TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Caspio

    Score9.5 out of 10
    N/ACaspio is a low-code platform for building custom business applications — the databases, portals, dashboards, and workflow tools organizations use to run daily operations. Users describe the application they need, and the platform generates the data model, interface, and user roles as a secure, deployed application that the organization fully owns, without requiring code maintenance. According to the vendor, Caspio holds independently audited HIPAA, SOC 2 Type II, and GDPR compliance…

    $300

    per month

    Nielsen Marketing Cloud

    Score7.6 out of 10
    N/ANeilsen Marketing Cloud includes a Data Management Platform (DMP), Media Planning and Optimization, Data as a Service (DaaS), Multitouch Attribution Analytics, Inflight Analytics, and integrations to different digital media channels as well as to content marketing, creative testing, search, email and social media platforms. It's designed to enable marketers to plan, execute, and report on all of their marketing activities from one place.N/A
    Pricing
    CaspioNielsen Marketing Cloud
    Editions & Modules
    TEAM
    $300
    per month
    BUSINESS
    $600
    per month
    ENTERPRISE
    Contact Sales
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    CaspioNielsen Marketing Cloud
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details> All plans include unlimited users. > Caspio offers a 10% discount to non-profits, NGOs, and customers in qualifying countries. > Compliance plans support strict regulatory requirements: HIPAA; FERPA; PCI DSS Level 1; VPAT 2.0/Section 508; GDPR; EU-US Privacy Shield; SOC 2 Type II; ISO 9001, 27001; CSA Star Level 1, 2 & 3; 3D Secure 2. > Project consultations for planning and customization, in-depth online help, how-to videos and instructor-led training. > Pricing plans designed for teams of all sizes. Discount for annual pricing.—
    More Pricing Information
    Community Pulse
    CaspioNielsen Marketing Cloud
    Considered Both Products
    Caspio
    No answer on this topic
    Nielsen
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    80%
    Would buy again
    4 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    No answers on this topic
    80%
    Happy with the feature set
    4 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    CaspioNielsen Marketing Cloud
    Low-Code Development
    Comparison of Low-Code Development features of Caspio and Nielsen Marketing Cloud
    Feature
    Caspio
    8.4
    3 Ratings
    0% below category average
    Nielsen Marketing Cloud
    -
    Ratings
    Visual Modeling7.02 Ratings00 Ratings
    Drag-and-drop Interfaces7.03 Ratings00 Ratings
    Platform Security9.43 Ratings00 Ratings
    Platform User Management7.93 Ratings00 Ratings
    Reusability9.73 Ratings00 Ratings
    Platform Scalability9.33 Ratings00 Ratings
    Data Collection
    Comparison of Data Collection features of Caspio and Nielsen Marketing Cloud
    Feature
    Caspio
    -
    Ratings
    Nielsen Marketing Cloud
    8.3
    6 Ratings
    2% above category average
    Collection of first-party data00 Ratings8.56 Ratings
    Collection of third-party data00 Ratings8.55 Ratings
    Access to Third-party Data Providers00 Ratings7.95 Ratings
    Data Classification
    Comparison of Data Classification features of Caspio and Nielsen Marketing Cloud
    Feature
    Caspio
    -
    Ratings
    Nielsen Marketing Cloud
    8.6
    6 Ratings
    4% above category average
    Audience taxonomy00 Ratings8.26 Ratings
    Tag Management00 Ratings8.25 Ratings
    Data Analysis Dashboard00 Ratings9.46 Ratings
    Ad Network Integration
    Comparison of Ad Network Integration features of Caspio and Nielsen Marketing Cloud
    Feature
    Caspio
    -
    Ratings
    Nielsen Marketing Cloud
    7.9
    5 Ratings
    1% below category average
    Data Transfer00 Ratings7.95 Ratings
    DSP integration00 Ratings7.95 Ratings
    DMP Analytics
    Comparison of DMP Analytics features of Caspio and Nielsen Marketing Cloud
    Feature
    Caspio
    -
    Ratings
    Nielsen Marketing Cloud
    8.6
    6 Ratings
    9% above category average
    Campaign Analytics00 Ratings8.56 Ratings
    Audience Analytics00 Ratings8.86 Ratings
    Best Alternatives
    CaspioNielsen Marketing Cloud
    Small Businesses
    Zoho Creator
    Score7.7 out of 10
    No answers on this topic
    Medium-sized Companies
    AppSheet
    Score8.2 out of 10
    Adobe Audience Manager
    Score7.9 out of 10
    Enterprises
    Oracle APEX
    Score9.1 out of 10
    Adobe Audience Manager
    Score7.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CaspioNielsen Marketing Cloud
    Likelihood to Recommend
    10.0
    (6 ratings)
    7.9
    (7 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    9.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Support Rating
    8.4
    (2 ratings)
    5.0
    (1 ratings)
    User Testimonials
    CaspioNielsen Marketing Cloud
    Likelihood to Recommend
    Caspio
    Contact forms are incredibly easy to build and customize, as are most other kinds of more involved forms. Forms allow html input and can be designed in a number of ways. It's helpful if you know some HTML. JavaScript knowledge can add advanced options, but is not necessary for the most common uses. The company used to call itself "No-Code," but has changed to say "Low Code," which is much more accurate.
