Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ceros Studio
Score 8.7 out of 10
Enterprise companies (1,001+ employees)
Ceros Studio is a content marketing software platform that enables designers and marketers to create interactive web content, without the need for coding or developers.
$36,000
per year
OmniGraffle
Score 9.8 out of 10
N/A
OmniGraffle is a wireframing tool for Mac users.N/A
SmartDraw
Score 8.5 out of 10
N/A
SmartDraw is a diagramming and flow chart building tool from SmartDraw Software in San Diego, California.
$119.40
per year per user (3 minimum)
Pricing
Ceros StudioOmniGraffleSmartDraw
Editions & Modules
Annual Subscription
36,000
per year
No answers on this topic
Team
$119.40
per year per user (3 minimum)
Individual
$131.40
per year single user
Enterprise
Contact Sales
Offerings
Pricing Offerings
Ceros StudioOmniGraffleSmartDraw
Free Trial
NoNoYes
Free/Freemium Version
NoNoNo
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Ceros StudioOmniGraffleSmartDraw
Considered Multiple Products
Ceros Studio
Chose Ceros Studio
Ceros was more flexible in its functionality and in what can be created than Zmags at the time.
Chose Ceros Studio
More interactive content, instead of basic landing pages. We are able to customize things even further to reach our specific audience. Not to mention the code is actually extractable, whereas other programs do not let you keep the code that you created.
Chose Ceros Studio
Ceros takes what would be difficult to accomplish in the Adobe suite of products and makes it easy. When it comes to user experience, user interface and customization options, Ceros is a much better alternative than Adobe. However, Adobe is the trusted name and some may be more …
OmniGraffle
Chose OmniGraffle
While these other tools are great for what they are, OmniGraffle’s solid focus on and support for diagramming makes it our tool of choice for communicating workflows and concept relationships, creating documentation, and creating other diagrams. Its libraries allow us to create …
Chose OmniGraffle
Because we're primarily a Mac shop, Visio was a non-starter. (It's monstrously complex compared to OmniGraffle, which works against the quick-and-dirty just-enough-documentation ideal common on agile teams.) We've used Draw.io on internal projects and when coordinating with …
Chose OmniGraffle
OmniGraffle has a standard and "Pro" version just like Microsoft Visio does.
OmniGraffle works exclusively on Macs, while Visio can run on both Windows and OS X.
I probably would be using Visio today if I did not have a Mac background. Even in my past job where I supported …
Chose OmniGraffle
Stands ahead of the competition; native compatibility and robustness of solution make it the tool of choice. OmniGraffle's price and level of functionality surpass the alternatives.
Chose OmniGraffle
To sum up:

  • use Omnigraffle for diagraming or for quick wireframe drafting
Chose OmniGraffle
OmniGraffle is a solid Mac based Visio with much added functionality specific to wireframe designs. The libraries, although somewhat out of date, allow rapid designs with low fidelity, exactly what you want in wire frames. We use Sketch increasingly to handle the layout of the …
Chose OmniGraffle
It is definitely much more adapted to my needs than PowerPoint, and there are actually not so many tools in that category. As I haven't tried other software like Lucid Chart or Sketch, which appeared recently, I can't really make a comparison. I must say that Omnigraffle fits …
Chose OmniGraffle
My instructor at General Assembly taught us how to us OmniGraffle, so I've been familiar with it.
Chose OmniGraffle
I like that OmniGraffle lets me see my assets and it feels a little more drag and drop.
Chose OmniGraffle
It has much more functionality with flexibility and automated creation of end-to-end from one object to another. It saved a lot of time of creating objects, rather it gave me more opportunities to focus on contents. Another good thing is, like I said in previous answers, there …
Chose OmniGraffle
Axure RP is almost unnecessarily complicated in some areas and the UI can be drastically improved. FlairBuilder is great overall but lack of or slow support is what hurts it. OmniGraffle is one of my top 2 choices currently and InvisionApp is the other.
Chose OmniGraffle
Easier to wireframe with omnigrafffle
Chose OmniGraffle
Omnigraffle handles flows and diagrams better than other tools I've listed above. However, Axure is far superior for creating wireframes and turning them into interactive prototypes (basically "coding" using if/then logic statements). Sketch is much better for detailed design …
Chose OmniGraffle
In comparison to Sketch, OmniGraffle is much better with connectors and placeholders. The placeholders were key for me as I use them often while building wireframes. It's so easy to access and drop in. I'm still trying to figure out how to download and sync stencils for Sketch …
Chose OmniGraffle
I have not tried any alternatives.
SmartDraw
Chose SmartDraw
I have used Draw.io & MS Visio. I noticed SmartDraw offer more templates than draw.io. Additionally, its more affordable and can access across platforms. In general, SmartDraw provides what we need.
Chose SmartDraw
We really like the features of smart draw and the unique library of objects.
