TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Captora (discontinued)

    Score7 out of 10
    Mid-Size Companies (51-1,000 employees)
    Captora in Mountain View, California, offers their eponymous lead acceleration and inbound marketing tool to optimize organic and paid search.N/A

    Pipefy

    Score7.5 out of 10
    N/APipefy headquartered in San Francisco offers their process management and workflow software providing processes for customer success, service desk, sales operations, and other processes.

    $22

    per month

    Pricing
    Captora (discontinued)Pipefy
    Editions & Modules
    No answers on this topic
    Business
    $22
    per user, per month*
    Enterprise
    $36
    per user, per month*
    Unlimited
    Custom
    Starter
    Free
    Offerings
    Pricing Offerings
    Captora (discontinued)Pipefy
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—*Discounts available for annual billing.
    More Pricing Information
    Community Pulse
    Captora (discontinued)Pipefy
    Considered Both Products
    Captora
    No answer on this topic
    Pipefy
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    80%
    Would buy again
    8 Answers
    Delivers good value for the price
    No answers on this topic
    86%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    No answers on this topic
    90%
    Happy with the feature set
    9 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    8 Answers
    Best Alternatives
    Captora (discontinued)Pipefy
    Small Businesses
    No answers on this topic
    airSlate WorkFlow
    Score10 out of 10
    Medium-sized Companies
    HG Insights Platform
    Score9.2 out of 10
    Microsoft Power Automate
    Score8.5 out of 10
    Enterprises
    HG Insights Platform
    Score9.2 out of 10
    Microsoft Power Automate
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Captora (discontinued)Pipefy
    Likelihood to Recommend
    9.0
    (2 ratings)
    8.2
    (10 ratings)
    Likelihood to Renew
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    9.5
    (2 ratings)
    User Testimonials
    Captora (discontinued)Pipefy
    Likelihood to Recommend
    Captora
    If you want to quickly create large numbers of pages across a lot of keyword groups, I have no idea how you would do it unless you used a tool like Captora.
    Read full review
    Pipefy
    Pipefy is very well suited if you have a team doing any sort of process... for real! It simplified everything from our sales and marketing objectives/processes, to our onboarding and accounting side of things. Since you can share different pipes with others, it's easy to see where others are at in the process and move the card along while keeping others informed. It makes sure you don't miss any information or steps along the way, which is great if your process is detail-oriented. It is a little less appropriate for marketing efforts, but we still try to use it to keep track of things in a central space. Definitely best suited for sales, technical things, and accounting.
    Incentivized
    Read full review
    Pros
    Captora
    • Great Customer Support. The team is very responsive to our needs and always follows up with action items from our meetings and calls. I think this comes down to the people they hire and their willingness to create customer relationships. Ask for Steve as your CSM.
    • Competitive insights are great as Captora consolidates all of your competitor data into a single view. You can then tag different ideas for your content team or just view on periodic basis to see what the competition is up to.
    • Getting campaigns at scale. Captora does a great job in helping your team scale campaigns fast. Part of this is due to the ease of use (once you get trained) and the other part is due to the content team and algorithms behind the product. You can scale to hundreds of campaigns within weeks if you desire.
    Incentivized
    Read full review
    Pipefy
    • Flexibility on process management.
    • Internal automations and connections to different data bases and boards.
    • Easily connection with external programs through API's.
    Incentivized
    Read full review
    Cons
    Captora
    • Would be great to get integrated reports to show how our pages are performing, end-to-end, across all funnel areas.
    • Some of our pages are not pretty, which is mostly on us. Would be great if Captora has some kind of page effectiveness score to help us improve our high traffic pages.
    Read full review
    Pipefy
    • I would like to be able to add a due date without a time attached.
    • I would like to see completed tasks be deleted after a set amount of time.
    Incentivized
    Read full review
    Likelihood to Renew
    Captora
    The ROI has been proven out with Salesforce reporting.
    Read full review
    Pipefy
    No answers on this topic
    Support Rating
    Captora
    No answers on this topic
    Pipefy
    Pipefy support is pretty good. There were a few instances where the agent didn't really understand what I was trying to get help with, but that was only once. Every other time it has been pretty fast and efficient. They are also very kind and understanding. I don't think they need much help in that dept
    Incentivized
    Read full review
    Alternatives Considered
    Captora
    We have not seen anything that compares to Captora from an apples to apples perspective
    Incentivized
    Read full review
    Pipefy
    We started using software we already had (such as Slack and Sheets) but this software is not actually ideal to manage processes, which led to errors, miscommunication, and execution problems. Trello is good for managing demand but offers no process customization or approval and Jira is too focused on development for our needs, and also hard to customize.
    Incentivized
    Read full review
    Return on Investment
    Captora
    • The biggest area that Captora has brought to us is over all reach. With Captora we are getting in front of more prospects, faster. Captora is helping us drive more traffic to our website and more inbound leads. On the paid side, we are able to understand what content converts and make smarter decisions in the long run.
    Incentivized
    Read full review
    Pipefy
    • Our processes are more organized and we are not missing any steps.
    • We are able to touch base with customers easier since we have all potential/missed clients in one pipe, with automated alerts (i.e. it has been 60 days since contact with this customer).
    • We are able to keep track of customer billing changes easier.
    Incentivized
    Read full review
    ScreenShots