Citrix AppDNA (discontinued) vs. VerticalResponse

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Citrix AppDNA (discontinued)
Score 8.4 out of 10
N/A
Citrix's AppDNA is application migration software, that has been discontinued.N/A
VerticalResponse
Score 10.0 out of 10
N/A
VerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.
$9
per month
Pricing
Citrix AppDNA (discontinued)VerticalResponse
Editions & Modules
No answers on this topic
Basic
$11.00
per month
Pro
$16.00
per month
Pro Plus
$196.00
per month
Offerings
Pricing Offerings
Citrix AppDNA (discontinued)VerticalResponse
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Citrix AppDNA (discontinued)VerticalResponse
Features
Citrix AppDNA (discontinued)VerticalResponse
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Citrix AppDNA (discontinued)
-
Ratings
VerticalResponse
9.9
8 Ratings
21% above category average
WYSIWYG email editor00 Ratings10.07 Ratings
Dynamic content00 Ratings10.05 Ratings
Ability to test dynamic content00 Ratings10.04 Ratings
Landing pages00 Ratings10.04 Ratings
A/B testing00 Ratings10.05 Ratings
Mobile optimization00 Ratings10.05 Ratings
Email deliverability reporting00 Ratings10.08 Ratings
List management00 Ratings10.08 Ratings
Triggered drip sequences00 Ratings9.02 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Citrix AppDNA (discontinued)
-
Ratings
VerticalResponse
10.0
9 Ratings
26% above category average
Dashboards00 Ratings10.09 Ratings
Standard reports00 Ratings10.09 Ratings
Custom reports00 Ratings10.06 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Citrix AppDNA (discontinued)
-
Ratings
VerticalResponse
10.0
1 Ratings
21% above category average
URL Validation00 Ratings10.01 Ratings
Link Tracking00 Ratings10.01 Ratings
Image Validation00 Ratings10.01 Ratings
Inbox Display00 Ratings10.01 Ratings
Email Accessibility Tools00 Ratings10.01 Ratings
Spelling and Grammar Check00 Ratings10.01 Ratings
Spam Testing00 Ratings10.01 Ratings
Email Previews00 Ratings10.01 Ratings
Best Alternatives
Citrix AppDNA (discontinued)VerticalResponse
Small Businesses
HYCU
HYCU
Score 8.8 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
Matillion
Matillion
Score 8.5 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Enterprises
Oracle GoldenGate
Oracle GoldenGate
Score 8.7 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Citrix AppDNA (discontinued)VerticalResponse
Likelihood to Recommend
8.0
(1 ratings)
10.0
(28 ratings)
Likelihood to Renew
-
(0 ratings)
8.6
(19 ratings)
Usability
-
(0 ratings)
9.0
(5 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
8.0
(4 ratings)
Online Training
-
(0 ratings)
9.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(4 ratings)
User Testimonials
Citrix AppDNA (discontinued)VerticalResponse
Likelihood to Recommend
Discontinued Products
Desktop Operating System upgrades and migrations to ensure installed applications are compatible with the new environment. If an environment does not have a lot of locally installed applications and heavily dependent on web applications, cloud applications, and Microsoft App-V, then AppDNA is not going to be beneficial in that organization.
Read full review
VerticalResponse
For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
Read full review
Pros
Discontinued Products
  • Citrix AppDNA has a user friendly interface for admins to use and the product is updated well by Citrix Support.
  • It does not take a lot of resources to deploy AppDNA and can be done within a work week even for a large environment.
  • The reports not only show compatible and incompatible applications, but provide suggested solutions for incompatible applications to resolve and make them compatible with new Operating System.
  • If you have Citrix XenApp or XenDesktop Platinum, AppDNA is included and no additional cost.
Read full review
VerticalResponse
  • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
  • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
  • The dashboard is functional and easy to find when you need with a quick search.
Read full review
Cons
Discontinued Products
  • Citrix AppDNA should get more frequent updates on application compatibility list and provide even more detailed suggestions for fixes and perhaps auto-fix feature for some applications.
  • Compatiblity with legacy Operating Systems could be expanded to include more applications and OS to increase usability.
  • A good essential tool that should be marketed more by Citrix to organizations for usage beyond Citrix environment. Most non-Citrix IT personnel and management are unaware of the benefits of AppDNA and it's ability to help with desktop Operating System migrations.
Read full review
VerticalResponse
  • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
  • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
Read full review
Likelihood to Renew
Discontinued Products
No answers on this topic
VerticalResponse
Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
Read full review
Usability
Discontinued Products
No answers on this topic
VerticalResponse
I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
Read full review
Reliability and Availability
Discontinued Products
No answers on this topic
VerticalResponse
Never had an issue with uptime
Read full review
Performance
Discontinued Products
No answers on this topic
VerticalResponse
No issues
Read full review
Support Rating
Discontinued Products
No answers on this topic
VerticalResponse
At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
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Online Training
Discontinued Products
No answers on this topic
VerticalResponse
Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
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Implementation Rating
Discontinued Products
No answers on this topic
VerticalResponse
Salesforce integration never worked right. We had to abandon.
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Alternatives Considered
Discontinued Products
AppDNA is more robust and provide a nice report of application compatibility list to review and segment verified applications from problematic applications. It takes one step further from the Microsoft Windows Migration Tool by providing solutions to fix the problematic applications.
Read full review
VerticalResponse
In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
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Return on Investment
Discontinued Products
  • AppDNA was relatively easy to deploy with a small team of 3-4 support IT personnel and took a week to deploy and another week for us to configure and use.
  • Great tool to cut down on manual process of testing initial application compatibility before system upgrade.
  • If you are a Citrix Platinum customer, there is no reason not to use this tool and a great way to consider upgrading to Platinum if you are an Advance or Enterprise customer.
  • For a single large organization (over 3000 desktops), if you are planning a desktop Operating System upgrade you need to take a look at AppDNA.
Read full review
VerticalResponse
  • We were able to blast out promotions our company was having to customers which created an increase in business.
  • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
  • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
Read full review
ScreenShots