Chose SmartDraw
SmartDraw is NEXT LEVEL! Microsoft is yesterday's news when it comes to creating charts. SmartDraw allows you to create and deliver dynamic charts and diagrams that truly convey the data you are inputting turning it into a stunning visual explanation.
Chose SmartDraw
As noted in first question, SmartDraw has them beat in every category I can think of (except for price; but need to keep in mind the old adage "you get what you pay for"!). This product allows for VASTLY-improved uploading of data than the Lucidchart product, and customer …
Chose SmartDraw
We haven't selected other tools, SmartDraw was our test product and we are in the middle of determining if we will go with them long term.
Chose SmartDraw
Indigo Studio and Visio were other products used in my department.
We chose SmartDraw over Visio on both features and cost.
Chose SmartDraw
We have used Corel Draw and Adobe Acrobat. Both of those tools were good when they came out but the abilities of SmartDraw far outweigh both those tools. Corel Draw was also more complex to operate and do tasks, as was Adobe Acrobat in which some basic tasks took additional …
Features
Ceros StudioOmniGraffleSmartDraw
Content Creation
Comparison of Content Creation features of Product A and Product B
Ceros Studio
8.0
Ratings
2% above category average
OmniGraffle
-
Ratings
SmartDraw
-
Ratings
Ideation10.00 Ratings00 Ratings00 Ratings
Approval workflows4.00 Ratings00 Ratings00 Ratings
Content collaboration9.00 Ratings00 Ratings00 Ratings
Network for content licensing/production9.00 Ratings00 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Ceros Studio
5.7
Ratings
32% below category average
OmniGraffle
-
Ratings
SmartDraw
-
Ratings
Content hub9.00 Ratings00 Ratings00 Ratings
Forms / Gated content3.00 Ratings00 Ratings00 Ratings
Embedded CTAs8.00 Ratings00 Ratings00 Ratings
Content distribution4.00 Ratings00 Ratings00 Ratings
Content promotion8.00 Ratings00 Ratings00 Ratings
Content automation2.00 Ratings00 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Ceros Studio
3.7
Ratings
67% below category average
OmniGraffle
-
Ratings
SmartDraw
-
Ratings
Audience profiling and targeting1.00 Ratings00 Ratings00 Ratings
Closed-loop tracking and reporting1.00 Ratings00 Ratings00 Ratings
Content performance analytics5.00 Ratings00 Ratings00 Ratings
Campaign optimization dashboard2.00 Ratings00 Ratings00 Ratings
Competitive analytics9.70 Ratings00 Ratings00 Ratings
Best Alternatives
Ceros StudioOmniGraffleSmartDraw
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Whimsical
Whimsical
Score 9.3 out of 10
OmniGraffle
OmniGraffle
Score 9.8 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.2 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.2 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.2 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.2 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
Ceros StudioOmniGraffleSmartDraw
Likelihood to Recommend
9.0
(0 ratings)
10.0
(0 ratings)
2.8
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
-
(0 ratings)
Support Rating
10.0
(0 ratings)
10.0
(0 ratings)
8.4
(0 ratings)
User Testimonials
Ceros StudioOmniGraffleSmartDraw
Likelihood to Recommend
If you want to publish original content quickly without development, Ceros is the perfect tool. If you want a page super optimized for search engine crawlers, there's nothing better than a simple text page - which is not what Ceros is for. We've used it for shoppable catalogs and gift guides, collection launch landing pages, shopping guides that live continuously on the site, and even for hosting video content, so we don't have to have a large video file within our site that might slow it down
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As I said earlier in this review, OmniGraffle does an excellent job with arcs if they are created in OmniGraffle. The same is not true if the drawing I'm working on was imported from Visio. In that case, I need to just start all over with the arc lines, and that is not often a reasonable option.
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As a developer i use it extensively for sharing ideas specially related for system design and application flows. Entire team finds it comfortable to use it, understand it and make changes swiftly. We use it for High Level System design. While discussing the only missing thing we find about it is the integration of an ide for Low Level Design but in my opinion this tool isn't made for that purpose.
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Pros
  • Custom content creation
  • Easily managed custom content
  • Awesome customer service
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  • The ability to easily map out process flows for users of a wide range of tech comfort levels—The design is intuitive enough for even people with lower tech comfort levels to visually chart process flows. We have never had to do significant onboarding for less tech-savvy colleagues—this is a huge timesaver!
  • Collaborative mind mapping—OmniGraffle is a great platform to get together with people and brainstorm ideas in the early stages of a project, then link ideas together to create visual relationships to inform business and product design decisions.
  • Communicating strategy to stakeholders—Communicating the complexities of a workflow to stakeholders is a lot easier and more effective, with a diagram that clearly shows the relationships between factors rather than showing them a PowerPoint that, because of its slide-by-slide nature, makes it difficult to consistently show how different factors play into an overall workflow.
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  • Provides examples to work off of--these are helpful when you don't know exactly where to start.
