Likelihood to Recommend Pros
The real-time data unmatched and Buzzsumo is continually improving their tools and dashboards every year (we've noticed that their team listens to suggestions and often implements new features based on how our industry is evolving). Cons
The price is a little steep for us. We are a small advertising agency and have a lot of tools to consider to improve our efficiency. We just wish it was a little less expensive. Read full review I often recommend PR.com to clients on a budget. There are some organizations, like non-profits, or very small businesses I work with who just don't have the money to spend on a pricier press release distribution service like Businesswire. For those clients, PR.com is a good alternative. You can use the free version - or elect to spend a little money to include hyperlinks, increase distribution, and so on. But there are options - and that is a good thing.
Read full review Pros Monitors for client PR placements and notifies via email and Slack alerts Helps us research potential journalists writing about the topics relevant to our clients Displays trending web and social content clearly with relevant metrics Allows us to view what's working for our clients' competitors in the media Read full review Bad customer service [in my experience]. One-sided PR. Read full review Cons Although I think it's hard, I'd like to see it being used for other mediums as well such as Twitch, etc. It could have better backlink data to include more backlinks that each content piece has. One or two more pricing tiers might work. Read full review Suggest offering administrators more control over when releases are distributed Lower premium pricing for high frequency administrators Read full review Usability The interface is a little clunky for me, especially on mobile. However, the directions are clear and it didn't take long for me to figure out how to use it. I just wish that things were a little more streamlined.
Read full review Support Rating The support we have received over the years has been wonderful. They have definitely demonstrated excellent customer service. We find the chat support to be the quickest and most useful for the day-to-day questions. A rep always responds very timely, answers our questions, and sends a follow-up to ensure we're maintaining success
Read full review Alternatives Considered Buffer is a tool that can be very useful for certain uses of Twitter, but in reality, it is very limited when you want to demand a little more. The pros actually weigh a lot, but the serious limitations in several regards do not allow us to give it a higher mark.
I consider that Buffer is a very useful tool that allows you to have an active presence on social networks without having to be glued to them all day. There are others, among which
Hootsuite stands out.
Read full review I think PR.com offers a viable alternative to smaller businesses or nonprofit clients on a budget. When I tell some of those clients it will be hundreds - or even thousands - of dollars to distribute a press release on a service like
Business Wire , I can feel them cringe. PR.com offers a free option - and also offers very low-cost options to boost the distribution, include live hyperlinks and so on - if clients do have a little $ to spend on that, they can. But they can choose. The bigger services are really cost-prohibitive for the smaller businesses.
Read full review Return on Investment It has had a positive return as it has allowed us to create better content and gain popularity online. Though the cost is relatively high in my opinion, it has allowed us to make better organic content than we would have paid this cost on ads. Helps us find influencers for campaigns. Read full review Negative impact [in my experience]. Wasted our time. Read full review ScreenShots