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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Certent Equity Management

    Score7.2 out of 10
    N/ACertent Equity Compensation Management, now part of Insightsoftware since the January 21 acquisition, helps companies stay compliant in the administration of equity awards and grants.N/A

    Constant Contact

    Score8 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    Pricing
    Certent Equity ManagementConstant Contact
    Editions & Modules
    No answers on this topic
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    Offerings
    Pricing Offerings
    Certent Equity ManagementConstant Contact
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—The SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.
    More Pricing Information
    Community Pulse
    Certent Equity ManagementConstant Contact
    Considered Both Products
    Insightsoftware, Inc
    No answer on this topic
    Constant Contact
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    85%
    Would buy again
    61 Answers
    Delivers good value for the price
    No answers on this topic
    94%
    Delivers good value for the price
    61 Answers
    Happy with the feature set
    No answers on this topic
    85%
    Happy with the feature set
    61 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    91%
    Lived up to sales and marketing promises
    42 Answers
    Implementation went as expected
    No answers on this topic
    90%
    Implementation went as expected
    46 Answers
    Features
    Certent Equity ManagementConstant Contact
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Certent Equity Management and Constant Contact
    Feature
    Certent Equity Management
    -
    Ratings
    Constant Contact
    9.0
    120 Ratings
    11% above category average
    WYSIWYG email editor00 Ratings9.7102 Ratings
    Dynamic content00 Ratings9.7104 Ratings
    Ability to test dynamic content00 Ratings8.582 Ratings
    Landing pages00 Ratings9.378 Ratings
    A/B testing00 Ratings8.473 Ratings
    Mobile optimization00 Ratings8.686 Ratings
    Email deliverability reporting00 Ratings9.9116 Ratings
    List management00 Ratings9.3118 Ratings
    Triggered drip sequences00 Ratings8.062 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Certent Equity Management and Constant Contact
    Feature
    Certent Equity Management
    -
    Ratings
    Constant Contact
    8.5
    117 Ratings
    11% above category average
    Dashboards00 Ratings8.488 Ratings
    Standard reports00 Ratings9.8115 Ratings
    Custom reports00 Ratings7.558 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Certent Equity Management and Constant Contact
    Feature
    Certent Equity Management
    -
    Ratings
    Constant Contact
    8.4
    69 Ratings
    3% above category average
    URL Validation00 Ratings8.231 Ratings
    Link Tracking00 Ratings7.934 Ratings
    Image Validation00 Ratings8.932 Ratings
    Inbox Display00 Ratings8.635 Ratings
    Email Accessibility Tools00 Ratings7.928 Ratings
    Spelling and Grammar Check00 Ratings9.856 Ratings
    Spam Testing00 Ratings6.026 Ratings
    Email Previews00 Ratings9.968 Ratings
    Best Alternatives
    Certent Equity ManagementConstant Contact
    Small Businesses
    No answers on this topic
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    No answers on this topic
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    No answers on this topic
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Certent Equity ManagementConstant Contact
    Likelihood to Recommend
    8.5
    (3 ratings)
    9.8
    (135 ratings)
    Likelihood to Renew
    5.0
    (1 ratings)
    9.9
    (23 ratings)
    Usability
    8.0
    (1 ratings)
    10.0
    (12 ratings)
    Availability
    9.0
    (1 ratings)
    9.0
    (2 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (9 ratings)
    Online Training
    6.0
    (1 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (5 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Certent Equity ManagementConstant Contact
    Likelihood to Recommend
    Insightsoftware, Inc
    Certent Equity Management is well suited in the following ways: 1. [The] software provides seamless integration to internal software. 2. [It provides] detailed reports of market equity management. 3. [The] software prepares financial equity footnotes for 10k reporting very well. 4. It helps with award modification [as] needed. 5. I enjoy doing capitalization tables.
    Read full review
    Constant Contact
    Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
    Incentivized
    Read full review
    Pros
    Insightsoftware, Inc
    • Expense calculations – the whole accounting for equity awards is pretty technical and not real easy to follow. It does a good job of calculating GAAP expense for each award.
    Read full review
    Constant Contact
    • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
    • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
    • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
    • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
    Read full review
    Cons
    Insightsoftware, Inc
    • There are no features that are hard to use or that I would like to see improved.
    Incentivized
    Read full review
    Constant Contact
    • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
    • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
    Incentivized
    Read full review
    Likelihood to Renew
    Insightsoftware, Inc
    I personally like the Equity Edge software better. The reporting is better and the software easier to use. The reason we didn’t continue to work with them is we didn’t want to use E-Trade as captive broker.
    Read full review
    Constant Contact
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Read full review
    Usability
    Insightsoftware, Inc
    Pretty easy to go through and learn on your own.
    Read full review
    Constant Contact
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Read full review
    Reliability and Availability
    Insightsoftware, Inc
    I can only remember a couple of times when cannot access the system.
    Read full review
    Constant Contact
    No major problems in sending out the email campaigns and accessing the analytics
    Incentivized
    Read full review
    Performance
    Insightsoftware, Inc
    No answers on this topic
    Constant Contact
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Read full review
    Support Rating
    Insightsoftware, Inc
    We do not access support directly. We go through Plan Mosaic.
    Read full review
    Constant Contact
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Read full review
    Online Training
    Insightsoftware, Inc
    We had a 2 hour introduction to the software over a Webex meeting by Plan Mosaic, and a user guide. Plan Mosaic is a reseller.
    Read full review
    Constant Contact
    No answers on this topic
    Implementation Rating
    Insightsoftware, Inc
    A lot of decisions had been made already when I joined. I thought it was a fairly smooth process. You just need to make sure that you do a good job of auditing all the awards that are transferred from system to system. We did a reverse stock split that caused challenges with rounding of shares.
    Read full review
    Constant Contact
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Read full review
    Alternatives Considered
    Insightsoftware, Inc
    As an organization, we have evaluated various Equity management and accounting software before shortlisting and testing these software and finally selecting 1 software. It has a user-friendly interface that helps and encourages employee participation. Moreover, it has simple and easy-to-understand grants and reporting, which are illustrated by easy-to-understand examples.
    Read full review
    Constant Contact
    Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
    Read full review
    Scalability
    Insightsoftware, Inc
    No answers on this topic
    Constant Contact
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Incentivized
    Read full review
    Return on Investment
    Insightsoftware, Inc
    • It helps with taxation compliance, which could be a major issue.
    • [The] uploaded template helps with large amounts of data [that needs] uploading in grants and helps keep a lean team in management and operations.
    • [The] availability of different types of reports makes transactional activity easy.
    • Accounting, reporting, and disclosures become easy.
    Read full review
    Constant Contact
    • I have had nothing but positive impacts from using Constant Contact.
    • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
    • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
    Incentivized
    Read full review
    ScreenShots

    Constant Contact Screenshots

    Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of an example automation workflow. These help to ensure a business's marketing is always on.Screenshot of some of the available pre-built email templates, that can be edited with the included drag-and-drop email editor.Screenshot of the Social Posting tool, used to plan and post social media messaging across platforms.Screenshot of the SMS Marketing feature.Screenshot of some of Constant Contact's available integrations.