Business Wire vs TVEyes

• Proofing - Business Wire proofs every single release with great precision, and calls you to let you know if they think anything looks like it might be a typo. They are extremely thorough and also check with you about the way you want images or video laid out with the release so that the final presentation is perfect.
• Customer Service - Business Wire has some of the best customer service I've ever experienced. They are available 24 hours a day, and always have someone manning the phones to answer your questions, proof releases, and make sure your release gets across the wire at the right time.
• Interface - The Business Wire site is very easy to use, and saves previously used information and images like logos. This is standard for most wire services, but Business Wire does a good job as well.
• Reach - BW reaches a very wide range of outlets, and its relationships with VentureBeat, Yahoo! and MarketWatch are great. Clients really appreciate seeing their releases in those publications.

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• TVEyes has a powerful search function that allows us to narrow searches for specific clients and/or campaigns by keyword.
• TVEyes affords us the ability to access and download a clip with relative ease, no matter what market or station the clip is from.
• TVEyes provides metrics for the sake of reporting, which enables us to quickly provide insights to clients on the success of a campaign.

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• There have been a few times when a minor grammatical error has slipped by myself as well as the copy editors but it's very rare for this to happen.
• The cost can get a bit high if your press release is long (as price is partially dictated by length) or if you want to add a logo, image, infographic, etc.

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• The clip editing feature, while useful and important, is fairly clunky. There could be an improvement in the way you fine-tune what you need.
• Downloading clips is a multi-step process that could be far less involved.

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• Staying updated on business news in my team's industry
• Helps my team generate story ideas for our publication, allowing us to do our jobs more efficiently

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• It's essential to be able to share coverage with clients, and clients can be impatient. TVEyes gives us the ability to access and share a clip quickly. That keeps clients happy.
• The cost of the subscription is fairly low in exchange for the ability to access a universal broadcast coverage platform like TVEyes.

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