Captora (discontinued) vs. SAP HANA Cloud

If you want to quickly create large numbers of pages across a lot of keyword groups, I have no idea how you would do it unless you used a tool like Captora.

I think if you have a large organization, it's probably the product and the marketplace to go to. We're a large management consulting firm operating in four to seven countries. And generally speaking, I think that's the size and the scope where it scales best. I can't speak to smaller companies, but I can't see smaller companies leveraging the benefits as much as a larger organization can.

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• Great Customer Support. The team is very responsive to our needs and always follows up with action items from our meetings and calls. I think this comes down to the people they hire and their willingness to create customer relationships. Ask for Steve as your CSM.
• Competitive insights are great as Captora consolidates all of your competitor data into a single view. You can then tag different ideas for your content team or just view on periodic basis to see what the competition is up to.
• Getting campaigns at scale. Captora does a great job in helping your team scale campaigns fast. Part of this is due to the ease of use (once you get trained) and the other part is due to the content team and algorithms behind the product. You can scale to hundreds of campaigns within weeks if you desire.

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• Real-time reporting and analytics on data: because of its in-memory architecture, it is perfect for businesses that need to make quick decisions based on current information.
• Managing workload with complex data: it can handle a vast range of data types, including relational, documental, geospatial, graph, vector, and time series data.
• Developing and deploying intelligent data applications: it provides various tools for such applications and can be used for machine learning and artificial intelligence to automate tasks, gain insights from data, and make predictions.

• Would be great to get integrated reports to show how our pages are performing, end-to-end, across all funnel areas.
• Some of our pages are not pretty, which is mostly on us. Would be great if Captora has some kind of page effectiveness score to help us improve our high traffic pages.

• Requires higher processing power, otherwise it won't fly. How ever computing costs are lower. Incase you are migrating to cloud please do not select the highest config available in that series . Upgrading it later against a reserved instance can cost you dearly with a series change
• Lack of clarity on licensing is one major challenge
• Unless S/4 with additional features are enabled mere migration HANA DB is not a rewarding journey. Power is in S/4

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The ROI has been proven out with Salesforce reporting.

We would rate our likelihood of renewing at 9/10. SAP HANA Cloud has proven to be a highly reliable and scalable data platform that consistently delivers strong performance. Its seamless integration with our overall SAP landscape, combined with improved analytics and real-time data capabilities, makes it a core part of our long-term technology strategy.

Incentivized

Invited by TrustRadius (TR) on Vendor's Behalf

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

It is very useful solution which provides you speedier data processing, real-time analytics. It helps you manage diverse data types. It also offers you excellent disaster management. It has user friendly interface which helps you navigate system and transactions easily and perform task smoothly.

Incentivized

Invited by TrustRadius (TR) on Vendor's Behalf

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so far, we didn't get any outage

Incentivized

Invited by TrustRadius (TR) on Vendor's Behalf

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so far good

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Invited by TrustRadius (TR) on Vendor's Behalf

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However, I am not the right person to answer this as we have another department to handle support and contact the service provider for any support required. Although i will say that they are the quick respondent and knows how to handle querry of the customers and provide quick and better support.

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Professional GIS people are some of the most risk-averse there are, and it's difficult to get them to move to HANA in one step. Start with small projects building to 80% use of HANA spatial over time.

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We have not seen anything that compares to Captora from an apples to apples perspective

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Independently Invited by TrustRadius

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I have deep knowledge of other disk based DBMSs. They are venerable technology, but the attempts to extend them to current architectures belie the fact they are built on 40 year old technology. There are some good columnar in-memory databases but they lack the completeness of capability present in the HANA platform.

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I don't have visibility in licensing

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Invited by TrustRadius (TR) on Vendor's Behalf

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Limitation of training deliverable by organization

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We are still in process for the first applciaiton

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• The biggest area that Captora has brought to us is over all reach. With Captora we are getting in front of more prospects, faster. Captora is helping us drive more traffic to our website and more inbound leads. On the paid side, we are able to understand what content converts and make smarter decisions in the long run.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• ROI has always been high in terms of the functionality that it offers and the security features it comes with.
• Managing large volumes of data in real-time is not an easy task, but it does it pretty well with faster data processing.

Incentivized

Invited by the Vendor

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info