
31%
6 Ratings
N/A
0 Ratings

SEO Channels

8.5

BrightLocal

85%
8.5

Netpeak Spider

85%
BrightLocal ranks higher in 3/4 features

Local SEO

8.5
85%
13 Ratings
N/A
0 Ratings

Social SEO

7.9
79%
6 Ratings
N/A
0 Ratings

Mobile SEO

10.0
100%
4 Ratings
8.0
80%
1 Rating

Global SEO

7.7
77%
2 Ratings
9.0
90%
1 Rating

SEO Platform & Account Management

9.2

BrightLocal

92%
10.0

Netpeak Spider

100%
BrightLocal ranks higher in 1/2 features

Multi-domain support

8.5
85%
9 Ratings
10.0
100%
1 Rating

Integration with web analytics tools

10.0
100%
10 Ratings
N/A
0 Ratings

Attribute Ratings

  • BrightLocal is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

8.5

BrightLocal

85%
14 Ratings
7.0

Netpeak Spider

70%
1 Rating

Support Rating

7.5

BrightLocal

75%
4 Ratings

Netpeak Spider

N/A
0 Ratings

Likelihood to Recommend

BrightLocal

If you are a local business owner or marketing agency catering to local businesses, BrightLocal is a must have software. It has everything you need to track your local marketing efforts and to identify opportunities to make improvements, all at a very reasonable price point. You can also create nice looking reports to send to clients which are simple to create.
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Netpeak Software

[Netpeak] Spider is a great service for:
  • Checking and monitoring big websites or e-commerce projects for technical errors on regular basis
  • Creating custom formulas for calculation of internal page ranks and building a tree view with this information
  • Get reports that include metrics for every page (performance, inbound and outbound links, indexing status)
  • Create reports that include all metrics from external SEO services like Serpstat or Similarweb for every single page of your website
It's very useful software for SEO or marketing agencies that have a lot of projects to work with, but might be overkill for small projects and companies.
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Pros

BrightLocal

  • When we use BrightLocal's citation building service, I know that we're getting quality citations done right. Their staff will email you with any questions and always double check the information before creating inaccurate citations.
  • I love that BrightLocal is very quick about making changes when requested. For example, if we can't find a city on the drop-down list, you can chat them and they'll add it. Or if a report is pulling incorrectly, they'll re-run it within a reasonable timeframe.
  • BrightLocal has a lot of different reports that are easy to send to your clients. You can even add them to a web-viewable dashboard so that your client can simply bookmark a link and view their reports when they please.
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Netpeak Software

  • Crawling data and metrics from every webpage on website (page structure, titles, meta tags, Google GTM & Analytics presence)
  • Building tree with calculation of internal page ranks
  • Get a report with different technical errors (404 errors, broken links, duplicated content, )
  • Performance report. Check out your page load time, server response time, extract metrics from Google Page Speed Insights
  • Checkout different metrics from external services like Serpstat, Similarweb (page ranks, keywords, traffic, etc.) for single page
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Cons

BrightLocal

  • Up and down rankings were not always right on with the local search, but only off by one or two spots
  • It felt like it was only used for local SEO, and I know there are more features, just never got to them.
  • Didn't seem useful for every single client in the way Ahrefs or Spyfu did
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Netpeak Software

  • You can buy a subscription only for month or more, you can't pay for 1-2 projects
  • No version for MacOS
  • It's only desktop software, online version is not available
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Pricing Details

BrightLocal

Starting Price

$29 per month

Editions & Modules

BrightLocal editions and modules pricing
EditionModules
Single Business Plan291
Multi Business Plan492
SEO Pro Plan793
Just Reviews Plan84

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

BrightLocal offers custom enterprise plans for businesses with more than 100 locations.

Netpeak Spider

Starting Price

$19 per user

Editions & Modules

Netpeak Spider editions and modules pricing
EditionModules
Pro (12 months subscription)$374.401
Pro (1-month subscription)$39.002
Standard (1-month subscription)$19.003
Standard (12 months subscription)$182.404

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

Optional $15.90

Additional Details

Standard Plan includes all basic features except access to white-label reports. Pro Plan gives you all basic features and access to white-label reports.

Support Rating

BrightLocal

Although their customer support has always contacted me, they have not always been helpful. Many times I've had reports or information disappear with them telling me they had no record of it, even when I had reports that the information was in there. There are times when their system did have bugs and the support was able to help me there. Overall, the support staff is there but they cannot always do much and need to wait for their development team to get back to them which often takes a long time.
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Netpeak Software

No answers on this topic

Alternatives Considered

BrightLocal

Thryv reached out to me about 3 weeks before signing up with BrightLocal. While all of their features were impressive, there were only about 3 features that I would have used. Thryv wanted $200 per month for their service, which I found to be way overpriced for what I was wanting to use it for. I selected BrightLocal because it had the features I wanted at a lower price and then add ons. After using BrightLocal for a week and speaking with Becki, a customer service executive, I have discovered more features that I would use on BrightLocal than on Thryv.
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Netpeak Software

We choose Netpeak Spider because: 1. Can buy a monthly subscription and have unlimited number of websites to check. 2. Price. It's affordable, especially when you have not only one project. 3. Frequent updates. With every update functionality is expanding (latest update for example brought a lot of new integrations). 4. Quality of reports. They are very detailed and have everything we needed for our work.
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Return on Investment

BrightLocal

  • BrightLocal's ranking reports have helped us better serve our clients' SEO needs, especially local SEO.
  • Reporting is nicely accomplished with their online client report dashboards.
  • Negative: some of their software defects are glaringly obvious take forever to fix, creating a number of awkward moments when we talk our clients through their reports.
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Netpeak Software

  • Get a full report with common technical errors on websites without manual QA testing
  • Speed up work of SEO specialist, can automatically calculate tree with internal page ranks
  • It's all-in-one tool and you don't need to buy another services to get all this info
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Screenshots

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