  • Provides a number of stylistic options without making things too complex, so you can be creative without getting overwhelmed.
  • Provides a wide variety of templates, meets a wide variety of needs.
Read full review
Cons
  • Significant investment
  • Some version and preview limitations
  • Lack of integrations (currently, anyway)
Read full review
  • No support for team collaboration. I would really like to see a way to share files to iCloud so that others can access and edit.
  • Better print settings. If you're trying to print a document across many pages, it's not easy to make this happen.
  • No ability to pre-configure settings. For example, I have to manually change the unit of measure from "inches" to "pixels" when I create a new document, would like the ability to change that fundamentally.
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  • A month-to-month plan would be ideal for users that don't have a need to create many projects
  • The sidebar navigation can be a little confusing with all of the tools listed.
  • Offering customizable plans with only the feature you need would simplify navigation
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Likelihood to Renew
No answers on this topic
Best product for my needs on the market
Read full review
No answers on this topic
Usability
No answers on this topic
No answers on this topic
I rated 8 because its simple to use and easy to create network topologies quickly. I liked the drag and drop option which makes designing the network topology and flow chart easier. In general its does what it needs to.
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Support Rating
Our CSMs have always been 100% and their support team typically responds within an hour or two. Their design/build team also worked with us on perfecting several experiences and are always mindful of how a project is going. One of their designers didn't really understand one of our requests and the project took more rounds of revisions than in previous projects, but they rectified the issue and the project came out well in the end. That outcome probably only happened in the time it did due to our CSM consistently checking in and getting feedback throughout the project - unfortunately, not something that happens enough with all our partners.
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OmniGraffle is an excellent application for chart and diagrams development. Been using it for a while now and it's a multiple platform application.
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They are always very helpful, we get computers every two years and I have to call them to move the license from one computer to another and they do it with a smile in their voice!
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Alternatives Considered
Ceros takes what would be difficult to accomplish in the Adobe suite of products and makes it easy. When it comes to user experience, user interface and customization options, Ceros is a much better alternative than Adobe. However, Adobe is the trusted name and some may be more comfortable with Adobe products
Read full review
Because we're primarily a Mac shop, Visio was a non-starter. (It's monstrously complex compared to OmniGraffle, which works against the quick-and-dirty just-enough-documentation ideal common on agile teams.) We've used draw.io on internal projects and when coordinating with external teams, but a web-based tool was too awkward for heavy use and bogged down with complex documents. For us, OmniGraffle sits in the "sweet spot" between complex data-driven modeling tools and lightweight "drawing" programs that force too much manual labor when doing heavy diagramming work.
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As noted in first question, SmartDraw has them beat in every category I can think of (except for price; but need to keep in mind the old adage "you get what you pay for"!). This product allows for VASTLY-improved uploading of data than the Lucidchart product, and customer service is real, tangible service... they understand that when you have a question and need an answer, waiting 2 or 3 days for an email response is not acceptable.
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Return on Investment
  • Increased win rate during presentations.
  • Elevated content appearance.
  • Engaged audience more.
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  • I've created multiple OmniGraffle template files that I use constantly. I create covers for our proposals in OmniGraffle with pictures of the the client's buildings or sites. All I need to do is drag and drop the image into the template, change the title and client name and address accordingly and it's ready to go.
  • Using templates in OmniGraffle has saved lots of time.
  • Using OmniGraffle to design drawing details for construction documents has allowed us to land projects, purchase orders and new clients to the tune of hundreds of thousands of dollars.
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  • SmartDraw has provided good return for our internal purposes. Using it to understand an organization's structure and inner workings has been valuable. On the client side, creating steps and businesses processes has also been a big plus. It has helped decrease confusing reporting structures and has provided a detailed map for individuals to understand where they fit within their organization.
  • Unfortunately, SmartDraw has been somewhat inefficient with some of the more complex projects on our plate and has really deterred certain employees from even wanting to use it.
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ScreenShots

SmartDraw Screenshots

Screenshot of where to create diagrams, including: flowcharts and swimlanes, organizational charts, mind maps, CAD drawings & floor plans, project charts, network diagrams, and wireframes & mockups.Screenshot of a workspace that combines brainstorming with technical diagrams. SmartDraw can be used to visualize processes, organizations, roadmaps, and even generate diagrams from data.Screenshot of SmartDraw's templates and tools used to make flowcharts, swimlanes, and process maps.Screenshot of the org chart tool, used to document organizational structure and work as a team to plan for growth or manage change. Data can be imported to generate a chart automatically.Screenshot of the CAD drawing and floor plan tools, used to design a home or optimize office space to improve traffic flow in a retail space.Screenshot of an example of the built-in templates for landscapes, gardens, backyards used to design outdoor spaces. Users can drag-and-drop flowers, shrubs, and other plants, or add sprinkler systems, lights, and walkways, and apply photo-realistic textures for a professional finish.