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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Clay

    Score9.3 out of 10
    N/AClay is a GTM enrichment product that combines access to 100+ data sources and AI agents with automated workflows to build any growth use case. Companies use it for tasks like recurring CRM enrichment to targeted outreach.

    $149

    per month 2000 credits per month

    Nimble

    Score7.5 out of 10
    N/ANimble is a social customer relationship management (CRM) system with features such as contact management and data-driven analytics.

    $15

    per month

    Pricing
    ClayNimble
    Editions & Modules
    Starter
    $149
    per month 2000 credits per month
    Explorer
    $349
    per month 10,000 credits per month
    Pro
    $800
    per month 50,000 credits per month
    Enterprise
    Custom Pricing
    Business
    $19.00
    Per User Per Month
    Offerings
    Pricing Offerings
    ClayNimble
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscount available for annual pricing.—
    More Pricing Information
    Community Pulse
    ClayNimble
    Considered Both Products
    Clay Labs Inc. (dba Clay)
    No answer on this topic
    Nimble
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    102 Answers
    89%
    Would buy again
    16 Answers
    Delivers good value for the price
    98%
    Delivers good value for the price
    94 Answers
    88%
    Delivers good value for the price
    15 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    101 Answers
    89%
    Happy with the feature set
    16 Answers
    Lived up to sales and marketing promises
    95%
    Lived up to sales and marketing promises
    92 Answers
    94%
    Lived up to sales and marketing promises
    16 Answers
    Implementation went as expected
    95%
    Implementation went as expected
    87 Answers
    94%
    Implementation went as expected
    17 Answers
    Features
    ClayNimble
    Prospecting
    Comparison of Prospecting features of Clay and Nimble
    Feature
    Clay
    8.2
    95 Ratings
    6% above category average
    Nimble
    -
    Ratings
    Advanced search8.393 Ratings00 Ratings
    Identification of new leads8.287 Ratings00 Ratings
    List quality7.986 Ratings00 Ratings
    List upload/download9.083 Ratings00 Ratings
    Ideal customer targeting8.01 Ratings00 Ratings
    Load time/data access7.688 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Clay and Nimble
    Feature
    Clay
    8.3
    86 Ratings
    7% above category average
    Nimble
    -
    Ratings
    Contact information8.186 Ratings00 Ratings
    Company information8.685 Ratings00 Ratings
    Industry information8.284 Ratings00 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Clay and Nimble
    Feature
    Clay
    8.0
    84 Ratings
    7% above category average
    Nimble
    -
    Ratings
    Lead qualification process8.578 Ratings00 Ratings
    Smart lists and recommendations8.01 Ratings00 Ratings
    Salesforce integration8.266 Ratings00 Ratings
    Company/business profiles8.382 Ratings00 Ratings
    Data hygiene8.180 Ratings00 Ratings
    Automatic data refresh7.01 Ratings00 Ratings
    Filters and segmentation8.01 Ratings00 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Clay and Nimble
    Feature
    Clay
    7.9
    64 Ratings
    6% above category average
    Nimble
    -
    Ratings
    Sales email templates7.964 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Clay and Nimble
    Feature
    Clay
    -
    Ratings
    Nimble
    8.5
    30 Ratings
    8% above category average
    Customer data management / contact management00 Ratings9.529 Ratings
    Workflow management00 Ratings8.428 Ratings
    Territory management00 Ratings8.724 Ratings
    Opportunity management00 Ratings8.128 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings9.429 Ratings
    Contract management00 Ratings8.523 Ratings
    Quote & order management00 Ratings6.621 Ratings
    Interaction tracking00 Ratings9.227 Ratings
    Channel / partner relationship management00 Ratings8.126 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Clay and Nimble
    Feature
    Clay
    -
    Ratings
    Nimble
    8.1
    22 Ratings
    5% above category average
    Case management00 Ratings7.922 Ratings
    Call center management00 Ratings8.220 Ratings
    Help desk management00 Ratings8.321 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Clay and Nimble
    Feature
    Clay
    -
    Ratings
    Nimble
    8.7
    27 Ratings
    12% above category average
    Lead management00 Ratings8.426 Ratings
    Email marketing00 Ratings9.026 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Clay and Nimble
    Feature
    Clay
    -
    Ratings
    Nimble
    8.2
    29 Ratings
    6% above category average
    Task management00 Ratings8.529 Ratings
    Billing and invoicing management00 Ratings8.418 Ratings
    Reporting00 Ratings7.725 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Clay and Nimble
    Feature
    Clay
    -
    Ratings
    Nimble
    8.9
    27 Ratings
    15% above category average
    Forecasting00 Ratings8.923 Ratings
    Pipeline visualization00 Ratings8.827 Ratings
