Buffer vs. Unmetric (discontinued)

It helps me save hours by devoting only half an hour in a month's worth of posting, in addition to that it is quite simple to use. Buffer for scheduling social posts well in advance, but I have begun using it instead of posting natively on the social apps themselves because it makes it super easy to post the same messages to more than one platform.

Unmetric is great when you need to do quantitative analysis of social media posts, whether you own the posts or not. Newer features like segment creation where you can get results by keyword or category are amazing time-savers for certain tasks (like if you're looking at posts about fruit and want to see how posts that mention "bananas" perform you can do that right in the dashboard). Hopefully, they'll soon allow you to build and save those filters so you don't have to recreate them every time you do a task. While in the past I'd only recommend this platform for keeping a pulse on unowned content, the new tools make the platform useful even for reviewing owned content, as you may be able to save time on content coding tasks- it seems like that's the direction they're headed anyway

Incentivized

• I can plan and publish content on social channels.
• Buffer's interface is quite tidy and generates the necessary facilities to save us time in publishing consistent content.
• It has a special price; it is pretty affordable.
• It has the possibility of integrating with other tools to improve its functions.

Incentivized

• Very user friendly.
• Great support staff.
• Constant updates.

Incentivized

• Expensive Analytics: The upgrade you need to access your analytics is quite expensive, and I have come across other tools that provide the same or even more for a lesser priced plan.
• No Media Library: The one feature I have found on another social media planning tool that I wish Buffer had is a media library. This allows you to upload photos you aren't using right away to have them readily available when you do decide to use them. This is not a feature in Buffer.

Incentivized

• The interface is slightly different for each social channel, which is confusing for novice users. I wish they'd standardize their naming schemes and dashboards, to the extent they can be with the different platforms.
• They'll add and implement new features but won't tell you- I came back into the platform to discover they'd applied a weighting scheme to my engagement rate that messed up my findings.
• Sometimes the platform just stops working.
• Support sits in India so there's no way to get answers fast if you have a question or issue.

Incentivized

I am giving buffer this rating because of a couple issues that it has compared to other platforms. It does not always post to instagram and you will need to go in an manually post. Also, one of the biggest qualms that we have with buffer is the price it costs to have robust analytics

Incentivized

We use Buffer for certain website content that should be shared on social networks, having this tool helps us to do it faster and easier since we can send the publications from the internet browser and the stack of scheduled messages. It is really fast and easy for all team members who share access to the account, so at the same time that we analyze the information that we can share, the message stack is prepared

Incentivized

Buffer is always on hand and very reliable, their software suite rarely has outages

Incentivized

Buffer performs well on both desktop and mobile platforms. The one area as I have stated before is that it does not always want to automatically push to Instagram and the user will have to go do it manually. Buffer works very well pushing to other platforms. The instagram issue is the only reason buffer does not get a 10 on this section

Incentivized

1. It really helped to my business to grow online.
2. I was able to take actions mindfully as the analytics are damn good.
3. Also used for managing clients social media accounts and it proved to be a best resource.
4. Clients were really happy as they got high demand and growth on internet and the secret is Buffer.
5. The user interface is really easy to understand and manage. Support is 24/7 available to help.

Incentivized

We were very satisfied with the implementation of Buffer. We had no issues switching from the platform that we were using over to buffer. Our staff did not even miss a beat when it came to posting content. It was an easy transition and I feel that is something that buffer has really done well. They have an "out of the box" usability platform

Incentivized

I also used Combin which is easy and free to use. However, Combin only posts when the computer is active and connected to the internet. So, posting while you are not actively using your computer at that moment is not possible, therefore Buffer is much more efficient as you can even post while being on vacation without working.

Incentivized

I haven't used Simply Measured in a few years, mostly because it was just too expensive for what we needed it for and Unmetric provided what we needed at a reasonable price. I also had an issue with how big the Simply Measured files were- they often froze analysts' computers, and the first task was to delete unused tabs to reduce the file size.

Incentivized

Buffer does what it say on tin as they say! you can always count on Buffer. Buffer can be scale to 25 social account with 2,000 scheduled post which is enough for most agencies or businesses

Incentivized

• It has saved money by allowing us to automate our social using one person
• It allows us to connect one channel at a time instead of wasting money on larger account management tools
• We are making money, because it has already delivered several clients

Incentivized

• Increased employee efficiency
• Better customer service

Incentivized