TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CB Insights

    Score7.9 out of 10
    N/ACB Insights is a tech market intelligence platform that analyzes data on venture capital, startups, patents, and other data to predict market trends.N/A

    LeadLander

    Score8.1 out of 10
    N/ALeadLander is essentially an IP reverse look-up tool. It does a reverse look-up of the IP address to distinguish between corporate visitors and “home/ISP” users. Although having somewhat similar functionality as web analytics products like Google Analytics and WebTrends, it is actually designed for a different user base. While web analytics tools are typically designed to provide metrics such as bounce rates, unique visitors, and length/depth of stay to help marketers optimize website content,…

    $25

    Per User Per Month

    Pricing
    CB InsightsLeadLander
    Editions & Modules
    No answers on this topic
    LeadLander
    $25.00
    Per User Per Month
    Offerings
    Pricing Offerings
    CB InsightsLeadLander
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    CB InsightsLeadLander
    Small Businesses
    No answers on this topic
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    No answers on this topic
    Lead Forensics
    Score9 out of 10
    Enterprises
    No answers on this topic
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CB InsightsLeadLander
    Likelihood to Recommend
    10.0
    (4 ratings)
    9.0
    (9 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.2
    (4 ratings)
    Support Rating
    8.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    CB InsightsLeadLander
    Likelihood to Recommend
    CB Insights
    It is great for investment teams looking for new opportunities. Good for inside sales teams looking for well-funded clients.
    Incentivized
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    LeadLander
    LeadLander is great for sales reps who are looking for additional insights when attempting to get the right message to the right audience at the right time via the right medium. Nevertheless, the tool is basically fairly simplistic in terms of what you get. Data is delivered via email and can be tailored in terms of frequency and territory, but the overall information presented is fairly simple. The links to websites visited and accompanying information pertaining to frequency and duration are incredibly helpful. Nevertheless, if you have a lot of users visiting sites that utilize a free version of your tool, care is required to ensure that your messaging is not falling on deaf ears. Overall, the tool is very useful for accomplishing awareness of baseline insights pertaining to prospective clientele visiting your company's website in order to craft more meaningful messaging.
    Incentivized
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    Pros
    CB Insights
    • Transparency - lets me separate the hype from the reality.
    • Real-time intelligence-packed reporting. The graphs and metrics they provide along with their perspectives allow anyone to apply their own understanding and reproduce a nearly identical perspective.
    • Their daily e-newsletter is chock full of intelligence presented in such a fun and entertaining way, it makes you want to pay for it too!
    Incentivized
    Read full review
    LeadLander
    • Leadlander has an excellent database of IP addresses. Often the address is registered to some unknown cable company but leadlander seems to identify them.
    • Leadlander is well designed and intuitive to use.
    • Leadlander captures page data and referral that we wouldn't otherwise have.
    Incentivized
    Read full review
    Cons
    CB Insights
    • Might only suggest more corporate events
    Incentivized
    Read full review
    LeadLander
    • Be able to see the people in addition to the accounts.
    • Integrate with our tech stack (it may but it's not a feature I am currently aware of).
    • Better matching of IP addresses.
    Incentivized
    Read full review
    Likelihood to Renew
    CB Insights
    No answers on this topic
    LeadLander
    Currently, we have not went out to look for another tool because we are happy with LeadLanders' performance. If we were to be approached by any of their competitors, we would look to investigate the difference and similarities between the tools. In the past, we used a tool that provided images and steps taken to show the route a prospect takes and I found that to be very interesting.
    Incentivized
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    Support Rating
    CB Insights
    Very responsive and eager to maintain client relationships.
    Incentivized
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    LeadLander
    No answers on this topic
    Alternatives Considered
    CB Insights
    Better Pricing & Better ROI !
    Incentivized
    Read full review
    LeadLander
    ActOn also provides website analytics, however if we have a contact in our CRM - it will tell us each morning if that specific contact visited our website rather than just a company name. It is interesting to note that both ActOn and Leadlander often have different results and companies. I'm not sure why there is a discrepancy, however overall, both tools are fairly comparable.
    Incentivized
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    Return on Investment
    CB Insights
    • Positive from the operational efficiency of getting this intelligence in a ‘breaking news’ format from this highly trusted resource.
    • Positive From the extensive, highly detailed reporting they do on both the markets that matter to us today, and those that are shifting so quickly that we should have them on our radar too.
    Incentivized
    Read full review
    LeadLander
    • Our Demand Generation team primarily uses this tool and has been wildly successful! Their entire office area is covered in wins, including amounts. One of the larger deals found on LeadLander was 4.2 million. A current opportunity is set at 2.5 million. I think the ROI speaks for itself with those deals.
    Incentivized
    Read full review
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