    Customizable reports00 Ratings9.023 Ratings
    Customization
    Comparison of Customization features of Clay and Nimble
    Feature
    Clay
    -
    Ratings
    Nimble
    8.6
    29 Ratings
    12% above category average
    Custom fields00 Ratings9.029 Ratings
    Custom objects00 Ratings8.322 Ratings
    Scripting environment00 Ratings8.518 Ratings
    API for custom integration00 Ratings8.820 Ratings
    Security
    Comparison of Security features of Clay and Nimble
    Feature
    Clay
    -
    Ratings
    Nimble
    9.3
    26 Ratings
    10% above category average
    Single sign-on capability00 Ratings9.424 Ratings
    Role-based user permissions00 Ratings9.324 Ratings
    Social CRM
    Comparison of Social CRM features of Clay and Nimble
    Feature
    Clay
    -
    Ratings
    Nimble
    8.4
    29 Ratings
    11% above category average
    Social data00 Ratings8.429 Ratings
    Social engagement00 Ratings8.429 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Clay and Nimble
    Feature
    Clay
    -
    Ratings
    Nimble
    8.8
    25 Ratings
    15% above category average
    Marketing automation00 Ratings8.725 Ratings
    Compensation management00 Ratings8.919 Ratings
    Platform
    Comparison of Platform features of Clay and Nimble
    Feature
    Clay
    -
    Ratings
    Nimble
    8.3
    27 Ratings
    9% above category average
    Mobile access00 Ratings8.327 Ratings
    Best Alternatives
    ClayNimble
    Small Businesses
    Owler
    Score9.7 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Crunchbase
    Score6.3 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ClayNimble
    Likelihood to Recommend
    9.4
    (102 ratings)
    7.0
    (33 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.0
    (3 ratings)
    Usability
    7.8
    (102 ratings)
    8.0
    (19 ratings)
    Support Rating
    -
    (0 ratings)
    9.8
    (19 ratings)
    User Testimonials
    ClayNimble
    Likelihood to Recommend
    Clay Labs Inc. (dba Clay)
    Sales automation is the most suited use case of Clay. You could generate GTM motions that are auto triggered by the signals, so you could actually create workflows that are triggered on specific signals. For example, a company gets new funding, you can reach out to the company within in a matter of minutes and you can track a lot of news that's happening on Google or using RSS feeds. You can patch that news into Clay and then manipulate that and get insights out of it. The second best use case is the data enrichment or data cleanup. Usually companies have CRMs with messy data. You can import that. Clay has native integrations with Salesforce, HubSpot, Pipedrive, Marketo, and you can import those lists into Clay and then clean the data, enrich the data, and then push that forward, update the data in the CRMs. That's the second best use case that I use it for and would recommend it for.
    Incentivized
    Read full review
    Nimble
    This tool is suitable for all sizes of organizations since it has the capacity to manage customer relations in the best possible way. Its features like task management, reports, social collaboration, and forecasting are always considered important for CRM and they all work without causing any trouble. But its Reports need to be more elaborate and its interface should be made easier and less tricky.
    Incentivized
    Read full review
    Pros
    Clay Labs Inc. (dba Clay)
    • Pros, I think there are a lot of pros, so I mentioned a couple of them already, so being able to use different data providers. I think being able to massage the data, I call it a data orchestration where I can get different points of inputs of data. I can throw everything in Clay and then I can make all the changes before I use them for campaigns, for email, for LinkedIn, for whatever reason I'm going to use my data, but it's really easy to enrich, it's really easy to do research. It's really easy to build agents that tie to each row in your dataset, like there are a lot of things that you could use it for that are huge pros.
    Incentivized
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    Nimble
    • Importing contacts in the CRM is very much consist of easy steps.
    • It allows me to create, edit and view contacts records anywhere from the web.
    • It is helping me to stay organized in terms of marketing needs and providing real-time information automatically.
    • it is playing an excellent role in managing our all relations.
    Incentivized
    Read full review
    Cons
    Clay Labs Inc. (dba Clay)
    • A max column limit. I run into the column limit all the time and kind of have to figure out using multiple tables. Just bugs really. I mean if you start getting too crazy on it, I feel like takes a long time. You can't really identify that it's working or if it's not. So that kind of slows things down a little bit.
    Incentivized
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    Nimble
    • Nimble's storage space is very sparse, but we have found that it can be expanded at an additional cost.
    • Their mobile application is not as good as some of us expected, and we strongly recommend improving it to make it work effectively.
