What users are saying about
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463 Ratings

Constant Contact

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463 Ratings
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Score 7.6 out of 101

Likelihood to Recommend

Constant Contact

If you are emailing your customers, donors, members, etc. on a consistent basis (or you would like to be emailing them on a consistent basis) then Constant Contact would be a good fit for your organization. It helps you create professional-looking emails and newsletters quickly and painlessly. It's also a very helpful tool to help you understand which email content is effective and the type of messaging that propels your customers, donors, members, etc. to act.
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Feature Rating Comparison

Email & Online Marketing

Constant Contact
8.3
WYSIWYG email editor
Constant Contact
8.8
Dynamic content
Constant Contact
7.9
Ability to test dynamic content
Constant Contact
8.2
Landing pages
Constant Contact
8.3
A/B testing
Constant Contact
8.2
Mobile optimization
Constant Contact
8.0
Email deliverability
Constant Contact
8.9
List management
Constant Contact
8.5
Triggered drip sequences
Constant Contact
7.7

Reporting & Analytics

Constant Contact
8.3
Dashboards
Constant Contact
8.4
Standard reports
Constant Contact
8.9
Custom reports
Constant Contact
7.5

Pros

Constant Contact

  • Ease of use. It's simple to use though that comes with some limitations in what we can do easily (like the photo interface - which I find cumbersome and will get to that later). Our SOP for sending clinic emails is really, really short - which means there's less that can go wrong.
  • Functionality. Frankly, it does exactly what we need it to do. We send the same email a lot - we have bout 4 emails that we send and we send them a lot. CC makes that really straightforward.
  • Ubiquity. Everyone pretty much knows how to use it - we could bring in another user really simply and without any real training.
Jeff Bramhall profile photo

Cons

Constant Contact

  • Tags have improved ability to segment lists for target marketing, which is likely enough for smaller businesses. Larger businesses with a need for CRM integration my require a more robust platform.
Sherri Kesinger profile photo

Likelihood to Renew

Constant Contact

Constant Contact 8.0
Based on 19 answers
We are very pleased with what Constant Contact has done for our business and the benefits it has offered our dealers and distributors. The functionality offered is exactly what we need and the staff managing the e-blasts are familiar and comfortable with Constant Contact. We plan on staying with Constant Contact for the foreseeable future
Jennifer Reid profile photo

Usability

Constant Contact

Constant Contact 8.9
Based on 8 answers
There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
Giselle Aguiar profile photo

Reliability and Availability

Constant Contact

Constant Contact 9.0
Based on 2 answers
No major problems in sending out the email campaigns and accessing the analytics
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Performance

Constant Contact

Constant Contact 10.0
Based on 2 answers
Reports complete very quickly and you can see email opens in real-time
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Support

Constant Contact

Constant Contact 3.0
Based on 8 answers
Very easy to work with
Angelo Gioia (6000+) profile photo

Implementation

Constant Contact

Constant Contact 8.0
Based on 4 answers
Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
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Alternatives Considered

Constant Contact

Constant contact was recommended to us. We never have looked elsewhere. Pricing is good. Features of the application are beyond our skills for sure! t is a good fit for our needs at this time.
John W profile photo

Scalability

Constant Contact

Constant Contact 10.0
Based on 1 answer
Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
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Return on Investment

Constant Contact

  • Efficiency - helped our efficiency tremendously compared to having sales reps individually contact cool leads.
  • Marketing strategy - has significantly helped us learn about our target market
  • Outreach success - being able to strategically schedule an email, and have suggested times!, has helped up reach our audiences.
Emily Hammell profile photo

Pricing Details

Constant Contact

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

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