    Incentivized
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    Nielsen
    Best suited for scenarios involving detailed analysis of customer data and demographics. Allows for complex investigation of customer and audience details. Less well suited for scenarios involving simultaneous collaboration on analysis. This product is not the best for collaboration and is better suited for individual work and individual forms of analysis.
    Incentivized
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    Pros
    Caspio
    • Caspio is an online database platform. It allows one to create multiple tables and views to be stored via the web. Tables can be configured to not only hold data but also to hold files like Word docs and images.
    • Caspio is great at creating online forms and reports. It allows the user to create forms to capture, update data, whether it's password protected or just a simple form.
    • As a database platform, one can create online tables and forms linking multiple tables and views to each other. I would say it is the Microsoft Access of the online platforms.
    • The system is very easy. Wizards allow one to create forms, tables, and datapages. Since the platform is online, you may access your database anywhere.
    Incentivized
    Read full review
    Nielsen
    • I just like the manner it handles the analytical rationalization of giving a standing and updates of the inner and outside beliefs of Marketing analysis.
    • It facilitates me apprehend clients' desires and offers advice on a way to fulfill their desires.
    • When I am making plans and instinctually recognise what purchasers are going to purchase, I depend upon their real-time records to validate my assumptions and tell our media buys.
    • Automatic rewards with the media Connections. The availability of records and the alternatives to make our customer's picks understandable.
    Incentivized
    Read full review
    Cons
    Caspio
    • Pricing for additional storage could be a bit more competitive
    • The builder wizard is helpful, however there could be a tutorial for first time users
    • Calendar pdf exports would be usefull
    Incentivized
    Read full review
    Nielsen
    • More segments need to be created as often as possible
    • Sometimes it is hard to optimize these segments when the CTR is low - segments make it difficult to pull out zones/sites that are dragging down the CTR because they are so narrowly targeted.
    Incentivized
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    Likelihood to Renew
    Caspio
    We are committed to Caspio Bridge. We could migrate to another product, but we would not be able to do so quickly. I estimate that we would need about a year (maybe more) to convert all of our forms and processes if we were to switch to some other product
    Incentivized
    Read full review
    Nielsen
    I still use exelate every day for my media plans that are either direct response or extremely geo-targeted.
    Incentivized
    Read full review
    Usability
    Caspio
    No answers on this topic
    Nielsen
    Very easy to utilize. Features are basic. Again just not too much in the way of involved customization
    Incentivized
    Read full review
    Support Rating
    Caspio
    I've had some instances where my team and I discovered a bug in Caspio. We alerted the company, and the bug was fixed in the next regular update of the software. The few times that I've had to contact support, it was a pretty good experience. They're not terribly quick to respond and take action, but they don't ignore you, either.
    Incentivized
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    Nielsen
    I am rating this as neutral due to having minimal interaction with them
    Incentivized
    Read full review
    Alternatives Considered
    Caspio
    GroupHigh is so frustrating to use. It is constantly changing the way you can search for bloggers, and we can never find exactly what we are looking for
    Incentivized
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    Nielsen
    Nielson Cloud helps businesses find, recruit, and create new advertiser client bases, as well as stand out in a crowded public space. Measure linear and digital media metrics across channels aids in giving insights in an efficient manner. Nielson Cloud also assists businesses in maximising ROI by analysing how their marketing and advertising reaches and influences audiences throughout the customer lifecycle.
    Incentivized
    Read full review
    Return on Investment
    Caspio
    • Positive impact of easy of adding new varieties.
    • Positive impact of having new emails added directly to email list through Zapier.
    • Positive impact on increasing productivity of our staff.
    Incentivized
    Read full review
    Nielsen
    • We are using it for analytics, statistics control, and for a single pane of glass and reviews for our senior leadership. We fetch significant insights from this device which can be then provided to our stakeholders to higher understand the achievements and loopholes.
    • We can make Marketing strategies with the help of this. Also, it is benefiting financially and getting productive.
    Incentivized
    Read full review
    ScreenShots

    Caspio Screenshots

    Screenshot of Caspi AI App BuilderScreenshot of Caspio Flex ApplicationsScreenshot of Caspio DesignerScreenshot of Caspio OverviewScreenshot of Caspio Triggered ActionsScreenshot of Caspio Valut