Clearscope vs. SEOTesting.com

Clearscope shines if you're using freelance writers or even just need a way to easily keyword optimize long-form content. While it can be used for marketing pages, I've found it does best with longer-form blog content in the hands of writers. So, if you have inexperienced writers or those less savvy/comfortable about SEO optimization, I'd recommend only using it for blogs. articles or other long-form content. Have some SEO experience under your belt? Use it for EVERYTHING that needs keyword optimization and is over 300 words. It'll help give you ideas and give you a better idea of how to work in that semantic SEO.

Incentivized

SEOTesting.com is great in monitoring the results of implemented SEO optimisations. SEOTesting.com also has extensive content analysis reports that make it really easy to find long hanging fruits for content optimisation. However, I would not recommend SEOTesting.com for rank tracking and it has no tools for technical SEO. But if you pair SEOTesting.com with some other SEO tools of your preference, you get a really valuable toolset with decent pricing.

• Helps produce relevant and engaging content.
• Integration with WordPress through an easy to use plugin.
• Deliver data-driven results.
• The content rating system makes it easy to understand how your content is performing now based on your specific keywords.

Incentivized

• Visualization of data
• Tracking changes to website over time
• Provides p-values for change impacts, helping you to sort out whether your "result" is just random noise

• Cost is a little prohibitive for small teams/businesses.
• Running reports could be more intuitive. Some users have run them incorrectly, costing credits (which Clearscope has been kind enough to refund).

Incentivized

• SEOTesting.com is NOT all-in-one SEO tool. But what it does, it does really well.
• Rank Tracking requires to fill landing page per keyword. That doesn't make sense as the desired landing page is not always the best ranking landing page for each keyword.
• Dashboards timelines should have some options to select only the desired timeframe. Then it would be sometimes easier to look at only the last two months for example.

The account person is quick to respond, though issues reported required support of other teams with no SLA. The data is easily comprehensible and the platform is incredibly versatile. Sometimes scanning problems take weeks to diagnose and fix. The learning curve for SEOTesting.com is minimal

They're all similar but different. We use Frase and MarketMuse during other parts of our content creation process. I have used Surfer when clients supply reports and think it's also a solid tool. But nothing beats Clearscope when it comes to content optimization as you finish drafting.

Incentivized

SEOTesting.com is a very specific, focused too. It's not "better than" the other tools. It does something they don't do well: gets data from your SEO results out into an easily-read, easily-reported format so you can 1. learn from what's working and what's not 2. show your team what success & failure look like 3. demonstrate to your boss/client the short-run benefits of investing in SEO Search Console has all the data in it. In fact, SEOTesting.com gets its data from Search Console. But you are going to waste your time and your colleagues time if you try to monitor granular, week-by-week progress for different pages in Search Console. SEOTesting is awesome at that. Use Ahrefs and/or Semrush to get ideas on how to improve your website's content and tech SEO. Then make the changes. Then use SEOTesting.com to find out if it worked!

• It's made it easier to create content that is ready to rank with little effort.
• Articles updated with Clearscope have started ranking.
• Articles created with Clearscope rank better out the gate than ones written without it.

Incentivized

• I get more results
• I get results faster
• I get data to present the results to client