    Incentivized
    Read full review
    Likelihood to Renew
    Clay Labs Inc. (dba Clay)
    The software is well suited in lead scoring and workflows management. Product reliability in customer outreach management and segmentation. The product is worth it from pricing to quality ecommerce services and automation of processes.
    Incentivized
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    Nimble
    It's truly a great system if you get it for the right reasons. Don't expect it to do everything a mid market organization would require but for any small business or mid to large organizations which would like to integrate to it for the social insights capabilities this is a leading solution which can add value immediately
    Read full review
    Usability
    Clay Labs Inc. (dba Clay)
    I think it's actually before the launches today, I would say eight, but after they launch, what's the name of the product? I dunno if it was the web intent or the sculpture. 10, because I think that the sculpture was the missing part of plates till now.
    Incentivized
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    Nimble
    The platform has more advantages and positives as compared to challenges or negatives in comparison to other comparable products and platforms available in the marketplace. It was extremely easy to get started with the initial deployment which makes the choice much clearer. Finally its tight integration not just with Microsoft O365 suite, but also with [the] most popular social media platforms available makes it a very favorable platform in its domain.
    Incentivized
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    Support Rating
    Clay Labs Inc. (dba Clay)
    No answers on this topic
    Nimble
    It was productive to be able to access remote support sessions from nimble employees, whom we decided to contact to have one of the features mentioned above explained to us. They were methodical and easy to explain solutions, so we recommend them for any kind of doubt.
    Incentivized
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    Alternatives Considered
    Clay Labs Inc. (dba Clay)
    So in a sense, there is a large community, and because of the community you also learn multiple workflows and how to use it better. You can kind of democratize or source knowledge more easily on how to use the product, and also transfer it so other people can use it more easily. So in a sense, that works.
    Incentivized
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    Nimble
    Nimble has proven to be a positive and well-respected application within our company for setting us up for success at building personal and meaningful associations with decision makers. It has been a significant reason why we have gained acceptance and trust from those who we have introduced ourselves to over time. The ability to feel a true understanding of our prospects and customers as real human beings with unique interests and common aspirations opens up doors of valuable conversation. The other options that were reviewed and considered provided many of the common ways from the past that stored CRM information. This method was much more of a static representation of the real interactions made between a company or salesperson with the prospects and customers. Nimble has brought back what should never have been lost - being like neighbors who spoke to each other about more things than just business.
    Incentivized
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    Return on Investment
    Clay Labs Inc. (dba Clay)
    • Without Clay we would probably have our agency, but not with the level of sophistication we have right now or really one of our USP that we are certified by Clay. That's how we get a lot of inbound leads as well. So that of course leads to a very healthy ROI. If we look at inbound.
    • I think negative as terms in negative ROI, I think this is a nice one to touch on. Expectation management for tooling such as Clay is extremely difficult because people see a lot of stuff happening on LinkedIn from the top 1% of Clay experts and they look at us and "hey, we want the same thing," basically. That's quite a challenge. So that's really a good conversation to have with your potential client as well. Like, "Hey, I know, tell me what you've seen. We're going to see what we can do if that's reasonable or not." Set realistic expectations there and don't expect to go from zero to 100 within a very small time window. So that was something we had to learn. We had a lot of unrealistic expectations for what we can do. We can improve your business, but we can't do it with a factor of X or in a period of eight weeks.
    Incentivized
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    Nimble
    • Time-Saving is one of the biggest ROIs for me. 30-60 minutes a day means I can focus on more marketing, sales, or client work.
    • A soft ROI is in better contact relationships. People are often impressed that I follow-up after meetings, and especially when they say to contact them in 6 months or next year.
    Incentivized
    Read full review
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